better informed decisions by riaaz jeena (ict business breakfast)

©2014 Software AG. All rights reserved. For internal use only.

Riaaz Jeena Sales Director South Africa

17 September 2014

Intelligent Business Operations Better Informed Decisions

©2014 Software AG. All rights reserved. For internal use only. 2 |

Does this sound familiar?

Big Data seems to be buzz word only for us—needs to be more concrete.”

“It’s a solution looking for a problem in many cases.”

“Lots of moving parts with evolving use cases”

“The ability to separate the ‘Big Noise’ from ‘Big Data’ will be crucial for the success.”

“Too soon to know what the proper approach is.”

“We are still in the experimental stage, learning the technologies.”

“We simply haven’t identified a use case yet—it isn’t needed, and our current processes suffice.”

©2014 Software AG. All rights reserved. For internal use only. 3 | 3 |

Why all this discussion?

Intelligent Business

Operations

Real Time Analytics

Business Intelligence

Decision Support

Operational Intelligence

Predictive Analytics

Big Data


What is the state of Big Data Initiatives then?

When focusing on the 27%

live implementations –

interestingly this splits

out regionally as 6% in

North America, 18% in

Europe and 3% in the rest

of the world

5% about to go live with Big Data Projects

30%

27%

24%

13%

5%

2%

0% 5% 10% 15% 20% 25% 30% 35%

No Current Plans

Currently Live

Planned for Next Year

Planned for the Current Year

About to Go-Live

Don’t know

Source: Big Data Revealed by The Information Difference

December 2013


What is being gained from Big Data Initiatives?

Respondents stated that

its very difficult to

present a business case

(33%), there is a lack of

clear understanding of

the business objectives

(30%) and the

management does not

see it as imperative

(27%)

51% have no idea what benefits they are receiving from big data projects

Source: Big Data Revealed by The Information Difference

December 2013

2%

5%

5%

6%

9%

11%

13%

51%

0% 10% 20% 30% 40% 50% 60%

Improved Managament of Risk

Improved Customer Service

Other

New Product Identification

More Reliable Decision Making

Improved Operational Efficiency

New Opportunity Identification

Don’t Know


What is the Problem?

Many “transactional

and operational

activities that run

the business”

CRM

BUSINESS

SYSTEMS ERP

Location Data

Opportunity

Call Details

Opportunity

Weather!

Risk

Negative

Sentiment

Risk

Public Safety Alert

Risk!

News

Opportunity

Traffic Data!

Risk

Loyalty

Scheme

Opportunity

• Lack of visibility

into the business

• Opportunities to

optimize

operations are

missed

• External factors

directly affect the

business

• Opportunities/

threats are not

managed

• Data is getting

faster and bigger

• Time window to

analyze and act is

decreasing

Transactional and operation activities are not the whole story


Why is this relevant?

• Need to combine historical,

streaming and process analytics

• Need for real-time visibility,

continuous optimization,

management of risk

• Need to get to market quicker

with common infrastructure and

solutions

IBO enables organizations to create next generation of business apps

Continuous

Seize Real-time

Optimization

Revenue

Opportunities

Continuously

Manage

Risk

Real-time

Visibility


What Happened?

Why did it Happen?

What will Happen?

How can I make it Happen?

Integrated Analytics Improves the Business Value of Individual Transactions

Why is this relevant?

Hindsight Foresight Insight

Descriptive

Diagnostic

Predictive

Prescriptive

Valu

e

Difficulty


IBO and the Software AG Vision

• “Intelligent Business Operations (IBO) is a style of work in which real-

time analytic and decision management technologies are integrated

into the transactional and operational activities that run the

business” Gartner, March 2011: W. Roy Schulte, Janelle B. Hill, Nigel Rayner

• We extend the this vision with proactive intelligent execution of

right-time actions to seize opportunity or mitigate risk

• Software AG’s IBO both a vision our clients strive towards and a

platform that leverages process & business data

We extend Gartner’s vision to seize business AND operational advantage


Transactions, Events, Big Data, Process Data

ERP Custom CRM M2M Financial

In-Memory Data Management & Connectivity

Real-time Decisions

Proactive Alerts Dashboards & Visualization Intelligent Actions

Continuous Analytics

Streaming Analytics Historical Pattern Discovery Process Analytics

IBO: Intelligence Layer On Top of Operations

The Building Blocks of IBO

&

Optimize PPM


IBO: Intelligence Layer On Top of Operations

However, external

factors directly affect

these activities

3

CRM

BUSINESS

SYSTEMS ERP

“transactional and

operational

activities that run

the business”

