The Studio for Image Professionals CORPORATE IMAGE CONSULTING

Online Certification Course

WELCOMEI’m thrilled you’re interested in the Studio for Image Professionals -- the only training provider that gives you robust training and certification options to become a successful image consultant. !Over the years Shauna Mackenzie has become one of the market leaders within the image consulting training industry. With her endless enthusiasm and her declared intention to help students learn, implement, and grow their business into the dream career it can be, she has excited many people - including myself. !I’m very proud that we have decided to join forces together to take a clear leadership position on the market by investing in the advancement and future of our industry. Our combined experience allows us to provide up-to-date knowledge and top-notch technology solutions needed for both traditional and online learning. !We both have worked with hundreds of consultants and stylists, in all levels of their career, to empower them to live their dream while building a profitable business. Your certification is one of the most important investments you will make in your career and we promise you nothing but the value you deserve. Because … !YOU DESERVE THE BEST The quality of your education is directly linked to your success

!- Sylvie di Giusto Co-Owner, Studio for Image Professionals !!

About Sylvie di Giusto

“People Packaging is what I do …” !Sylvie di Giusto is a professional speaker, corporate trainer and image consultant for professionals and corporations who place great importance in themselves and their powerful appearance. Nearly twenty years of corporate experience, educating and inspiring thousands of clients across Europe and around the world, made her familiar with the typical challenges that professionals face in their workplace. !As the owner of New York-based “Executive Image Consulting” and the author of “The Image of Leadership”, she shows professionals and corporations how the combination of the ABCDs – Appearance, Behavior, Communication and Digital Footprint – reveals a person’s story, and how that story becomes a company’s reputation. !She is also one of the most active and influential online marketers within the image consulting industry, and encourages other consultants to use modern tools, techniques and strategies to obtain their business success. !In November 2014 Sylvie became the co-owner of the Studio for Image Professionals. !!

WHY DOES CERTIFICATION

MATTER?While anyone could wake up tomorrow and start calling themselves an image consultant, the fact of the matter is that those with the most credibility and education will rise to the top of the industry. !A certification provides you with the credentials and confidence to call yourself an expert and market yourself as such to your potential clients. !With a certification in image consulting, it allows you to stand above your competitors and get the valuable knowledge needed to become an image specialist. !!!!

WHAT ARE THE INDUSTRY AWARDS? We created this award to pay tribute to those

who operate a state of the art image consulting business. !The Studio for Image Professionals is the first and only training provider that specifically recognizes and awards the achievements within the image consulting industry. We base our awards on creativity, marketing execution, message impact, technology application and business innovation exclusively for our certification students. !Receiving the Best in Industry Award allows you to distinguish your image consulting company from competitors, and ensures that potential customers are aware of your “commitment to excellence”. This award will help you gain recognition for your company, having a significant impact on your business. !

What is the CIC Corporate Image Consulting course?The CIC Corporate Image Consulting course is the industry’s only six week online image consulting certification and mentorship course that includes the business training and tools necessary to become successful in working with professionals and corporations. The program includes interactive e-learning modules, video-based training, step-by-step workbooks and worksheets, live mentorship calls with Sylvie di Giusto, a robust library of resources, and a private online community exclusive for SIP students.

What am I going to learn?!!The comprehensive course curriculum shows you how to perform the consultations or trainings needed to work with professional and corporate clients plus gives you step-by-step instruction for establishing, marketing, and growing your image consulting business -- all on a shoe-string budget. !Some of the topics covered in this course include: !• The differences between personal and corporate clients • Getting your foot in the door of the speaking industry • Using the right terminology from executive presence to

personal branding • The four elements of a professional imprint • The five dress code levels for male and female clients • The significance and power of color • The elements of power and powerless dressing • The essentials of grooming, makeup, skincare, hair • The power of body language • The new rules of business etiquette • Mastering cultural differences • Specific strategies for individuals in the public eye • Specifics regarding menswear for your corporate clients

2.1.

