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BATTERY STOCKIST PROGRAM

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Page 1: BATTERY STOCKIST PROGRAM - ACDelco · Local Area Marketing (LAM) subsidy to support ACDelco approved advertising (50% ACDelco/ 50% ACDelco Distributor subsidy) $2500 $1000 $500 Signage

BATTERY STOCKISTPROGRAM

Page 2: BATTERY STOCKIST PROGRAM - ACDelco · Local Area Marketing (LAM) subsidy to support ACDelco approved advertising (50% ACDelco/ 50% ACDelco Distributor subsidy) $2500 $1000 $500 Signage

ABOUT ACDELCOACDelco Batteries are available for a comprehensive range of automotive, commercial, transport, marine & other industrial applications. Our commitment to high quality products and excellent customer service has led to ACDelco being one of the most trusted battery brands in the world.

Being backed by GM provides our Stockists with a global support network, empowering businesses to be competitive in the Australian battery industry.

ACDelco has been associated with premium electrical automotive products for over 100 years. Starting its journey as the Remy Electric Company in 1901, our history and expertise in automotive technology puts ACDelco at the leading edge of the aftermarket.

If you’re interested in growing your business, read on to find more about the many benefits of the ACDelco battery stockist program.

www.acdelco.com.au

Page 3: BATTERY STOCKIST PROGRAM - ACDelco · Local Area Marketing (LAM) subsidy to support ACDelco approved advertising (50% ACDelco/ 50% ACDelco Distributor subsidy) $2500 $1000 $500 Signage

ACDelco stockists may be entitled to special discounts on new Holden vehicles for your business, employees or family members. Available high impact Colorado livery kits are sure to help your business stand out.

ACDelco is a General Motors company which allows us to combine more than 100 years of experience with intellect, technology and innovation that is behind some of the most advanced vehicles on the road.

We take great pride in our close network being far-reaching and ever-expanding. Our wholesale ACDelco battery network is serviced by R&J Batteries, Sealed Performance Batteries and Battery Mart. No matter where you are, odds are we aren’t far away.

ACDelco has a long and illustrious history in Australian Motorsport, starting with the Holden Dealer Team in 1969. Our learnings from these 50+ years act as a key development platform for our products.

With over 90,000 parts across 37 productlines worldwide, our products can be found right around the globe. That’s strength in numbers that we continue to grow, making ACDelco the first point of call for all automotive maintenance needs. Providing you with parts & services that are correct the first time - every time.

ACDelco Batteries appear in millions ofGeneral Motors vehicles each year. That’s apowerful responsibility that we don’t take lightly. That’s why we stand behind everything we put on the road with industry leading warranties. To us, standing tall is standing by you.

WHY BECOME AN ACDELCO STOCKIST?

RICH MOTORSPORTDNA & HISTORY

ORIGINAL EQUIPMENT QUALITY FOR MOST MAKES

FACTORY SUPPORT

BACKED BYGENERAL MOTORS

AUSTRALIA WIDE WHOLESALE NETWORK

SPECIAL DISCOUNTS ON NEW HOLDEN VEHICLES

Page 4: BATTERY STOCKIST PROGRAM - ACDelco · Local Area Marketing (LAM) subsidy to support ACDelco approved advertising (50% ACDelco/ 50% ACDelco Distributor subsidy) $2500 $1000 $500 Signage

A PROGRAM TAILORED TO YOUR BUSINESS No matter how many batteries you sell over a 12 month period, ACDelco have a stockist support level to suit you. The more you sell, the better the benefits and the opportunity to reach the next level of support.