1

BPMS

orchestrates

and improves

activities

(aka

Processes)

2

IBO combines 1, 2 & 3 to enhance the business with improved

decisions and intelligent actions (at speed and scale) 4

Improved decisions and intelligent action


Improve Response Time to Problems & Opportunities

Valu

e

Business event

Data captured

Information delivered

Time

SOURCE: Richard Hackathorn – The BI Watch: Real Time to Real Value

Action time

Action time

Action taken

Link real-time insights with the right actions


Use the Intelligent Business Operations (IBO) Model

Observe Decide Act

D E C I S I O N P R O C E S S

Environment and Influencers

Data

Context Improve

Automate

Sensors Apps & Systems

Public API

SaaS APPS


Identify issues in invoicing

processes immediately so

invoice-to-payment times

are minimized

Real-time

Visibility

Continuously monitor

millions of set-top cable

boxes to deliver a better

customer experience

Continuous

Optimization

Apply marketing

promotions to the right

customers at the right

time

Seize Revenue

Opps

Identify and mitigate

potential regulatory

violations before they

make the headlines

Continuously

Manage Risk

What can our customers do with IBO?

Intelligent Business Operations delivered


Continuously deliver

up-to-the-second

commodity prices for

spread betting uses

Real-time

Visibility

Continuously monitor

distribution processes and

partner orders against

pre-defined SLA

Continuous

Optimization

Apply marketing

promotions to the right

customers at the right

time

Seize Revenue

Opps

Identify and mitigate

potential regulatory

violations before they

make the headlines

Continuously

Manage Risk

What can our customers do with IBO?

Intelligent Business Operations delivered


Smart Shipping Logistics

Ship Movements (Sat)

Ship reporting

Port Messages

Detect a ship passing a certain area,

determine the relevance Start appropriate

process

Pilot Project: Lines

on Sea

Detect when ships cross

a certain line, and give a

meaning to it.

Real-time and

historic/enriched

information on ships

Space based AIS

generates large

number of ship

movements

Real-time tracking of all

entities, highlighting

efficiencies and

predicted problems

Convey data reliably

from the remote ships

& dock side machines

Real-time access to

ships’ inventories

and planning

schedules


Location & Context-aware Promotions

Increase Revenue & Loyalty

Enjoy 15% discount

off any main meal at

Sports Bar Diner in

Wellington Mall this

lunchtime

Real-time, One-to-One Marketing

Customer location detected

entering mall

Call Records

Program Triggers

Profile Changes

Location Changes

Customer who subscribes to the

“Live Sports Results” package

enters a Mall

Partner “Sports Bar Diner” has

capacity

Push offer of 15% off any main

meal this lunchtime

• Marketing the right offer at the

right time has yielded $15m

revenue increase and 10x offer

uptake

• 35 million

subscriber profiles

analyzed each day

• Event streams with

40,000 events/second

Visualize campaign

effectiveness in real-time;

