be part of kubota’s first 2016 campaign · 2016. 1. 19. · leave your turf looking immaculate...

7
Billboard We’re hitting the road with a fresh outdoor billboard that targets the profitable lifestyle buyer. Online More and more eyeballs are migrating online. Our ads will be highly visible on popular sites like Bureau of Meteorology and realestate.com.au Only the most relevant print titles We’re focusing on newsprint that are the “go to” choice of our lifestyle demographic – The Sydney Morning Herald, The Age, Courier Mail, Adelaide Advertiser and West Australian. Game, set and match to Kubota It’s going to be another big summer of sport as more and more Australians tune into the Australian Open and cricket. These events really rate and Kubota will be there. Our new campaigns will also be seen across news and other popular programs across Northern & Southern NSW, Griffith, Victoria, Mildura, Queensland, Western Australia, South Australia, Tasmania and Imparja. We want to tell the world about our new models in Quarter One. For large parts of the east coast where grass is leaping out of the ground, our exciting new Z122R Zero Turn mower is going to make heads turn, together with our lawn care range and popular T Series ride-ons. While for the growing lifestyle market, our popular BX is a magnet. There’s also a new game changer for the buyer who has more serious demands – the new, hardworking B Series models. This really is the life! Our new mower commercial was filmed at a stunning lifestyle property that sends the ideal brand message – Kubota is the choice for all those buyers that aspire to quality and reliability. When you’re on to a good BX commercial, stick to it! We’ve updated one of our most successful retail ads ever with the inclusion of the all new, hardworking B01 Series. WATCH IT ONLINE WATCH IT ONLINE NEW ADS AND NEW MEDIA CHANNELS MAKE FOR A GREAT NEW YEAR. MOWERS, BX SERIES AND B SERIES LEAD THE WAY INTO 2016 BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN KUBOTA LIFESTYLE RANGE THIS IS THE LIFE RIDE ON MOWERS • ZERO TURN MOWERS PUSH BEHIND MOWERS • BRUSHCUTTERS COMPACT TRACTORS • UTILITY VEHICLES kubota.com.au NEW KUBOTA ZERO TURN Z122R EASY TO USE BRUSHCUTTERS HEAVY DUTY WALK BEHIND MOWERS TOUGH T SERIES RIDE ON NO SHORT CUTS. THAT’S KUBOTA QUALITY. Find great deals and great dealers at kubota.com.au COMPETITIVE FINANCE AVAILABLE THIS IS THE LIFE THE ALL NEW, HARDWORKING B01 SERIES WITH LA434 FRONT LOADER Mow, trench or move a load. B and BX series tractors do it all. COMPETITIVE FINANCE AVAILABLE THIS IS THE LIFE THE ULTIMATE KUBOTA WORKING B. Find great deals and great dealers at kubota.com.au More Adbuilder options A number of print options and radio scripts will be available on Adbuilder to help you capitalise on the national campaign. THE ALL NEW, HARDWORKING B01 SERIES LA434 FRONT LOADER VERSATILE KUBOTA BX25 WITH LOADER/BACKHOE THIS IS THE LIFE THE ULTIMATE KUBOTA WORKING B. COMPARISON RATE0.9% P.A. BO1 SERIES ALL-NEW KUBOTA ZERO TURN Z122R WITH 42” DECK EASY TO USE BRUSHCUTTERS NEW KUBOTA ZERO TURN Z122R HEAVY DUTY WALK BEHIND MOWERS kubota.com.au Whether you’re looking to mow an expanse of lawn or trim those stubborn hedges, Kubota has you covered. Built with quality, the Kubota range is ready to tackle all your mowing jobs. Leave your turf looking immaculate every time with a Kubota. NO SHORT CUTS. THAT’S KUBOTA QUALITY. THIS IS THE LIFE COMPARISON RATE1.99% P.A. Z 100 Contact: DEALER NAME Dealer Address, Town State Postcode Phone 9999 9999 If you want to run this all new billboard for 2016, talk to your zone manager and we will supply this artwork and can manage your outdoor booking. BREAKING TELEVISION NEWS!! We will add your dealer name, logo and address just like the examples below. Place your TV commercial order by contacting your zone manager by the 25th of January and we’ll do the rest. YOUR DEALERSHIP TELEVISION COMMERCIAL $560 JUST EX GST CLICK TO VIEW ALL ADBUILDER OPTIONS

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Page 1: BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN · 2016. 1. 19. · Leave your turf looking immaculate every time NO SHORT CUTS. with a Kubota. THAT’S KUBOTA QUALITY. THIS IS THE LIFE

Billboard We’re hitting the road with a fresh outdoor billboard that targets the profitable lifestyle buyer.

