SUBMITTED BY:Group - 11 ADITYA VATSAKASH GUPTAANKUSH SHARMARITESH JAISWALSIDDHARTH KHEMKA

RETAIL MANAGEMENT

SUBMITTED TO:

Prof. G. SURESH

Store channel and online channel

Physical store channel – Big Bazaar

Importance of Store channel:

1) Touch and feel2) Immediate delivery of products3) Personal assistance and interaction 4) Browsing comfort

Online channel- Ezmaal.com

Importance of online channel:

1) More detailed and current information 2) Broader and deeper assortments3) Personalization of information search about the product4) Chart comparisons , consumers do not have to remember the features5) Sometimes when not available on store u can get it from online.

SHORT TERM CHALLENGES

MEDIUM/LONG TERM CHALLENGES

Reforms undertaken by

government will allow foreign

players to enter hence increasing the competition.

The behaviour pattern of indian

consumer is changing.

Lack of trained workforce.

Regulations restricting real

estate purchases, and cumbersome

local laws.

Underdeveloped supply chain

system

The biggest challenge which Indian organized retail sector will face is the lack of retail space.

Walmart will lower prices to

dump goods, get competition out

of the way, become a

monopoly, then raise prices.

More exposure to Online retail

stores.

Increase in number of

foreign players and scale of

existing players.

Squeezing profit margins

ENVIRONMENTAL CHALLENGES

Climate change

Use of Plastic bags

Waste management

Increasing CO2 emission

and increasing fuel prices

Food scarcity

List down your appreciation as to whether organized retail will have to continue to coexist

with the unorganized sector in this category. Why or why not

Reduced prices to final consumers due to efficient farmer-to-consumer chain

Product standards benchmarking

Introduction of newer technologies

Betterment of supply chain infrastructure

Ensuring better operations in production cycle and distribution

Transfer of skills and technology from overseas

Greater managerial talent inflow from other countries

Organized retail is expected to generate more than 4 Mn new

direct jobs in the coming years

Companies will be able to gather better product, consumer and channel feedback

WHY NOT?

Predatory pricing would wipe out the unorganized sector gradually SME’s will be exploited by the organized sector due to bulk orders Lower prices would cut down the margins of the unorganized players

93%

7%

Market Share

Unorganized Retail Organized Retail

Source: 2011 A.T. Kearney Global Retail Development Index