bbr leaflet

12
SHAPING THE FUTURE.

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The BBR story in brochure format, focusing on the inspiration, V-Shape and Highlights of the newly developed Award-Winning Salomon Ski.

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Page 1: BBR Leaflet

Shaping the future.

Page 2: BBR Leaflet

the BBr StOrYThe shapeR, BeBeR (aka BBR), is a man inspiRed By suRfing, kiTe-suRfing and all gliding spoRTs on snow and waTeR. developeR of salomon iconic skis: x-scReam, pockeT RockeT, ak RockeT, and now an enTiRely new concepT, The BBR.

The BBR defies caTegoRizaTion. a powdeR ski ThaT caRves on-pisTe. a pisTe ski ThaT floaTs in powdeR. moRe opTions foR moRe fun in moRe condiTions.

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the V-ShapehisToRically, skis have Been mosTly designed aRound a classic x-shape concepT. The new v-shape is chaRacTeRized By a suRfBoaRd shaped Tip, a naRRow waisT and a pinTail. The oveRall ResulT is veRsaTile peRfoRmance ThaT musT Be expeRienced To Be Believed. The BBR is The fiRsT ski To use salomon’s v-shape paTenT - a Tip oveR 135mm ThaT is wideR Than The Tail By aT leasT 32mm.

1995paRaBolic “shaped” (x-shape)

waisT is naRRoweR Than Tip & Tail

X-Shape 2011v-shape

• OVERSIZED TIP• NARROW WAIST & TAIL

V-Shape

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an OptiMiZeD tip anD taiLThe BBR’s Tip and Tail ensuRe gReaT floaTaTion in powdeR, and amazing on-pisTe caRving while Reducing unnecessaRy weighT compaRed wiTh a noRmal fReeski.

SiDecut : V-Shape VS X-ShapeThe BBR’s unique v-shape gives iT a moRe pRogRessive sidecuT compaRed To a noRmal ski. This enaBles an easieR TuRn, gives The ski moRe RhyThm and allows iT To exiT TuRns wiTh ease.

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SurfBOarD tip prOfiLe

• REDUCED WEIGHT

• NO-FLAPPING EFFECT fOr a SMOOth riDe

NARROW WAIST | ShOrt raDiuS

• PRECISION

• GRIP

• QUICK EDGE-TO-EDGE

WIDE TIP (150mm)LOW PROFILE ROCKER SHAPE

• PLAYFUL FLOATATION IN POWDER & GREAT TERRAIN

aBSOrptiOn

PIN TAIL | PROGRESSIVE FLEX

• EASY TO CONTROL

• GLIDING

• MULTI-RADIUS

ShOrt raDiuS

highLightSs

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Totally new design in sidecut and shape technology, the BBR has an oversized, surfboard shaped tip for floatation in soft snow and terrain absorption, combined with a narrow tail and short radius sidecut for quick, precise carving on piste.

BBR 8.9

REF. COLOR LENGTHS (CM) SIDECUT RADIUS127260 blue/brown 166/176/186 147/88/102 11.5/12.5/13.5

REF. COLOR LENGTHS (CM) SIDECUT RADIUS12964 blue/brown 149/159/169/179 140/79/102 (169cm) 11.2/11.3/11.5/11.7

• CONSTRUCTION & CORE Sandwich Sidewalls Full Woodcore• SPECIFIC FEATURES V-Shape Oversized PULSEPAD Semi twin tip tail• EDGES Total edge reinforcement

• CONSTRUCTION & CORE Edgy Monocoque Full Woodcore• SPECIFIC FEATURES V-Shape Oversized PULSEPAD Semi twin tip tail

Totally new design in sidecut and shape technology, the BBR has an oversized, surfboard shaped tip for floatation in soft snow and terrain absorption, combined with a narrow tail and short radius sidecut for quick, precise carving on piste.

BBR 7.9

MODeLS

pRoducT phoTogRaphy: semaphoRe

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THE SKIERdesigned foR pRogRessive uRBan advenTuReRs who aRe looking foR one paiR of skis which aRe fun in all condiTions.

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phoTo: ian coBle

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DISPLAYS & SWAG

BBR SINGLE STAND DISPLAY BANNER

BBR SURFBOARD DISPLAY

BBR SINGLE STAND DISPLAY

BRR REVERSIBLE BEANIE BRR SUNGLASSES BRR STICKER

BRR SHOEBRR TEE SHIRT BRR POLO SHIRT

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