Online More and more eyeballs are migrating online. Our ads will be highly visible on popular sites like Bureau of Meteorology and realestate.com.au

Only the most relevant print titles We’re focusing on newsprint that are the “go to” choice of our lifestyle demographic – The Sydney Morning Herald, The Age, Courier Mail, Adelaide Advertiser and West Australian.

Game, set and match to Kubota It’s going to be another big summer of sport as more and more Australians tune into the Australian Open and cricket. These events really rate and Kubota will be there. Our new campaigns will also be seen across news and other popular programs across Northern & Southern NSW, Griffith, Victoria, Mildura, Queensland, Western Australia, South Australia, Tasmania and Imparja.

We want to tell the world about our new models in Quarter One.

For large parts of the east coast where grass is leaping out of the ground, our exciting new Z122R Zero Turn

mower is going to make heads turn, together with our lawn care range and popular T Series ride-ons.

While for the growing lifestyle market, our popular BX is a magnet. There’s also a new game changer

for the buyer who has more serious demands – the new, hardworking B Series models.

This really is the life! Our new mower commercial was filmed at a stunning lifestyle property that sends the ideal brand message – Kubota is the choice for all those buyers that aspire to quality and reliability.

When you’re on to a good BX commercial, stick to it! We’ve updated one of our most successful retail ads ever with the inclusion of the all new, hardworking B01 Series.

WATCH IT ONLINE WATCH IT ONLINE

NEW ADS AND NEW MEDIA CHANNELS MAKE FOR A GREAT NEW YEAR.

MOWERS, BX SERIES AND B SERIES LEAD THE WAY INTO 2016

BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN

KUBOTALIFESTYLERANGE

THIS IS THE LIFE

RIDE ON MOWERS • ZERO TURN MOWERS

PUSH BEHIND MOWERS • BRUSHCUTTERS

COMPACT TRACTORS • UTILITY VEHICLES

kubota.com.au

NEWKUBOTA ZERO TURN

Z122R

EASY TO USE BRUSHCUTTERSHEAVY DUTY WALK BEHIND MOWERS TOUGH T SERIES RIDE ON

NO SHORT CUTS. THAT’S KUBOTA QUALITY.

Find great deals and great dealers at kubota.com.au

COMPETITIVEFINANCEAVAILABLE

THIS IS THE LIFE

THE ALL NEW, HARDWORKING B01 SERIES

WITH LA434 FRONT LOADER

Mow, trench or move a load. B and BX series tractors do it all.

COMPETITIVEFINANCEAVAILABLE

THIS IS THE LIFE

THE ULTIMATE KUBOTA WORKING B.

Find great deals and great dealers at kubota.com.au

More Adbuilder options A number of print options and radio scripts will be available on Adbuilder to help you capitalise on the national campaign.

THE ALL NEW, HARDWORKING B01 SERIES

WITH LA434 FRONT LOADER

LA434 FRONT LOADERVERSATILE KUBOTA BX25 WITH LOADER/BACKHOE

kubota.com.au

The Kubota B and BX Series tractors are super versatile and can tackle just about any job around the farm. Mow, trench or move a load, each one is engineered for maximum reliability and has stacks of power to spare. And with 3 range shift-speeds (Low/Med/High), the all-new B01 Series models ensure you’ll get the job done at top speed.

THIS IS THE LIFE

THE ULTIMATE KUBOTA WORKING B.

The 0.9% p.a. Comparison rate is based on a $30,000 secured loan with 60 monthly repayments. Offers are for both Consumer borrowers and ABN holders who are using the equipment predominantly for business purposes. Credit criteria applies including a minimum 20% deposit, minimum financed amount of $4,000 and no lump sum final payment. No upfront fees or account keeping fees other than any applicable stamp duty in NSW. However some fees may become payable depending on how the loan is conducted. Credit provided by Kubota Tractor Australia Pty Ltd ABN 72005300621, Australian Credit Licence Number 442007. “WARNING” The comparison rate is true only for the examples given and may not include all fees and charges. Different terms, fees or other loan amounts may result in a different comparison rate. Offer expires on the basis delivery occurs on or before 31/03/2016.

