beginner session 1: the appropriate ways to connect online
DESCRIPTION
Presented by Erin Pope and Hanna Balla of Nationwide Children's HospitalTRANSCRIPT
T H E A P P R O P R I A T E W A Y T O C O N N E C T O N L I N E
Truth or Dare? How to Connect with Pros
Erin Pope & Hanna Balla
truth
Hanna and Erin graduated within the last five years.
dare
What was the most effective means of communication when we were students?
When did social media take off?
Between 2004 to 2006
Social networking now accounts for 22% of all time spent online in the US
Countless communicationchannels
Twitter, LinkedIn, Facebook, texting, email, blogs, Google+
truth
In August 2011, the Pew Internet Survey showed 65% of online adults use social networking sites.
Users like social media
Positive reinforcement!
dare
What is the most popular online activity among Internet users?
61% of survey respondents say they use email every day
Connecting via email
Before you send…
- Introduce yourself
- Ask yourself, what‟s the point of this email?
- Keep it short
- Grammar. Refrain from txt abbreviations
truth
According to the Pew Research Center, 13% of online adults use Twitter, and half of Twitter users access the service on a cell phone
Number of tweets per second
Connecting on Twitter
- Appropriate Twitter handle
- Utilize the profile
- „New York Times‟ rule
- In the end, humans want to interact with other humans
truth
Roughly 50% of the users on LinkedIn have titles such as managers, principals, owners, CEOs or vice presidents
Connecting on LinkedIn
- Utilize the Professional “Headline”
- Write your own introductory message
- How do I know you?
- Don‟t request a recommendation if you haven‟t worked directly with the contact
- Do not stretch the truth
- Don‟t beg for connections
truth
At the end of 2011, Facebook had 845 million monthly active users. 485 million are daily active users. This is a 39% and 48% increase respectively, from the end of 2010.
Connecting on Facebook
- Lines are blurring between personal and professional lives on social media
- Think about who you want to friend on Facebook
- Check your privacy settings- Create different lists- Find groups/organizations
with your professional aspirations
truth
According to Reppler, 90% of recruiters and hiring managers view a candidate‟s profile on a social network as part of their screening process.
Other communication channels
Blogs
Have a voice – comment!
Google+
Form circles and stay connected
Helpful Tips
Don‟t forget your manners – thank you!
Hand-written notes are never looked down upon
Proofread. More than once.
Think before you blog, tweet, Facebook, etc.
Do not use connections to get their contacts
Stay in touch
• BE YOURSELF
• CONNECT WITH PROFESSIONALS ONLINE
• TAKE RISKS. DON’T BE AFRAID TO GO OUT AND JOIN THE CONVERSATION
• LISTEN, ENGAGE AND LEARN
dare
Connect with us!
Erin Pope
Nationwide Children‟s Hospital
Columbus, Ohio
@epope
linkedin.com/in/erinpope
Hanna Balla
Nationwide Children‟s Hospital
Columbus, Ohio
@hannaballa
linkedin.com/in/hannaballa