Portfolio Overview an introduction to Belmer Negrillo’s work

Table of Contents

Intro education, career

Interaction Design experience, examples

Graphic Design experience, examples

Personal Work VJ, animations, art

Recommendations letters, endorsements

Awards & Publications Cannes, Index 2005, etc.

Intro 

MA in Interaction Design at Ivrea, Italy

BA in Advertising and Mkt in São Paulo, Brazil

6 years experience as digital media Art Director

7 years experience as User Experience Designer

holistic understanding, with experience in communication, consultancy and product development

numerous awards, published works and patents filed

BELMER NEGRILLO

Interaction Design

user-centered design

user research / analysis / insights

concepts and strategies

communication / storyboards / storytelling

multidisciplinary team work

R&D / new approaches / academic work

stakeholder management and buy-in

7 patents filed since 2008

EXPERIENCE

Interaction Design IDEO user-centered design process

Interaction Design IDEO user-centered design process

Interaction Design Nike iD project - user research strategies

Interaction Design Nike iD project - user research :: shop along at Osaka - Japan

Interaction Design Nike iD project - user research summary and analysis

Interaction Design Nike iD project - user research summary and analysis

Interaction Design Nike iD project - insights from user research

Interaction Design Nike iD project - insights from user research

Interaction Design Nike iD project - Design opportunities brainstorm

Interaction Design technical analysis

Interaction Design Windows Live Mail Proposal (2005) - Initial overview page.

Interaction Design Windows Live Mail Proposal (2005) - Composing using templates

Interaction Design Windows Live Mail Proposal (2005) - Viewing Mail: auto layout would make it too look like a magazine

Interaction Design Windows Live Mail Proposal (2005) - communication of concepts by storytelling

Interaction Design HP Light Behavior as Branding - storyboards

Interaction Design HP Light Behavior as Branding - communication of concepts by animation

Interaction Design HP Light Behavior as Branding - communication of concepts by video (after effects)

Interaction Design VUVOX: we offered a suite of online applications. Click on the image above to try the online tools.

Interaction Design VUVOX STUDIO: Collect media step.

Interaction Design VUVOX STUDIO: Create presentation step.

Interaction Design VUVOX STUDIO: Create presentation step.

Interaction Design VUVOX STUDIO: Publish presentation step.

Interaction Design VUVOX EXPRESS: Presentation Templates with RSS feeds and dynamic media. Made with HTML and Javascript.

Interaction Design VUVOX COLLAGE: A panorama like canvas with powerful editing features.

Interaction Design VUVOX COLLAGE: Media collections, text editing and settings menu.

Interaction Design VUVOX COLLAGE: Zoom control, soundtrack panel and contextual editing buttons.

Interaction Design VUVOX COLLAGE: Cut out tool

Interaction Design VUVOX: User’s featured presentations.

Interaction Design eBay: strategic planning and test pilot

Interaction Design eBay: guide viewing experience, with merchandising, reviews and fitment

Interaction Design eBay: Guide Creation tool - cover step

Interaction Design eBay: Guide Creation tool - internal step with Tips and Caution notes.

Interaction Design eBay: Guide Creation tool - internal step with image selected and toolbar visible

Interaction Design eBay: Guide Creation tool - internal step with annotations

Interaction Design eBay: Concept development - mobile app with photos templates for vehicle listings.

Interaction Design eBay: Creation of internal tool for streamlined page creation. Agile process.

Interaction Design eBay: Creation of internal tool for streamlined page creation. Agile process.

Interaction Design eBay: Diamond Ring Designer - innovative selection tray for creation of custom rings.

Interaction Design eBay: Diamond Ring Designer - Ring Configurator

Interaction Design eBay: Diamond Ring Designer - Ring Configurator

Interaction Design eBay: Explorations on Visual Browsing eBay Categories

Interaction Design eBay: Explorations on Visual Browsing eBay Categories

Interaction Design eBay: Explorations on Visual Browsing eBay inventory

®

B U Y E R E X P E R I E N C E G R O U P . . .