COMPARISONRATE*

0.9%P.A.

BO1 SERIES

Contact: DEALER NAMEDealer Address, Town State Postcode

Phone 9999 9999

ALL-NEWKUBOTA ZERO TURN

Z122R WITH 42” DECK

EASY TO USE BRUSHCUTTERS

NEW KUBOTA ZERO TURN Z122R

HEAVY DUTY WALK BEHIND MOWERS

kubota.com.au

Whether you’re looking to mow an expanse of lawn or trim those stubborn hedges, Kubota has you covered. Built with quality, the Kubota range is ready to tackle all your mowing jobs. Leave your turf looking immaculate every time with a Kubota. NO SHORT CUTS.

THAT’S KUBOTA QUALITY.

THIS IS THE LIFE

The 1.99% p.a. Comparison rate is based on a $10,000 secured loan with 36 monthly repayments. Offers are for both Consumer borrowers and ABN holders who are using the equipment predominantly for business purposes. Credit criteria applies including a minimum 20% deposit, minimum financed amount of $4,000 and no lump sum final payment. No upfront fees or account keeping fees other than any applicable stamp duty in NSW. However some fees may become payable depending on how the loan is conducted. Credit provided by Kubota Tractor Australia Pty Ltd ABN 72005300621, Australian Credit Licence Number 442007. “WARNING” The comparison rate is true only for the examples given and may not include all fees and charges. Different terms, fees or other loan amounts may result in a different comparison rate. Offer expires on the basis delivery occurs on or before 31/3/2016.

COMPARISONRATE*

1.99%P.A.

Z 100

Contact: DEALER NAME

Dealer Address, Town State Postcode

Phone 9999 9999

If you want to run this all new billboard for 2016, talk to your zone manager and we will supply this artwork and can manage your outdoor booking.

BREAKING TELEVISION NEWS!!

We will add your dealer name, logo and address just like the examples below. Place your TV commercial order by contacting your zone manager by the 25th of January and we’ll do the rest.

YOUR DEALERSHIP TELEVISION COMMERCIAL

$560JUSTEX GST

CLICK TO VIEW ALL ADBUILDER OPTIONS

Page 2: BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN · 2016. 1. 19. · Leave your turf looking immaculate every time NO SHORT CUTS. with a Kubota. THAT’S KUBOTA QUALITY. THIS IS THE LIFE

ALL-NEWKUBOTA ZERO TURN

Z122R WITH 42” DECK

EASY TO USE BRUSHCUTTERS

TOUGH T SERIES RIDE ON

HEAVY DUTY WALK BEHIND MOWERS

kubota.com.au

Whether you’re looking to mow an expanse of lawn or trim those stubborn edges, Kubota has you covered. Built with quality, the Kubota range is ready to tackle all your mowing jobs. Leave your turf looking immaculate every time with a Kubota. NO SHORT CUTS.

THAT’S KUBOTA QUALITY.

THIS IS THE LIFE

The 1.99% p.a. Comparison rate is based on a $10,000 secured loan with 36 monthly repayments. Offers are for both Consumer borrowers and ABN holders who are using the equipment predominantly for business purposes. Credit criteria applies including a minimum 20% deposit, minimum financed amount of $4,000 and no lump sum final payment. No upfront fees or account keeping fees other than any applicable stamp duty in NSW. However some fees may become payable depending on how the loan is conducted. Credit provided by Kubota Tractor Australia Pty Ltd ABN 72005300621, Australian Credit Licence Number 442007. “WARNING” The comparison rate is true only for the examples given and may not include all fees and charges. Different terms, fees or other loan amounts may result in a different comparison rate. Offer expires on the basis delivery occurs on or before 31/3/2016.

COMPARISONRATE*

1.99%P.A.

