bien rehearsal presentation
TRANSCRIPT
Interactive Installations:Raising Awareness Towards Venetian Social
Concerns
Team Biennale
vWhat is an interactive installation?
Public art that aims to change the audience’s perception, impart knowledge or create awareness through interaction
InterAntarctica
OddSocks
Kermotiva
Context and Rationale
Sponsor• Venice Project Center and WPI Humanities and Arts Department• No external sponsor• Highlighting work done by the VPC on its 25th anniversary
Importance• Bring awareness to social problems in Venice that contribute to
the loss of cultural heritage that will continue if nothing is done
Community Concerns
Graffiti in Venice
Commercialization
Structural Concerns
Deterioration of Public Art
Canal Wall Damage
Acqua Alta - Flooding
What is Missing
• Long history of art used to create awareness
• Picasso’s 1937 painting “Guernica”Art Creating Awareness
• 25 years of VPC project work• Projects end in reports: nothing
done to create or increase awareness
Past Project Work
• Identified social concerns• Prototyped public art installations• Did not test installations for
longevity or effectiveness in creating awareness
Postmodern Postmortem
2009
MissionThe ultimate goal of our project is to create awareness in Venice by creating interactive
installations that highlight the issues of social concern in Venice and which can be
showcased at the 2013 Biennale.
Awareness
ObjectivesTo identify key issues of social concern in Venice
To design and prototype interactive installations that relate to Venetian social concerns
To perform strict, controlled tests on all prototypes to evaluate their usefulness in creating awareness
To create a plan for successfully deploying the installations in Venice as one cohesive exhibit to be entered in the 2013 Biennale
Identifying key issues of social concern in Venice
Researching to find what problems are relevant
Looking at past Venice projects – 25 years worth of project work in Venice
“Postmodern Postmortem” project in 2009 addressed Venetian social concerns– basis for our project
Designing and prototyping interactive installations
Postmodern Postmortem installation prototypes – build upon, improve, re-create
Inspiration from interactive installations created around the world to promote awareness
“Bubletto” from Postmodern Postmortem (top);interANTARCTICA exhibit
Performing strict, controlled tests on any and all prototypes
Test longevity of devices in Venice – build one prototype in A-term to test long-term when we arrive
Physically deploy prototypes to test effectiveness in relaying the messages of social concerns
Performing strict, controlled tests on any and all prototypes
Create an objective means of evaluating effectiveness of each installation
Take observational measurements of deployed installations to record emotional reactions
Creating a plan for successfully deploying the installations in the 2013 Venice Biennale
Background research – requirements for Biennale exhibits
Contacts in Venice involved in the Biennale – Venice in Peril
Biennale exhibits from the American and German pavillions
Creating a plan for successfully deploying the installations in the 2013 Venice Biennale
Creating an Alternate Reality Game (ARG) to encompass individual installations into one cohesive exhibit
Create a plan for entering installations as an exhibit
Conclusion “The world is not a problem; the problem is your unawareness”
- Bhagwan Shree Rajneesh