WEEK 1

WEEK ONE: WORKING WITH EXECUTIVES Learn about the specifics of working with professional and corporate clients

Understand the differences • Find out what it takes to become a corporate image consultant

• Explore differences between personal and professional clients

• Get prepared for some challenges of dealing with corporate clients

• Learn how to get your foot in the door of the professional speaking industry

Become an expert in impression management • Learn to use the right terminology - from

executive presence to personal branding • Identify your future clients and learn how to

ask them the right questions • Understand why professional image matters

for your clients • Realize that seven seconds is all that counts for

your clients • Determine the four elements of a professional

imprint • Avoid the consequences of an unprofessional

imprint

ADD-ONS:• Interactive online units with

drag and drop, multiple choice, fill-in-the-text or other exercises !

• Homework and self-assessments !

• Real-life examples and showcases !

• Downloadable worksheets and workbooks for each unit !

• Each unit includes a discussion area so you can ask questions and get feedback !

• Cross-reference the unit with our resource hub !

• Private online community to relate your unit experiences with your peers

WEEK TWO: PROFESSIONAL APPEARANCE MATTERS Learn how important your clients’ visual appearance is for their image

1. Body Image • Work along the 5F Rule which will

immediately improve your client’s appearance

• Learn how to strengthen your client’s body image

• Be prepared for any weight size, age or gender challenges

2. Dress codes • Master the five dress code levels for female

and male clients • Make the right decisions from corporate

parties to casual friday’s • Understand the significance and impact of

colors • Accept chances and challenges of dress

code policies

3. Power dressing versus powerless dressing • Indicate all components of power dressing

versus powerless dressing • Work with clients who have to wear

uniforms at work • Master the most common image spoilers

of female and male clients !

WEEK 2 ADD-ONS:• Interactive online units with

drag and drop, multiple choice, fill-in-the-text or other exercises !

• Homework and self-assessments !

• Real-life examples and showcases !

• Downloadable worksheets and workbooks for each unit !

• Each unit includes a discussion area so you can ask questions and get feedback !

• Cross-reference the unit with our resource hub !

• Private online community to relate your unit experiences with your peers

WEEK 4

WEEK 4: GETTING THE DETAILS RIGHT Learn about the many little things that make a big difference

1. Taking care of yourself and your wardrobe • Understand why details matter from head

to toe • Discuss the importance of wardrobe

maintenance • Leverage the essentials of make grooming,

skin and haircare • Use accessories and jewelry for their

advantage

2.

3.

ADD-ONS:

Use keywords to identify their personal style • Use keywords to incorporate your clients’

personal style • Match your clients’ keywords with the

requirements of their industry and profession

Be prepared for some specific tasks • Expand your portfolio of off-the-rack

designers, brands and label • Recognize the importance of custom-made

clothing • Know the specifics for clients in the public

eye - from politicians to professional speakers • Know the specifics for handicapped,

pregnant or transgender clients • Realize and master cultural differences for

clients from around the world

• Interactive online units with drag and drop, multiple choice, fill-in-the-text or other exercises !

• Homework and self-assessments !

• Real-life examples and showcases !

• Downloadable worksheets and workbooks for each unit !

• Each unit includes a discussion area so you can ask questions and get feedback !

• Cross-reference the unit with our resource hub !

• Private online community to relate your unit experiences with your peers

WEEK 5

WEEK 5: LOOKING GOOD IS NOT ENOUGH Learn about behavioral and communicative aspects of image

1. Body language • Understand the basics of non-verbal

communication • Learn to read body language accurately • Tolerate ownership, territories and

personal space • Observe what eyes, mouth, head and neck

are saying • Observe what shoulders, arms and hands

are saying • Observe what legs and feet are saying • Master the most common and distracting

gestures and body signals

ADD-ONS:• Interactive online units with

drag and drop, multiple choice, fill-in-the-text or other exercises !

• Homework and self-assessments !

• Real-life examples and showcases !

• Downloadable worksheets and workbooks for each unit !

• Each unit includes a discussion area so you can ask questions and get feedback !

• Cross-reference the unit with our resource hub !

• Private online community to relate your unit experiences with your peers

2. Business etiquette and communication • Identify cross-cultural differences • Learn the new rules of business etiquette • Follow your clients’ digital footprint • Listen to your client’s tone of voice

2.

