benefits of online marketing

25

Upload: brian-currin

Post on 17-May-2015

545 views

Category:

Technology


1 download

DESCRIPTION

Presentation to Locksmiths Association of South Africa, 15 February 2012

TRANSCRIPT

Page 1: Benefits of Online Marketing
Page 2: Benefits of Online Marketing

www.BrianCurrin.com

www.WebMarketer.co.za

Benefits of Online Marketing

  

Page 3: Benefits of Online Marketing
Page 4: Benefits of Online Marketing

Adapt to Change

Page 5: Benefits of Online Marketing

Information Overload

Page 6: Benefits of Online Marketing

Trends

• People are Searching

• People are Sharing

• Focus is on good Content

Page 7: Benefits of Online Marketing

Searching

• People are not looking for YOU

• People are looking for solutions to their problems

Page 8: Benefits of Online Marketing

Key Elements of Online Marketing

• Find You (marketing)

• Talk to You (sales)

Page 9: Benefits of Online Marketing

Your Presence on the Web

Page 10: Benefits of Online Marketing

Fish where the fish are biting

Page 11: Benefits of Online Marketing
Page 12: Benefits of Online Marketing
Page 13: Benefits of Online Marketing
Page 14: Benefits of Online Marketing

What do you need?

• Website (Search Engine Optimized)

• Facebook Business Page

• Newsletters

• Google Adwords

Page 15: Benefits of Online Marketing
Page 16: Benefits of Online Marketing
Page 17: Benefits of Online Marketing
Page 18: Benefits of Online Marketing
Page 19: Benefits of Online Marketing
Page 20: Benefits of Online Marketing
Page 21: Benefits of Online Marketing
Page 22: Benefits of Online Marketing
Page 23: Benefits of Online Marketing

Search results on a Smart Phone

Page 24: Benefits of Online Marketing
Page 25: Benefits of Online Marketing

Conclusion

You need people to:

Find You

Talk to You

The internet is a great way to do both these things