Organizing a Social Entrepreneurship ProjectThe story of Bambooga and the lessons learned.

By J. David Schreiber 

The Charity How they created an opportunity to make a

difference and why we decided to work with them.

Leveraging the local business community and the influence of their western clients:

A major international corporation asks its suppliers to a summit, during this summit the suppliers decide to make a large commitment to their local

community.

What They OfferedThe commitment and the long term outcome from

that summit.

The ProductHow we found the “right” product to produce, or so

we thought.

Developing Bambooga

How and why we developed Bambooga in the village

Product is developed, now

what? It is one thing to make a few samples, now we had to figure out how

to mass produce it and commercialize it for the western market.

MotivationHow do you motivate in a “what’s mine is yours”

community?

Making a Tough Decision

Going to plan “B” and why

Money & Negotiating

How do you negotiate profit for two cooperatives when you are offering a charitable act?

Marketing, Selling, and a

Changing WorldThe world changed drastically from the time we first developed the product to the point when it

actually landed on the store shelves. Why our marketing plan was before it’s time.

Lessons LearnedHurray We Failed! Or did we?

Talking PointsMotivation, Compensation, Market Exploitation,

Neglecting Common Business Practices for the Sake of Charity