bhel case study

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Bhel case study

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BHEL

A PRESENTATION ON

Prepared By:RAJVI GHIYA (P1412)PALAK JOSHI (P1424)MEGHNA KHATRI (P1425)TWISHA PANCHAL (P1436)PATWARI PREKSHA (P1441)POOJA THAKKAR (P1455)

IntroductionBharat Heavy Electricals Limited was set up in 1959 by the govt of India.Objective of creating indigenous manufacturing base for power plant equipments.BHEL is the 12th largest company in the world in power plant equipments manufacturing sector.VisionAn aspirationaldescriptionof what anorganizationwould like toachieveoraccomplishin the mid-term orlong-termfuture. It is intended toservesas a clear guide for choosingcurrentand future courses ofactionA world class engineering enterprise committed to enhancing stakeholder value.

VisionIt has 14 manufacturing divisions,4 power sector regional centers, over 100 project sites,8 service centers and 18 regional offices enables the company to serve maximum customers.This shows that in order to become world class enterprise BHEL is enhancing its value of stakeholders.

MissionAmission statementis a statement of the purpose of acompany,organizationorperson; its reason for existing; a written declaration of an organization's core purpose and focus that normally remains unchanged over time.To be an Indian multinational engineering enterprise providing total business solutions through quality products, systems and services in the fields of energy, Industry, transportation, infrastructure and other potential areas.

ValuesZeal to excel and zest for changeIntegrity and fairness in all mattersRespect for dignity and potential of individualsStrict adherence to commitmentsEnsure speed of responseFaster learning, creativity and team-workLoyalty and pride in the company

Products and system rangeThermal power plantsGas-based power plantsHydropower plants DG power plantsIndustrial setsBoilers and boiler auxiliaries Heat exchange and pressure vesselsPumpsPower station control equipmentSwitch gears Bus ductsTransformersInsulators

SWOT analysisStrengthsThe company has 180 products under 30 major product groups.Highly skilled and committed manpower.Ability to acquire modern technology and make suitable to Indian conditions.WeaknessPSU status is big weaknessStringent credit for customersVertically integratedOpportunitiesPower sector is expected to pick upModernization and renovationDisinvest plan will bring the growthJoint venture with Siemens in the name of Power Plant Performance Improvement limited.ThreatsThe global trend of consolidationDependency on NTPCImport policy of govt of capital goods.Porters five forcesConclusionBHEL has strong R&D base with quality management and product improvements plants,With high range of product groups they have national and international customers.Its sales and service is of high quality and reliable. they emphasis on design , engineering and manufacturing to international standards.