Understanding better this behemoth.

in one week (source Vulcan)

646,981,894 Impressions

215,441,285 Finding Attempts

702,941,825 Clicks (32,628 / 10k F.A.)

The eBay Search Results page

Interaction Design eBay: Current Search Result Page - before redesign.

eBay Search Results Page - Before

Interaction Design eBay: Redesign Search Result Pages (AB testing)

Interaction Design eBay: Redesign Search Result Pages (AB testing)

B U Y E R E X P E R I E N C E G R O U P . . . ®

Interaction Design eBay Garden: lab Research & Development playground for new ideas.

B U Y E R E X P E R I E N C E G R O U P . . . ®

Interaction Design Integrated Finding Experience SRP prototype: New holistic approach on the sole of the page.

IDII Paneluce featured in the IDII home page.

BakedbitsThree design explorations looking at consumer’s relation to electronic objects and issues of waste, banalization and superficial seductive features.

Mobile.SeedA communication of a future scenario where objects could motivate users to engage in an ecological ideology without need to renounce to the consumer’s society acquired benefits.

PoliticoMobilA project that explores systems of power expressed through social interactions inside the car.

http://www.mindness.net/ivrea/thesis/

IDII - Academic work

Links to project sites:

Go-DanceA wearable tool allowing VJs to control remotely, without wires and with more natural gestures, the video mixing. Also a way for the audience to play with the video in the big screen.

Candle DimmerA proposal for a domestic product that controls the brightness of lamps in harmony with the states of a candle.

Whispering to BirdsA poetic interactive communication between a human being and imaginary birds, using a leaf as interactive artifact.

http://www.mindness.net/ivrea/

IDII - Academic work

Belmer NegrilloIDII !""#

dimmercandle

Reed Kram $ Clemens WeisshaarControl Mania

Links to project sites:

dimmercandle

Candle HolderWall Plug Dimmer

ModelsFinal

Wireframes and Flows

Interaction Design interaction flows into context

Interaction   Design visualization tools

Interaction   Design wireframes

Interaction   Design wireframes > result

Interaction   Design wireframes

Interaction   Design wireframes > result

Interaction   Design interaction flows

Interaction   Design interaction flows

Interaction   Design system analysis

Graphic Design

visual aesthetic and layout harmony

concepts for advertising campaigns

functional design & emotional design

architecture of information & interface

integration of digital and traditional media

working with third parties & managing contractors

EXPERIENCE

www.mindness.net

Site with Graphic Design works until 2004. Works from Hypermedia, Ogilvy Interactive, DM9DDB, Lov.e and Studio BijaRi.

Graphic  Design hotsite for Lucky Strike (2002)

www.jairo.com.br

Graphic  Design site for the photographer Jairo Goldflus (2005)

Graphic  Design portal for Lucky Strike branding (2002)

Graphic  Design city guides for Lucky Strike branding (2001)

Graphic  Design city guides for Lucky Strike branding (2001)

Graphic  Design functional design for online banking (2001)

www.diariasgratis.com.br

Graphic  Design concept for Accor hotels campaign (2005)

Graphic  Design video clip for the music ‘Tudo para ser feliz’ (2002)

Graphic  Design “peace virus” for Fabrica’s Mail me! book (2003)

Graphic  Design “peace virus” for Fabrica’s Mail me! book (2003)

Graphic  Design Dos Logos - personal logo selected

Personal Work

VJing since 2002, with a ‘collective’ called Bijari

use of graphic programming languages (Isadora)

illustrations

stop motion animation

artistic interventions in the city (SP)

Personal   Work Vjing using graphic programming

Personal   Work Vjing using graphic programming

Personal   Work Vjing using graphic programming

Personal   Work Vjing using graphic programming

Personal   Work illustrations

Personal   Work illustrations

Personal   Work stop motion animation ‘Lupinho Fiat Lux’