Z100 SERIES

Contact: DEALER NAME

Dealer Address, Town State Postcode

Phone 9999 9999

Page 3: BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN · 2016. 1. 19. · Leave your turf looking immaculate every time NO SHORT CUTS. with a Kubota. THAT’S KUBOTA QUALITY. THIS IS THE LIFE

KUBOTA BX TRACTOR WITH MOWER DECK

NEW KUBOTA ZERO TURN Z122R

VERSATILE BX TRACTOR WITH MOWER DECK

HEAVY DUTY WALK BEHIND MOWERS

kubota.com.au

Whether you’re looking to mow an expanse of lawn or trim those stubborn edges, Kubota has you covered. Built with quality, the Kubota range is ready to tackle all your mowing jobs. Leave your turf looking immaculate every time with a Kubota.

KUBOTA. FOR THE JOY OF MOWING.

THIS IS THE LIFE

The 1.99% p.a. Comparison rate is based on a $10,000 secured loan with 36 monthly repayments. Offers are for both Consumer borrowers and ABN holders who are using the equipment predominantly for business purposes. Credit criteria applies including a minimum 20% deposit, minimum financed amount of $4,000 and no lump sum final payment. No upfront fees or account keeping fees other than any applicable stamp duty in NSW. However some fees may become payable depending on how the loan is conducted. Credit provided by Kubota Tractor Australia Pty Ltd ABN 72005300621, Australian Credit Licence Number 442007. “WARNING” The comparison rate is true only for the examples given and may not include all fees and charges. Different terms, fees or other loan amounts may result in a different comparison rate. Offer expires on the basis delivery occurs on or before 31/3/2016.

COMPARISONRATE*

1.99%P.A.

BX SERIES

Contact: DEALER NAME

Dealer Address, Town State Postcode

Phone 9999 9999

Page 4: BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN · 2016. 1. 19. · Leave your turf looking immaculate every time NO SHORT CUTS. with a Kubota. THAT’S KUBOTA QUALITY. THIS IS THE LIFE

TOUGH T SERIES RIDE ON

NEW KUBOTA ZERO TURN Z122R

VERSATILE BX TRACTOR WITH MOWER DECK

HEAVY DUTY WALK BEHIND MOWERS

kubota.com.au

Whether you’re looking to mow an expanse of lawn or trim those stubborn edges, Kubota has you covered. Built with quality, the Kubota range is ready to tackle all your mowing jobs. Leave your turf looking immaculate every time with a Kubota.

KUBOTA. FOR THE JOY OF MOWING.

THIS IS THE LIFE

The 1.99% p.a. Comparison rate is based on a $10,000 secured loan with 36 monthly repayments. Offers are for both Consumer borrowers and ABN holders who are using the equipment predominantly for business purposes. Credit criteria applies including a minimum 20% deposit, minimum financed amount of $4,000 and no lump sum final payment. No upfront fees or account keeping fees other than any applicable stamp duty in NSW. However some fees may become payable depending on how the loan is conducted. Credit provided by Kubota Tractor Australia Pty Ltd ABN 72005300621, Australian Credit Licence Number 442007. “WARNING” The comparison rate is true only for the examples given and may not include all fees and charges. Different terms, fees or other loan amounts may result in a different comparison rate. Offer expires on the basis delivery occurs on or before 31/3/2016.

COMPARISONRATE*

1.99%P.A.

T SERIES

Contact: DEALER NAME

Dealer Address, Town State Postcode

Phone 9999 9999

Page 5: BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN · 2016. 1. 19. · Leave your turf looking immaculate every time NO SHORT CUTS. with a Kubota. THAT’S KUBOTA QUALITY. THIS IS THE LIFE

THE ALL NEW, HARDWORKING B01 SERIES

WITH LA434 FRONT LOADER

KUBOTA BX TRACTOR WITH BH70 BACKHOE

KUBOTA B01 SERIES WITH LA434 LOADER

kubota.com.au

The Kubota B and BX Series tractors are super versatile and can tackle just about any job around the farm. Mow, trench or move a load, each one is engineered for maximum reliability and has stacks of power to spare. And with 3 range shift-speeds (Low/Med/High), the all-new B01 Series models ensure you’ll get the job done at top speed.

THIS IS THE LIFE

THE ULTIMATE KUBOTA WORKING B.

