beacon presentation retail ble 4.0

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iBEACON IS HERE! BEACON APPS For Retail and CRM Solutions 1

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Page 1: Beacon Presentation Retail BLE 4.0

iBEACON IS HERE!BEACON APPS

For Retail and CRM Solutions

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Page 2: Beacon Presentation Retail BLE 4.0

WHAT IS iBEACONiBEACON isn’t a PHYSICAL DEVICE nor is it a

PRODUCT of APPLE, it’s an open source SOFTWARE PLATFORM.

iBEACON was introducedby Apple with the release of the IOS7 OS update.

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Page 3: Beacon Presentation Retail BLE 4.0

WHAT IS iBEACON

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iBeacon is simply the name Apple has given to their proximityplatform for use with the iPhone. We code apps to be used on

this and other platforms.

Page 4: Beacon Presentation Retail BLE 4.0

WHAT ARE BEACONS

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BEACONS are Devices which transmit, communicate, and receive Bluetooth (4.0 Bluetooth Low Energy) data.

Page 5: Beacon Presentation Retail BLE 4.0

iBEACON and BLE technology is available in most of the Smartphones in the marketplace today

Over 90% IOS phones

Over 75% Android phones

Over 50% Windows phones

BEACON Technology is available in many hardware devices including iPads, tablets, and Smartphones

We’ll make the right Beacon solution for you!

Gimbal Qualcomm Estimotes Kontakt SenseGiz Find

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Page 6: Beacon Presentation Retail BLE 4.0

Where is the BEACON technology Used&

How can I benefit from BEACON Technology?

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Page 7: Beacon Presentation Retail BLE 4.0

BEACONS FOR ALL INDUSTRIES

BEACON technology builds a better customer experience for all industries

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Page 8: Beacon Presentation Retail BLE 4.0

BEACON technology improves Location Accuracy beyond GPS to enhance the customer experience

BEACON Technology creates a whole new shopping experience for consumers by integrating shopping lists, sharing coupons or sales

information, and barcode scanning to provide product info.

Lets See How . . . 8

Page 9: Beacon Presentation Retail BLE 4.0

BEACONS provide indoor proximity technology that enable devices to perform actions when patrons are in proximity of

the Beacons, and can direct them to the areas of interest.

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Page 10: Beacon Presentation Retail BLE 4.0

LOCATION VS PROXIMITYGoogle Maps are very useful to go from one place to another, lets see how BEACONS enhances user experience

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Page 11: Beacon Presentation Retail BLE 4.0

BEACON Technology uses proximity sensors on the way and it makes the journey unique to the users interests.

2 Miles – Discount on Shoes 10 Miles – Live Performance

LOCATION VS PROXIMITY

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Discount shoes 30%

for today on all items

John Adams performing

live in evening

Page 12: Beacon Presentation Retail BLE 4.0

BEACON WORLD

Retail and manufacturing are gearing up fast. Lets see how iBEACON improves customer experience

BEACON proximity connects physical world to digital world

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Page 13: Beacon Presentation Retail BLE 4.0

BEACON APPS

Retail and manufacturing are gearing up fast. Lets see how iBEACON improves customer experience

BEACON App on smart device receives data connecting the physical items making them Interactive

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Page 14: Beacon Presentation Retail BLE 4.0

BEACON APP ALERTSMobile Beacon App: Welcomes & greets at entrance Shows relevant items on sale Real time store specials via text Direct customer feedback Geo fencing alerts local traffic Track shopping habitsCustomer Experience: Personal touch Sale notifications Customer rewards Ease of finding items Access product information

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Page 15: Beacon Presentation Retail BLE 4.0

Customer’s in Proximity of the Beaconshows offers configured in a CRM Solution

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BEACON App Offers

Page 16: Beacon Presentation Retail BLE 4.0

Strategic Placement:

Parking Lot Entrance Points of Interest Departments Product

Demonstrations

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BEACON APP MARKETING

Page 17: Beacon Presentation Retail BLE 4.0

High traffic area tracking utilizing a Heat Map to

analyze customer shoppingHabits

Max. customer Area in red

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Page 18: Beacon Presentation Retail BLE 4.0

Facilitate navigation to areas of interest: Malls Airports Huge Store Rooms Museums Sporting Arenas Manufacturing space

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BEACON App Navigation Data

Page 19: Beacon Presentation Retail BLE 4.0

Cloud collects the customer Data for analysis Number of customers Multiple visits Popular products Conversion ratio Heat Maps Track and detour Theft

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BEACON App Analytics

Page 20: Beacon Presentation Retail BLE 4.0

BEACON CRM CLOUD SOLUTION

BEACON with Products

Scanned by Smartphone

Data mapped by Beacon connects to Cloud

BEACON CRM is the Heart of Data Storage and Analysis

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Page 21: Beacon Presentation Retail BLE 4.0

BEACON CRM CLOUD SOLUTION

BeaconManagement

CustomerManagement

ProductManagement

Push NotificationManagement

Analytics

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Page 22: Beacon Presentation Retail BLE 4.0

THANK YOU FOR YOUR TIME

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Andrew SpauldingOne Key IT SolutionsBusiness Consultant

Software Development

www.onekeyit.com