Mico

Personal   Work artistic interventions in São Paulo

Recommendations

FROM

directors

managers

co-workers

IDEO

IDEO ��� Forest Avenue Palo Alto, CA ����� Tel: ���.���.���� Fax: ���.���.����

0 3-29-06 Paul Bradley IDEO 100 Forest Street Palo Alto, Ca, 94301 To Whom It May Concern, Belmer Negrillo joined the IDEO team May 2, 2005 and assisted as an Interaction Designer. While employed at IDEO Belmer participated in a variety of projects most of which are still confidential. My personal experience with Belmer was managing Research and Development work around product behavior for a variety of consumer electronics. During this project Belmer proved to be an innovative designer and was able to make a strong contribution to the conceptual output of the results. His easygoing disposition makes Belmer a joy to work with. He proved himself as a team player, particularly in a multi disciplinary setting. I believe you will find Belmer to be a thoughtful, engaged and dedicated designer. At his level of experience I think he is best suited to playing an expert role within a team effort. He is confident in his ideas about design and has the technical chops to realize them. Sincere regards, Paul Bradley Design Director

IDEO

To whom it may concern.

I have worked with Belmer most recently on a R&D project for a large computer manufacturer. Throughout the project he was a significant contributor providing both creative insights, concept development and prototyping. He was able to think outside of his discipline and engage with other members of the team in a spirited dialogue.

Belmer would be a valuable member of any design company. He is intelligent engaging and creative. He values teamwork over working in isolation. He is self motivated; actively seeking out critique and collaboration wherever possible.

Given my recent experience I would not hesitate to recommend Belmer for a posi-tion within your company.

If you would like to discuss this further please contact me at mbone@ideo.com.

Best regards

Martin BoneDesigner

Lov.e

LETTER OF REFERENCE

February 16, 2005

To whom it may concern:

This letter is aimed at assisting Mr. Belmer Negrillo in his request for an entry visa to the United

States of America. It is well worth considering my national and international experience in

advertising agencies, such as Ogilvy, J.W.Thompson and Lowe Loducca, and the fact that Mr.

Belmer Negrillo has already worked as part of my work team.

He worked with me in two different situations: the first one at Ogilvy Brasil, when I was his

Creative Director for 2 years and the second situation when I managed him here at Loducca in a

freelancer job for an important campaign pitch.

In both occasions, Mr. Negrillo proved in practice his talent and commitment, being in charge of

the most important jobs of the agency. For his great artistic and conceptual contribution I must

highlight the jobs for IBM (when he played a decisive role in maintaining the account), Portal

Terra and Telefonica Group.

As a freelancer, Mr. Negrillo worked in both Creation and Art Direction services in November

2004, successfully creating an online campaign. During this job he also showed his skills in

managing the team and in the making of the conceptual argument used in the presentation of the

campaign.

Taking all the above into consideration, I must end this letter confidently that I am

recommending a professional that will undoubtedly stand out at any company he might work, for

his technique, creativity and, above all, his dedication and responsibility towards the agency,

clients and his colleagues.

Sincerely,

André Piva

Creation Director

andre.piva@loducca.com.br

Fone: 55 (11) 6011-8149

Linked-inIDEOOgilvy Interactivefreelancer

Awards & PublicationsINDEX 2005 :: Top nominee with the project “Mobile.Seed”

Cannes/2005 :: Shortlist – websites :: “Magic Card” – Accor Hotels Loyalty Program

Dos Logos / Die-Gestalten 2004 :: Inclusion of the logos “Bakedbits” e “mindness.net”

Mail Me! - A project about Mail / Fabrica 2004 :: Inclusion of the work “Peace Virus”

Illy Words Magazine/2003 :: Cover of the edition “Passion”

6ª Bienal de Design Grafico de Sao Paulo/2002 :: Short list and Catalogue inclusion

Cannes/2001 :: Shortlist – Rich Media :: “Eye Test” – Solidarity Literacy

One Show/2001 :: Shortlist – Beyond the Banner :: “Freedom Calls” – Honda Motorcycles :: Merit – Simple Banner :: “Fire” – Itaú Insurance

FIAP (Iberian-American Advertising Festival)/2001 :: Silver – Simple Banner :: “Barbie” – Lokau

7 patent applications since 2008. Some visible at PatentDocs.

Awards index2005 top nominee

Mobile.seed top nominee INDEX2005 award

Exhibition in Copenhagen

23 September – 23 October 2005

Thank you