better blogging at viget
TRANSCRIPT
Weblog was coined by Jorn Barger in December 1997 He used the term to describe the process of logging the web
Awesome Beard
Technorati says133 million blogs
Approx 900000 blog posts every 24 hours
Meaning
Itrsquos all been said We have to say it BETTER
httpwwwflickrcomphotosjarredderraj
Exhibit A
Exhibit B
Exhibit C
httpwwwflickrcomphotos28481088N00
Why so popularHow-we-did-it posts
Found amp shared newcool stuff
Balanced humor with usefulness
Became part of the community (comments links etc)
Admitted we werenrsquot experts Asked opinions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Technorati says133 million blogs
Approx 900000 blog posts every 24 hours
Meaning
Itrsquos all been said We have to say it BETTER
httpwwwflickrcomphotosjarredderraj
Exhibit A
Exhibit B
Exhibit C
httpwwwflickrcomphotos28481088N00
Why so popularHow-we-did-it posts
Found amp shared newcool stuff
Balanced humor with usefulness
Became part of the community (comments links etc)
Admitted we werenrsquot experts Asked opinions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
httpwwwflickrcomphotosjarredderraj
Exhibit A
Exhibit B
Exhibit C
httpwwwflickrcomphotos28481088N00
Why so popularHow-we-did-it posts
Found amp shared newcool stuff
Balanced humor with usefulness
Became part of the community (comments links etc)
Admitted we werenrsquot experts Asked opinions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Exhibit A
Exhibit B
Exhibit C
httpwwwflickrcomphotos28481088N00
Why so popularHow-we-did-it posts
Found amp shared newcool stuff
Balanced humor with usefulness
Became part of the community (comments links etc)
Admitted we werenrsquot experts Asked opinions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Exhibit B
Exhibit C
httpwwwflickrcomphotos28481088N00
Why so popularHow-we-did-it posts
Found amp shared newcool stuff
Balanced humor with usefulness
Became part of the community (comments links etc)
Admitted we werenrsquot experts Asked opinions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Exhibit C
httpwwwflickrcomphotos28481088N00
Why so popularHow-we-did-it posts
Found amp shared newcool stuff
Balanced humor with usefulness
Became part of the community (comments links etc)
Admitted we werenrsquot experts Asked opinions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
httpwwwflickrcomphotos28481088N00
Why so popularHow-we-did-it posts
Found amp shared newcool stuff
Balanced humor with usefulness
Became part of the community (comments links etc)
Admitted we werenrsquot experts Asked opinions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Why so popularHow-we-did-it posts
Found amp shared newcool stuff
Balanced humor with usefulness
Became part of the community (comments links etc)
Admitted we werenrsquot experts Asked opinions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Sales - it helps show our knowledge and expertise
Recruiting - ditto plus it helps prospective hires get to know who theyd be working with
Speaking Engagements - as we build up a reputation for our knowledge opportunities will come up -- and theyll check our blog to see if we know what were talking about
Community Connections - sort of related to both sales amp marketing (in a long-term sense) we need to better engage the web community overall -- our peers
Give Back - it sounds hokey but we benefit from the collective knowledge of the community and we should share back
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
ENTICING READERS
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
TRUSTRESPECTRELEVANCE
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
What we get rightAwesome designs (clap for Doug)
Unique high-quality posts
Tutorials tips tricks processes reviews
No ldquo100 Stunning Must-Seerdquo crap
Targeted amp Tailored
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
What we could improveHave confidence
Provide more useful stuff
Be authentic amp personable
Spread the word
Foster conversation
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
You work at VigetTherefore you are awesomeStop questioning it
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
99 of all blog posts suck Made up but true
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
httpwwwflickrcomphotoslonelyradio
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
To demonstrate world-class expertise avoid quickly written shallow postings Instead invest your time in thorough value-added content that attracts paying customers
Jakob Nielsen useitcom
ldquordquo
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
httpbrandonwalkingcombwtoolkit
httpkonigicomtoolsomnigraffle-wireframe-stencils
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Provide value by sharingNew or super cool ldquocutting edgerdquo stuff
Tutorials techniques and tricks
Reviews Recommedations
Opinions (Especially if yours differs from the norm)
Little extras - templates downloads etc
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Be yourself only smootherNot too formal - write as if yoursquore chatting with friends
If you can anchor the post with a personal story do it
Humor adds interest to boring topics
Personality differentiates you from the masses
Keep a running list of ideas - whatever strikes you
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
httpwwwflickrcomphotos75511860N00
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Publicize it moreTweet the link
Share a link to it on your LinkedIn profile (blog modules) and personal website
Suggest it in the comments of related articles elsewhere
Submit it to promo sites (Smashing Mag etc)
Do the same for other Viget team members
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Re-blog itSomething to think about should we recycle our ideas as guest posts on other high-traffic blogs
Paul Boag - lots of recycling
Gets your name out Vigetrsquos name out
But does it lower the value of our blog content
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
httpwwwflickrcomphotosbessicajach
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Whoah
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Get (and keep) them talkingEnd the post with a question or invitation to add to the conversation
Make sure you monitor and respond to comments
Be opinionated when it makes sense Controversy fuels discussionsharing
Questions
Questions