New campaigns can be

deployed in 24 hours

• 200 business criteria

checked in real-time


Unusual trading activity just before

news release suggests insider

trading

Notify relevant

Compliance Officer

Trades

Quotes

News

Trader Behavior

Social Media

Compliance staff

visualize trade abuse

alerts; drill in to

investigate

Large numbers of complex risk and

surveillance rules that can detect

market abuse or problems before the

situation becomes critical

Real-time and historic

market data feeds

Mitigate Potential Regulatory Violations Before

They Make the Headlines


IBO Solution Blueprints & Customers Real-

tim

e

Pers

onalizati

on

Customer Experience

Management

End-to-End Process

Assurance

Business Acceleration

Real time Fraud

Prevention

Risk & Compliance Monitoring

eTrading

Real-

tim

e

Pro

moti

ons

Om

ni-

Channel

Fulf

illm

ent

Reta

il B

ank

Pro

cess

Monit

ori

ng

SAP P

rocess

M

onit

ori

ng

Fast

er

eCom

merc

e

Main

fram

e

Off

load

ATM

Fra

ud

Dete

cti

on

Anti

-money

Launderi

ng

Mark

et

Surv

eilla

nce

Rogue T

rader

Monit

ori

ng

Pre

-tra

de

Ris

k

FX e

Com

merc

e

Alg

ori

thm

ic

Tra

din

g

IBO Platform

IBO Solution Blueprints

Common Use Case Patterns and Solution Accelerators

Data

base

O

fflo

ad

Rati

ng P

rocess

M

onit

ori

ng

Bond

Pri

cin

g

M2M Operational Intelligence

Sm

art

Gri

d

Analy

tics

Energ

y T

heft

D

ete

cti

on

M2M

Pro

cess

O

pti

miz

ati

on

https://www.santanderbank.com/

http://www.sh-elektrodraht.de/index.php?option=content&task=view&id=52


Market Surveillance and Monitoring

• Capital Markets

• Bank, broker, exchange or regulator

• Head of Compliance Who?

• Identify fraudulent (or risky) activities before they impact financial performance or threaten reputation

• Prison sentences for Directors if insufficient systems are in place Why?

• Apama Cap-Markets Foundation + MSM Solution

• Also, BigMemory for scale, Presto for visualisation

What?

• Yes! Proven track record in cap-markets. Large installed base. Preferred choice for trading. Industry knowledge available in IBO and field

Why Us?

IBO

Solu

tion :

MATU

RE

Mature Solution Accelerators


Customer Experience Management

• Telco / General Retail & Finance / Credit-card provider/issuer

• Any organisation with large customer base

• Chief Marketing Officer / Head of Loyalty Who?

• Target customers at right time with right promotion to increase offer conversion rates, improve customer satisfaction and generate increased revenues

Why?

• Apama, BigMemory, Presto, webMethods Mobile Suite, Universal Messaging, CEM blueprint, Agile Apps + others

What?

• Yes! Complete set of infrastructure capabilities. Demonstrable framework. Ahead of competition. Great pipeline of early-stage opportunities

Why Us?

IBO

Blu

epri

nt

Blueprints with common use case patterns


Blueprint: Business acceleration

• Any SAG customer (or ehcache open source downloader)

• Head of Online / Head of Customer Services / Call-centre manager Who?

• Web applications/portals often built on top of enterprise infrastructure that does not scale easily/cheaply.

• In-Memory improves response times and customer-satisfaction Why?

• BigMemory plus Presto for visualisation What?

• Yes! Large global footprint of BigMemory reference customers available. Simple implementation for most web-apps

Why Us?

IBO

Blu

epri

nt

Blueprints with common use case patterns


Why Software AG IBO?

• Reinventing analytics

and decisions with in-

memory techniques

• Historic, streaming and

predictive analytics

• Enabling rapid

response at scale

across mobile, social

and big data

Software AG’s IBO solves

problems that others

cannot

• Reduce point

applications with

common IBO platform

• Best time-to-value and

lowest cost to change

for new solutions

• Scale up seamlessly on

minimal commodity

hardware

Faster time-to-value,

reduced complexity &

cost

• IBO works well in

Software AG

environments

• It also works great in

other environments

And firms can leverage

existing investments

Whole is greater than sum of parts

©2014 Software AG. All rights reserved. For internal use only.

Thank you!

Riaaz Jeena Sales Director South Africa

+27 (0)11 317 2900

+27 (0)83 272 7152

[email protected]

For more information:

http://www.softwareag.com/corporate/products/bigdata

better informed decisions by riaaz jeena (ict business breakfast)

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