beyond linkedin - using alternative social media to your professional advantage
TRANSCRIPT
BEYOND LINKED-IN
P R E S E N T E D BYTIM GENTLE
Using alternative social media to your professional advantage
To participate in today’s presentation please download the
“Nearpod App” to your mobile device or visit www.nearpod.com on your web browser
Session ID – Will be provided
MY TOOLS• Presentation > Keynote• Mirroring > Reflector• Audience Participation > NearPod• Sharing > SlideShare
WHO AM I?Digital EducatorEntrepreneurRegional, Rural & Remote Advocate
@timgentle #cpacongress
500+ Workshops
Digital Coach Inc
WHO ARE YOU?Mid to Senior ProfessionalsCorporate, Public Sector & NFPFinancial Control, Financial Management, Management Accounting
POTENTIAL QUESTIONS
THINK.DIGITAL
HOW DO I MAXIMISE MY SOCIAL MEDIA ROI?
WHAT SOCIAL MEDIA CHANNELS SHOULD I USE?
HOW DO I FIND THE HIDDEN GEMS?
HOW DO I REDUCE WASTING TIME?
HOW DO I KEEP UP?
HOW DO I MAXIMISE MY SOCIAL MEDIA ROI?
101WHAT WILL WE COVER TODAY
QuestionsStrategiesTacticsTools
101MAXIMISE ROISocial Media StrategyPurpose (Goals)AudienceManagement
IN OUT
Social Media Strategy 101 > Download timgentle.com/cpacongress
101QUIZ - SOCIAL MEDIA STRATEGYYesStarted but not finishedNoUnsure
WHAT SOCIAL MEDIA CHANNELS SHOULD I USE?
101SOCIAL MEDIA CHANNELS
Refer Question 1 (Focus)Do less and do it well
CONSIDER CREATING A PAGE FOR YOURSELF IN FACEBOOK
QUICK TIP
TACTICS
THINK.DIGITAL
101STRATEGY TACTICS
Ask them!Social Media Channel OverviewsPolls
Social Media Strategy 101 > Download timgentle.com/cpacongress
HOW DO I FIND THE HIDDEN GEMS?
101FINDING GEMS
Refer Question 1 (Focus)Search > Demo #HashtagInfluencers (following & followers)
HOW DO I REDUCE WASTING TIME?
101TACTICS TO SAVE TIME
Google AlertsEmail Inbox RulesBlock, Mute, UnfollowNotifications
101TOOLS TOSAVE TIME
Canva.comhootesuite.com (+ App)Flipbook AppIndeed Jobs & Seek App
HOW DO I KEEP UP?
101TACTICS TO KEEP UP
LyndaUdemyYoutubeConferences
WWW.CONTENT.CAREStrategyFindsSummariseSends a one pager
DAILIUS WILSON
EMERGING TECHNOLOGIES
THINK.DIGITAL
AUGMENTED REALITYAnnual Report
Investment ProspectivePerth AR
PHOTO MATH
((15+2)/3)+1
20-3+1
PERISCOPE
Get the Inside Scope
SCREEN CAPTUREJing Project
SnipQuicktimeCamtasia
CAM CARD
Scan Business Cards
XERO
Submit Receipts
EVENTBRITE
Events near me!
WHAT WE HAVECOVERED TODAY
THINK.DIGITAL
101WHAT HAVE WE COVERED TODAYQuestionsStrategiesTacticsTools
101QUIZStrategy (eg. Having purpose, policies)Tactics (Searching, #hashtags, lists etc)Tools (Apps eg. Flipbook)Emerging Technologies (eg. AR)
NEXT STEPS…
THINK.DIGITAL
101NEXT STEPS
Continue to educate yourselvesImplement tacticsDownload the AppsGet Feedback
THANK [email protected]