best practices social media style guide

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Best Practices Social Media Style Guide

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Best Practices Social Media Style Guide. Defining Who We Are & Who is Our Audience. What Terms Do We Use. Who is our Model for Communications?. How Often Should we Post?. Our Visual Identity. Approved & Unapproved Content. What Terms Do We Use. - PowerPoint PPT Presentation

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Page 1: Best Practices Social Media  Style Guide

Best PracticesSocial Media Style Guide

Page 2: Best Practices Social Media  Style Guide

Defining Who We Are&

Who is Our Audience

Page 3: Best Practices Social Media  Style Guide

What Terms Do We Use

Page 4: Best Practices Social Media  Style Guide

Who is our Model for

Communications?

Page 5: Best Practices Social Media  Style Guide

How Often Should

we Post?

Page 6: Best Practices Social Media  Style Guide

Our Visual Identity

Page 7: Best Practices Social Media  Style Guide

Approved &Unapproved

Content

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What Terms Do We Use

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Who is our Model for

Communications?

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Best PracticesSocial Media Style Guide

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Best PracticesSocial Media Style Guide

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Best PracticesSocial Media Style Guide

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Best PracticesSocial Media Style Guide

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Best PracticesSocial Media Style Guide

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Best PracticesSocial Media Style Guide

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Best PracticesSocial Media

Hashtags

Hashtags, #, are used to call out certain words or phrases. Adding # in front of a word or phrase makes it clickable, and will return every tweet that has used that hashtag. Before using a hashtag, search it to make sure it is not already claimed for something that is perhaps not how you intend to categorize your tweet.

Some examples of Catholic / Christian related hashtags:

Page 25: Best Practices Social Media  Style Guide

Hashtag Frequency of Use Length of Hashtag

#HumanLifeisSacred Not Often 17 characters#AdventSeason Not Often 12#LentSeason Not Often 10#PreparingForChristmas N/O 21#LoveMyFamily Often 12#MarriageSacrament Used Once 17#LoveMyNeighbor Occasionally 14#OrlandoDiocese Not Often 14#BishopNoonan Used Once 12#Catholic Often 8#EasterSeason Used Around Easter 12#Forgiveness Often 11#LiveYourFaith Occasionally 13