better together - continuing education · better together connecting with your audience through...
TRANSCRIPT
BETTER TOGETHERConnecting with Your Audience
through Social Media
Cheryl Rodewig // @ksucontinuinged // #ACHESTL
Connections
Content marketing
2.7BILLION
Staff
Partner
Instructor
Grad
Employer
The Content Matrix
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
Image credit: Distilled
What You Want to Share:
School News
Testimonials Trends/Infographics
Videos Blogs Viral Content
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
Image credits: Newspaper by Yorlmar Campos; Speech Bubble by Jack Zwanenburg; Graph by Tommy Kuntze; Blog by Luke Jarrett; Video by Dominic Whittle
Need a boost?
How You Can Connect:
LikeAnd like some more0
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
TestimonialsHelp your stars shine
TaggingPeople and places
ShareInstructors and partners
Image credits: The Noun Project (Tag by Bryn Taylor; User by Mundo)
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
Company
University
What You Want to Share:
School News
Job Postings
Industry Trends
Job Tips Blogs FAQs
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
Image credits: The Noun Project (Light Bulb by Jacob Melton; Help by dw)
How You Can Connect:
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
EmployeesGet listed
BloggingNo website needed
ReviewsFrom graduates
Notable AlumniBrag on your best
Image credits: The Noun Project (Group by Gregor Črešnar; Allstar by joris sewandon; Rating by Creative Stall)
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
What You Want to Share:
Breaking News
School News
Fun Facts
VideosBlogs
Trends Fun and Games
Testimonials
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
Image credits: The Noun Project (Video Game Controller by Vardan Stepanian; Bullhorn by Gardenia Fair)
How You Can Connect:
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
TaggingAs much as possible
Follow and RTInfluencers
Live Q&ACustomer support
ListsMaster curation
Image credits: The Noun Project (Refresh by Joris Hoogendoorn; List by Nicholas Menghini)
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
What You Want to Share:
Photos of Students
Scenery/Food
VideosClassroom Photos
Viral Content
Inspirational Quotes
Image credits: The Noun Project (Picture by Alex Auda Samora; Quote by Matthew R. Miller; Slideshow by Ralf Schmitzer)
How You Can Connect:
TaggingWhere relevant
Follow and regramThere’s an app for that
HashtagsReally matter
Live EventsIn-the-moment
LikeA lot
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
Image credits: The Noun Project (Hashtag by Isabel Foo; Calendar by Zlatko Najdenovski)
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
College of Continuing and Professional Education at KSU // @ksucontinuinged #ACHESTL
IT’STIMEFOR ...
Questions?
@ksucontinuinged
@ksucontinuinged
/ksuconed
/ksucontinuinged
LET’S CONNECT
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