The 1.99% p.a. Comparison rate is based on a $30,000 secured loan with 60 monthly repayments. Offers are for both Consumer borrowers and ABN holders who are using the equipment predominantly for business purposes. Credit criteria applies including a minimum 20% deposit, minimum financed amount of $4,000 and no lump sum final payment. No upfront fees or account keeping fees other than any applicable stamp duty in NSW. However some fees may become payable depending on how the loan is conducted. Credit provided by Kubota Tractor Australia Pty Ltd ABN 72005300621, Australian Credit Licence Number 442007. “WARNING” The comparison rate is true only for the examples given and may not include all fees and charges. Different terms, fees or other loan amounts may result in a different comparison rate. Offer expires on the basis delivery occurs on or before 31/03/2016.

COMPARISONRATE*

1.99%P.A.

BO1 SERIES

Contact: DEALER NAMEDealer Address, Town State Postcode

Phone 9999 9999

Page 6: BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN · 2016. 1. 19. · Leave your turf looking immaculate every time NO SHORT CUTS. with a Kubota. THAT’S KUBOTA QUALITY. THIS IS THE LIFE

KUBOTA BX TRACTOR WITH MOWER DECK

KUBOTA B01 SERIES WITH LA434 LOADER

VERSATILE KUBOTA BX25 WITH LOADER/BACKHOE

kubota.com.au

The Kubota B and BX Series tractors are super versatile and can tackle just about any job around the farm. Mow, trench or move a load, each one is engineered for maximum reliability and has stacks of power to spare. And with 3 range shift-speeds (Low/Med/High), the all-new B01 Series models ensure you’ll get the job done at top speed.

THIS IS THE LIFE

THE KUBOTA FOR HIGH ACHIEVERS.

The 1.99% p.a. Comparison rate is based on a $30,000 secured loan with 60 monthly repayments. Offers are for both Consumer borrowers and ABN holders who are using the equipment predominantly for business purposes. Credit criteria applies including a minimum 20% deposit, minimum financed amount of $4,000 and no lump sum final payment. No upfront fees or account keeping fees other than any applicable stamp duty in NSW. However some fees may become payable depending on how the loan is conducted. Credit provided by Kubota Tractor Australia Pty Ltd ABN 72005300621, Australian Credit Licence Number 442007. “WARNING” The comparison rate is true only for the examples given and may not include all fees and charges. Different terms, fees or other loan amounts may result in a different comparison rate. Offer expires on the basis delivery occurs on or before 31/03/2016.

COMPARISONRATE*

1.99%P.A.

BX SERIES

Contact: DEALER NAMEDealer Address, Town State Postcode

Phone 9999 9999

Page 7: BE PART OF KUBOTA’S FIRST 2016 CAMPAIGN · 2016. 1. 19. · Leave your turf looking immaculate every time NO SHORT CUTS. with a Kubota. THAT’S KUBOTA QUALITY. THIS IS THE LIFE

THE ALL NEW, HARDWORKING B01 SERIES

WITH LA434 FRONT LOADER

KUBOTA BX TRACTOR WITH MOWER DECK

KUBOTA B01 SERIES TRACTOR WITH BH70 BACKHOE

kubota.com.au

The Kubota B and BX Series tractors are super versatile and can tackle just about any job around the farm. Mow, trench or move a load, each one is engineered for maximum reliability and has stacks of power to spare. And with 3 range shift-speeds (Low/Med/High), the all-new B01 Series models ensure you’ll get the job done at top speed.

THIS IS THE LIFE

THE ULTIMATE KUBOTA WORKING B.

The 1.99% p.a. Comparison rate is based on a $30,000 secured loan with 60 monthly repayments. Offers are for both Consumer borrowers and ABN holders who are using the equipment predominantly for business purposes. Credit criteria applies including a minimum 20% deposit, minimum financed amount of $4,000 and no lump sum final payment. No upfront fees or account keeping fees other than any applicable stamp duty in NSW. However some fees may become payable depending on how the loan is conducted. Credit provided by Kubota Tractor Australia Pty Ltd ABN 72005300621, Australian Credit Licence Number 442007. “WARNING” The comparison rate is true only for the examples given and may not include all fees and charges. Different terms, fees or other loan amounts may result in a different comparison rate. Offer expires on the basis delivery occurs on or before 31/03/2016.

COMPARISONRATE*

1.99%P.A.

BO1 SERIES

Contact: DEALER NAMEDealer Address, Town State Postcode

Phone 9999 9999