Platinum – Minimum 1,000 batteries per year (Avg. 84 units per month) Gold – Minimum 600 batteries per year (Avg. 50 units per month) Silver – Minimum 240 batteries per year (Avg. 20 units per month)

FEATURES & BENEFITS PLATINUM GOLD SILVER

Marketing

ACDelco Welcome Pack Customer enquiry link via the ACDelco toll free number and dedicated email address Your business listed on the ACDelco website Supply of ACDelco battery application guides, flyers, brochures and point of sale material Participation in National ACDelco promotions Ability to have your business name and details overprinted on promotional material ie: flyers, calendars etc. Local Area Marketing (LAM) subsidy to support ACDelco approved advertising (50% ACDelco/ 50% ACDelco Distributor subsidy) $2500 $1000 $500

Signage

Building signage allowance to promote being an ACDelco Battery Stockist. Design to be approved by ACDelco ‘We use and recommend ACDelco’

$1500 $750 $500

Vehicle(s) sign-written with approved ACDelco livery. Either partial ‘ACDelco Showcase Wrap’ adjusted for existing vehicle or complete wrap on new Colorado

2 Vehicles

1 Vehicle

1 Vehicle

ACDelco interior corflute sign (1200mm x 900mm) 2 1 1ACDelco large steel sign (1200mm x 900mm) 1 1 ACDelco small steel sign (600mm x 300mm) 1 1ACDelco welcome mat (850mm x 600mm) 1 1 1ACDelco tear drop flags 2 1

ApparelACDelco polo shirts with ability to have your business name embroidered on front of shirt (Annual replenishment) 10 5 2ACDelco caps or beanies (Annual replenishment) 5 3 1Red Bull Holden Racing Team style jackets 2

EquipmentACDelco battery tester with printout of test results 1 1 1ACDelco multi stage 20 amp Battery Charger 1 1 1ACDelco vehicle fender covers 1 Pack 1 Pack

Battery StandsACDelco battery display stand (3 tier display stand with header card) 2 1 1ACDelco supplied 4 tier battery racking (Heavy Duty) to support larger battery stock holdings 2 1

Business Support

Great discounts on New Holden Vehicles. ACDelco vehicle sign writing included free of charge for all Colorado vehicle purchases* Product training and support for customer trade nights/ openings etc. Ongoing support with regular contact from Distributor and or ACDelco Representative Authority to use ACDelco logo on letterheads, stationary etc. Communication from Distributor and or ACDelco in relation to news, products, promotions, business performance and recognition etc.

*conditions may apply.

www.acdelco.com.au

Page 5: BATTERY STOCKIST PROGRAM - ACDelco · Local Area Marketing (LAM) subsidy to support ACDelco approved advertising (50% ACDelco/ 50% ACDelco Distributor subsidy) $2500 $1000 $500 Signage

STOCKIST GUIDELINES PLATINUM GOLD SILVERInitially stock a minimum number of ACDelco Batteries including car (Including EFB and AGM), commerical and marine mix

x 84 x 50 x 20

Purchase a minimum number and range of batteries per month after signing this agreement

x 84 x 50 x 20

ACDelco signage to be displayed in high visual areas of premises and included on delivery vehicles (as agreed)

Actively pursue new battery business for ACDelco Display ACDelco batteries on the supplied battery stand/ racking prominently in counter/ showroom area

Display point of sale material at all times Participate in all ACDelco battery promotions Utilise the Local Area Marketing funding (Subject to ACDelco pre-approval)

Utilise all signage, point of sale material & apparel supplied by ACDelco Maintain stockist premises in a clean and professional manner that protects the integrity of the ACDelco brand.

Manage ACDelco customer battery warranty in line with ACDelco warranty policy

Commitment to responsible, sustainable battery recycling and environmental protection

JOIN THE STOCKIST NETWORK

Battery Stockist Level (please circle): PLATINUM / GOLD / SILVER

Stockist’s Business Name: ____________________________________________________________

Business Contact Number: ____________________________________________________________

Address: _________________________________________________________________________

ABN: ____________________________________________________________________________

Principal Name: ____________________________________________________________________

Email: ___________________________________________________________________________

I acknowledge that I have read, understood and agree to the terms and conditions of this agreement.

