big data & analytics: what is it and how does it ......data analytics simplified descriptive...
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BUILDING STRATEGIC INTELLIGENCE IN INSURANCE BIZ THROUGH BIG DATA ANALYTICS
BIG DATA & ANALYTICS:
WHAT IS IT AND HOW DOES IT MATTER?
Head of DepartmentDept. of Computer EngineeringFaculty of EngineeringChulalongkorn University
[email protected]@natawutnhttp://natawutn.wordpress.comhttp://www.slideshare.net/natawutnupairoj
Asst. Prof. Natawut Nupairoj, Ph.D.
Something that cannot be processed
within reasonable time using 2-3
servers
DATA CHARACTERISTICS
Source: IBM
Internal External
Structured Unstructured
IOT: THE RISE OF DEVICES
Wearable devices’ shipment will be doubled in 4 years
20% will be healthcare related devices
IOS HEALTH
INTRODUCING FDA-APPROVED INGESTIBLE SENSORS IN PILLS
http://www.forbes.com/sites/singularity/2012/08/09/no-more-skipping-your-medicine-fda-approves-first-digital-pill/
Source: https://iot-analytics.com/10-internet-of-things-applications/
WHAT CAN WE COLLECT FROM THESE SENSORS?
Customers’ Information
• Preferences, Activities & Habits, Hobbies, Important Events, Health, Friends
Drivers’ Information
• Driving Behaviors, Time on the Road, Frequent Visiting Places, Car Information
Homes’ Information
• Usages Information, Security Status, Owners’ Behaviors
But, we are talking about MASSIVE AMOUNT OF DATA
Data Science
(Data Analytics)
Data Engineering
(Big Data)
DATA VALUE CHAIN
Source: http://steinvox.com/blog/big-data-and-analytics-the-analytics-value-chain/
DATA ANALYTICS SIMPLIFIED
Descriptive• “A.Natawut drinks about 1 cup of coffee a
day”
Diagnostic• “Number of cups that A.Natawut drinks
depend on number of meetings he has each day”
Predictive• “Tomorrow, A.Natawut has 2 meetings, it is
very likely that A.Natawut will drink 2 cups tomorrow”
Prescriptive• “Inform secretary to prepare 1 cup in the
morning and one in the afternoon for A.Natawut”
TYPES OF DATA ANALYTICS
CASE STUDY: PREDICTIVE POLICING
Being used by 60 cities in the US e.g. Atlanta, LA, etc.
Source: http://www.forbes.com/sites/ellenhuet/2015/02/11/predpol-predictive-policing
Source: http://www.towerswatson.com/en/Insights/Newsletters/Global/Emphasis/2014/the-internet-of-things-is-transforming-the-insurance-industry
Source: Capgemini, “The Disruptive Impact of Big Data and Analytics in Insurance”, June 2015
BIG DATA ANALYTICS AND CLAIM FRAUD ANALYSIS
SURVEY: FUNCTIONS IN WHICH INSURERS APPLY DATA ANALYTICS?
Digital Data Driven Organization
CS PROGRAMArchitecture Track
• Map/Reduced
• In-Memory Processing
• Cloud Computing
• Mobile and Networks
Analytics Track
• Machine Learning
• Data Mining
• Big Data Analytics
• Social Network Analysis