WEEK 3 + 6

WEEK THREE & SIX: WORK WEEK & LIVE CALL Meet your instructor for your personal coaching session

1. Homework During week 3 and 6 you’ll have time to finalize your homework and assessments. Both provides opportunities for reinforcement of the work learned during the prior weeks. You’ll need to seek information for yourself, from reference materials or work on real life examples. If you haven’t finished your tasks yet, this is the week where you can keep up the good work.

Live Calls During both weeks you’ll get at least one hour of private coaching with Sylvie. No other certification school offers you this personalization and Sylvie does not offer private coaching to image consultants outside this program. You’ll have the opportunity to ask questions, discuss your real-life business challenges with Sylvie and get input and feedback on your current work or training results.

So how does it all work? What is the schedule?

The entire program is offered to you virtually and combines

interactive e-learning modules, video-training + live training calls with Sylvie. It’s the perfect hybrid

of convenience and customization. !

This online course is accessible via personal computer or laptop only.

WEEK ONE: Module One Begins • Work through all module one units • Finish the end of the week exercise/quizzes • Work on module two assessments • Complete homework as assigned WEEK TWO: Module Two Begins • Work through all module two units • Finish the end of the week exercise/quizzes • Work on module two assessments • Complete homework as assigned WEEK THREE: Work Week & Live Call • Spend the week working through Module 1 and Module 2 homework • Schedule your one-on-one call with Sylvie via Skype to get

personalized feedback and answers to your specific questions WEEK FOUR: Module Four Begins • Work through all module four units • Finish the end of the week exercise/quizzes • Work on module two assessments • Complete homework as assigned WEEK FIVE: Module Five Begins • Work through all module five units • Finish the end of the week exercise/quizzes • Work on module two assessments • Complete homework as assigned WEEK SIX: Work Week/Live Call/Graduation • Spend the week working through Module 4 and Module 5 homework • Schedule your one-on-one call with Sylvie via Skype to get

personalized feedback and answers to your specific questions • Complete the end-of-program assessment • Receive your certification • Start preparing your award application

Upon completion of exam and full payment of tuition, you will receive a hard copy of your certificate in the mail.

The Resource Hub - Hundreds of resources in one place

PROGRAM BENEFITS

Interactive e-learning units with drag and drop, multiple choice, sort and order, or fill-in-the text exercises

Links to relevant audio and video examples

Downloadable PDF Worksheets

Live Q&A discussion area for each unit

Lifetime access to the private FB group

Two one-on-one training calls with Sylvie

Homework checklists and tasks lists to keep you organized and moving forward

THE RESOURCE HUB An incredible hub of resources, including a priceless collection of

hundreds of tools, worksheets, e-mail templates and books

We’ve compiled a list of tools that will help you market your business, build a website, find graphics for your blog, manage your time, shop for clients, organize your expenses, and SO much more.

Not only have we compiled a book list for each course, we’ve curated the industry’s only comprehensive book library, complete with reviews and personal comments from your instructors and SIP members.

We want to make it as easy as possible for you, right down to the emails you might send. Which is why we’ve given you exact verbiage for more than 30 email situations you might find yourself in.

No need to reinvent the wheel. We’re giving you the client worksheets and documents you’ll need to run your business in handy Word documents so you can slap your own branding on them.

When do I get access to the course?

The CIC Corporate Image Consulting course is offered only twice a year over the span of six weeks. Each week, a new module is released

except for the two work-weeks where that time is dedicated to homework catch-up and live calls

with Sylvie. !

Many ask if they can get all the content at once. Unfortunately, releasing all the content upfront is not conducive to optimal learning. However, the best part is that you will have access to all of the content and training modules even after the six

weeks is over! The training materials and downloads are yours to keep forever.

What is the CIC Investment?

Our program fee is $2,399 which can be paid in full or take

advantage of our payment plans (offered during early enrollment for

a limited time). !!!

OUR GUARANTEE: We guarantee our program with a 30 day 100% refund if you are not satisfied. That makes this

investment 100% RISK FREE. !

