bba sem 1 busines communication - event management

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Post on 19-Oct-2014




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It is a short and simple presentation on event management.


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Event Management

By Vishesh Manwani Vatsalya Sacheti Aniket Chordiya Manu Singh Angel Das Teja

What is an Event?An event can be described as a public assembly for the purpose of celebration, education, marketing or reunion. Events can be classified on the basis of their size, type and contextTypes Of Event.

Cultural Events

Event Management

What is an event Management?Event managementis the application ofproject managementto the creation and development offestivals, cultural events, meetings, trade shows, social events and conferences.Why Event Management?Recession free industryEvent management is a multi billion dollar industry, growing rapidly.Event management is one of the fastest growing professions today.

Role of an Event managerThe role of an event manager basically involves doing:All the running aroundBooking the venueIdentifying the target audienceDevising the event conceptArranging the catering and entertainment as well as all of the other ancillary services required to make the event run to their complete satisfactionThey will also attend the event to ensure everything goes to planSKILLS REQUIRED IN AN EVENT MANAGEMENT COMPANYAnalytical/Critical thinking and problem solving Client/Customer service orientation Good negotiation skillsAbility to work under pressure and meet deadlines Teamwork, facilitation and co-operationPlanning, co-ordination and organisationGood networking skills

Promote an event.You need at least two weeks to advertiseTell people about the show in personFlyersMarketing strategiesAdvertisementsIdentifiable target marketGood channels of distributionSustaining powerDelivery of a promise

Work done in an event(Pre & Post work) Pre-eventProposalBudgetVenue/Site selectionProduction ScheduleSponsorshipF & B menuGuest listMarketing & PromotionPost EventEvaluationShutdown & Reporting.

A Short Live Event Upcoming events around the world.October1305:Bestival - Isle of Wight, UK(until the 08)06: New York Fashion Week USA (til 13 Sept)19: Full Moon Party -Koh Phangan22: Oktoberfest -Munich, Germany (till 07 Oct)*November1303: Diwali - Festival of Lights;Hindu communities19: Full Moon Party -Koh Phangan25: Sao Paulo International Film festival -Sao Paulo, Brazil (til 3Nov)22: Tokyo International Film Festival -Tokyo (til 30 Oct)24: Norwich Beer Festival - England(til 28 Oct)26: Diwali - Festival of Lights;Hindu communities19: Full Moon Party -Koh Phangan

Event Management Courses.National institute of event managementCOEM college of events & mediaEvent management program- Stratford UniversityVarious online courses available on internet of 3, 6 & 12 months.How to survive in an event management company?

Top Event Management companies.Company, headquarters Abigail Kirsch, New York Phone, Web site Average number of special events produced annually 1,500 plus average annual revenue from special events (forecast for 2012) $56 million .China consumer event. Headquarters Barkley Kalpak Associates, New York phone, average number of special events produced annually 100 plus average annual revenue from special events (forecast for 20012) $6.8 million

Roles in an event management company.Operation executiveTeam LeadershipProject managerCustomer relations specialistHR & Admin officer.Marketing managerEvent coordinatorLogistic managerSecurity manager