beatgrid media panel sync

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EVOLVE SOUNDINTO INSIGHTS.

PANEL SYNC is a white label app to passively track multiscreen TV and Radio behavior.

With an entirely new approach to Sound Recognition technology it will match ambient

sound around consumers through mobile devices, with almost ‘ZERO‘ battery impact.

TV and Radio advertising is many cases still a Scattergun Approach. PANEL SYNC revolutionizes media

insights for TV & Radio attribution that will change how brands spend their millions on advertising.

Panel members install a simple and lightweight app that monitors media in the background. The super

efficient algorithm validate exposure of Live TV, Radio, DVR or OTT without impacting the user.

product details

Track TV & Radio exposure

across devices and platforms.

product overview P A N E L S Y N Cproduct details

powered Questionnaire

We observed that you were exposed to

the Coca Cola TV Ad on NBC.

Do you recall seeing this Ad?

YES

NO

Made for passive media tracking on mobile.

product overview

Validate actual media exposure across platforms

Trigger surveys at the right moment

Link media exposure data with social, search and sales or store traffic

Identify any content, like competitors ads

Match content retrospective

The Only solution with ‘ZERO’ energy impact.

PANEL SYNC is the world’s most efficient mobile

passive media tracking solution. Both battery and

data impact is negligible: 1 hour of content is

compressed into 180KB of fingerprints and can be

pre-loaded on the user’s device.

Trigger survey for:

Ad recall

Content testing

Real-time insights of:

Cross media effect

Best performing airing slots

Ad Exposure VS competitors

Media-to-Buying effect

Real-time TV or Radio ratings

USE CASES BENEFITS

Optimize Mobile Ads:

Re-target TV Audiences on mobile

product details


KEY FEATURES

White Label App

But can also be integrated into existing workflows and apps.

Unparalleled Robustness

Identify content from a pants pocket or with background

noise, without false –positives.

Content Independent

Match any content. No need to change or own it.

Smart Monitoring

Detects the right moment to capture sound.

Lightweight

500 TV commercials are stored in 1 MB of audio fingerprints and can be preloaded within the app.

product details

Privacy Secure

Audio never leaves the user’s device.

‘Zero Impact’ on Battery

“ZERO” battery impact by iOS Apple standards:

< 1% battery use per hour with continuous fingerprinting.

product details


Consumers or Panel members are are invited to install a simple and lightweight app that continuously monitors

media in the background. Users opt-in to take part in the data set by granting access to the microphone. This

app runs extremely efficient ‘in the background’ without compromising privacy, data or battery-impact.

• Negligible battery impact: The app is able to monitor 10 hours using less than 10% of the phone’s battery.

• Negligible data impact: 1 hour of content is compressed into 180KB and can be loaded to the app.

• Privacy safe: It only recognizes Fingerprinted content or channels. audio is never stored or exchanged.

In turn, users are incentivized depending on how many devices are granted permission. Incentives could be

premium content, a monthly billing discount, gift cards or cash.

How it works for the consumer?


HOW TO WORK WITH US?

SDK

Easy-to-Use SDK’s for Android and iOS.

Algorithm settings for Speed or

Progressive matching with real-time or

delayed data matching intervals.

SaaS

Turn key white-label SaaS solution to

manage the app, content, data collection

and linking with survey platforms.

(Available summer 2016)

Contact us for a trial and pricing +31 71 888 0900 or [email protected]

Smart matching options

2. Server-side matching

Passive monitoring to match with live TV or Radio channels, periodic fingerprint uploads.

Active tagging with largecontent databases

Data collection

Passive Exposure data per demographics, advertisement or channel

Effect of survey timing after exposure on response

Effect of the value of incentives on response

Survey data related to passive exposure

App usage & installment conversion

Battery & data usage

1. On-device matching

Passive monitoring using a pre-defined content set.

Active tagging with limited content database.


beatgrid media panel sync

Technology