NOTE: In order to process your refund, we do require that you submit your homework and

proof of participation because we know that if you follow our steps and complete the work as instructed, you will be successful. If you submit

your homework and proof of participation within 30 days of the start date and still did not receive the value you intended, we will happily

refund your investment.

YOUR INVESTMENT SNAPSHOT

1. SIX WEEK CERTIFICATION PROGRAM Shauna and Sylvie are giving you everything they wish they had at the beginning of their career. It has taken them thousands of hours and thousands of dollars to perfect their work. The results from following these step-by-step instructions will pave the way for a successful business as an image consultant. VALUE: $15,000

2. ONE-ON-ONE CALLS WITH SYLVIE You get two hours of private coaching with Shauna or Sylvie during the six weeks of each program. No other certification school offers you this personalization and both do not offer private coaching to image consultants outside this program. VALUE: $1,000

3. THE RESOURCE HUB Sylvie and Shauna have been collecting the most cost-effective and time-efficient resources for building and growing their business and working with clients. Most of the tools and resources offered in the Resource Hub are free. Half-the-battle of starting a company is knowing exactly where to the right resources to get the job done. VALUE: $5,000

4. LIFETIME ACCESS TO PRIVATE STUDENT COMMUNITY You know what made the biggest difference in the success of Shauna’s and Sylvie’s career? The network of people surrounding them. Not only do you get the training offered in the program, you get lifetime access to a powerful network of colleagues that you can always turn to for advice, feedback, and general inspiration. VALUE: $2,000

TOTAL VALUE: $23,000 !CIC CORPORATE CONSULTING COURSE INVESTMENT: $2,399

5. THE FIRST AND ONLY INDUSTRY AWARD Only as a student of the Studio for Image Professionals you can receive the Best in Industry Award. It allows you to distinguish your image consulting company from competitors, and ensures that potential customers are aware of your “commitment to excellence”. VALUE: PRICELESS

LOVE NOTES

Sylvie is not just a wonderful, energetic, smart woman who sees good things in you, she is also an incredible business

woman. Years of experience and passion made her an expert in the

image consulting field. Highly professional, very organized and with clear vision Sylvie brings something unique and special to the often grey

corporate/business look. If you want to look good, powerful, sharp she is the right person to turn into. She is my motivation and should be yours! !!

IZABELA GOGULSKA Freelance Showroom Assistant &

Wardrobe Coordinator

It was one of the most useful trainings I’ve ever had. I was so excited to know all the things that we are able to do by

ourselves and generate incredible results in social media. All the tools that were presented are very easy to handle and free! She is able to teach everyone,

even out of the Image Consulting world. I would definitely recommend her to friends. She is very professional

and friendly, I felt very comfortable with her. I would day after day be

listening to what she has to say! She is inspiring. This training is totally worth

the investment. !FERNANDA LUCHESI

Pro Style Coach

I participated recently in two of Sylvie's courses. The content was

outstanding and her approach very professional, from concept to final output. I would firmly recommend her services to any other colleague! !

HEIDI DEBLAERE Certified Image Consultant &

Career Coach, Deblaere Consulting

We had the pleasure of meeting Sylvie when she consulted with us on our

own business image and direction in the Fall of 2013. We also recently

attended Sylvie's workshop on Social Media Training for Image Consultants and found her instruction to be clear, concise, easy to understand, relatable

and very well organized. Her suggestions were effective and very applicable. Sylvie is one of the most

professional, knowledgeable, passionate and inspiring speakers with

whom we've had the pleasure of working. Her seminar was most helpful

and enjoyable. !REBECCA KLEIN & MARTINA

GORDON The Re-Stylists

How do you know if the Studio for Image

Professionals is right for you?

Our program is not for everyone and we understand that a certification is an

important investment. !

If you are still unsure whether or not the Studio for Image Professionals is for you, click here to head on over to our website

where we guarantee nothing but the truth when it comes to our programs.

!Or, just ask:

info@studioforimageprofessisonals.com

We’d love to be the ones who help you start

doing what you love.

Head on over to www.studioforimageprofessionals.com

to get latest enrollment updates and future certification program schedules.

!We are honored that you are considering the Studio

for Image Professionals and we look forward to potentially working with you in the future.