Principal Signature: _____________________________________________ Date: ______________

Distributor Name: __________________________________________________________________

Distributor Representative: ____________________________________________________________

Signature: ____________________________________________________ Date: ______________

ACDelco Representative: _____________________________________________________________

Signature: ____________________________________________________ Date: ______________

ACDELCO STOCKIST’S TRADEMARK LICENCE AGREEMENTa) Provided that each month from the date of this Agreement the Stockist purchases the minimum monthly ACDelco Battery

quantity, the Stockist is granted a non-exclusive, non-transferable licence to display the trademarks, service marks, word and design marks owned by General Motors Corporation and used in connection with the sale or offering for sale and servicing of ACDelco Batteries including ACDelco mark (Licensed Trade Marks).

b) The Licensed Trade Marks are only to be used by the Stockist by utilising the ACDelco Materials or advertising provided or approved by GM Holden.

c) The Stockist must only use the ACDelco Materials to promote and advertise ACDelco Batteries.d) The Stockist agrees not to apply to register, or cause to be registered, and to apply proper diligence to prevent its agents or

anyone acting by, through or under the Stockist from applying to register or registering, any trademarks, service marks, word or design marks or trading names, business names or company names owned or used by General Motors Corporation or its subsidiaries including the Licensed Trade Marks.

e) The Stockist acknowledges that General Motors Corporation or one of its subsidiaries owns the Licensed Trade Marks and ACDelco Materials and that GM Holden has the right to control the Stockist’s display or use of the Licensed Trade Marks and ACDelco Materials.

f) The Stockist must not adapt or modify the appearance of the Licensed Trade Marks or ACDelco Materials.g) Either party may terminate this Agreement without cause by giving the other 1 month written notice.h) GM Holden may terminate this Agreement by giving notice to the Stockist if:

i. the Stockist commits an act of bankruptcy, becomes insolvent, or takes any step to enter into a scheme of arrangement or composition with its creditors;

ii. any step is taken to wind up the Stockist (other than for the purposes of corporate restructure or amalgamation) and the application is not dismissed within twenty (20) business days, or any step is taken to make the Stockist subject to any form of external administration;

iii. the Stockist ceases to carry on business; oriv. the Stockist commits a breach of any provision of this Agreement.

i) On expiry or termination of this Agreement by any means, the licence granted by clause (a) will terminate.j) On expiry or termination of this Agreement, the Stockist must cease using the Licensed Trade Marks and return to GM Holden or

destroy or delete, as directed by GM Holden, the ACDelco Materials in its possession or control.k) If requested by GM Holden the Stockist will provide purchase figures of ACDelco Batteries showing the monthly purchases of

ACDelco Batteries by the Stockist in a form reasonably required by GM Holden.l) The Stockist releases GM Holden, its officers, directors, employees and agents from any loss, damage, claim or injury suffered

by any party in relation to the use, storage or display of the ACDelco Materials or the Licensed Trade Marks or both.m) The Stockist indemnifies and keeps indemnified GM Holden, its officers, directors, employees and agents from any loss,

damage, claim or injury suffered by any party in relation to the use, storage or display of the ACDelco Materials or the Licensed Trade Marks or both.

n) This Agreement (and the validity and enforceability of this Agreement) is governed by and to be interpreted in accordance with the laws of the State of Victoria and the Commonwealth of Australia. The parties submit to the non-exclusive jurisdiction of the courts of the State of Victoria and the federal courts of the Commonwealth of Australia.

www.acdelco.com.au

Page 6: BATTERY STOCKIST PROGRAM - ACDelco · Local Area Marketing (LAM) subsidy to support ACDelco approved advertising (50% ACDelco/ 50% ACDelco Distributor subsidy) $2500 $1000 $500 Signage

For over 100 years, ACDelco has been recognised as a world leader in the automotive after-market. ACDelco provides a wide range of quality products for the automotive replacement parts industry including: batteries, spark plugs, oil filters, air filters, wiper blades, globes, belts and brake components. ACDelco also offers a comprehensive range of oils, fluids and cleaners.

As a global leader in automotive replacement parts and related services, our focus has always been on building a reputation as the number one source for quality auto parts to suit most makes and models. We have built a global reputation as a premium source for experience, dependability, technology and performance.

ACDelco products are widely available in Australia and New Zealand through the Holden dealer network. ACDelco Batteries are available for a comprehensive range of automotive, commercial transport, marine & other industrial applications through ACDelco battery stockists.

THE ACDELCO MISSION