balayage & branding shows jennifer macdougall – beauty social nyc … · 2019-04-04 ·...

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HANDS-ON WORKSHOPS ADDITIONAL FEE REQUIRED $200 BY 5/13/19 – $225 AFTER 5/13/19. FEE INCLUDES ONE-DAY EXHIBIT HALL ADMISSION Balayage & Branding JENNIFER MACDOUGALL – BEAUTY SOCIAL NYC & SUZIE BOND – BOND BEAUTY SATURDAY, JUNE 15 I 10:00am – 1:00pm In this ultimate hands-on workshop in balayage and branding you’ll learn a quick, 3-section balayage for maximum impact, creative hair painting, feathering the perfect hairline, what products and tools to use and why, and how to maximize your time behind the chair. You’ll also learn how to photograph your work like a pro for social media and how to create Instagrammable hair content that will attract your tribe of dream clients. Effortless Color Essentials DJ RIGGS & BERRY BACHEN – MAINENTRANCE ARTISTS I SATURDAY, JUNE 15 I 2:30pm – 5:30pm Learn balanced color-blending techniques and perfect balayage application with controlled applications. Learn to master the use of styling tools and finishing techniques to complement each color. You’ll gain confidence customizing color, style and finishing techniques! Off-the-Scalp Highlights MARCO PELUSI – MARCO PELUSI HAIR STUDIO I SUNDAY, JUNE 16 I 10:00am – 1:00pm Watch renowned haircolorist, Marco Pelusi, teach his signature approach to off-the-scalp highlighting and practice it yourself in this workshop! Marco’s clean and simple technique tackles the pitfalls faced when clients want dimension in their haircolor, but do not want highlights coming out directly from the scalp. Marco will demonstrate where to place the highlights in relation to the scalp area, the best highlight placement techniques, and most importantly, his signature ‘tipping’ technique for the mid-lengths and ends of the hair. Balayage with Modern Dimension SHERRY RATAY – SHERRY RATAY, INC I SUNDAY, JUNE 16 I 2:30pm – 5:30pm Learn how to create a modern dimensional look. Sherry will help you understand the importance of light and dark, keeping in mind that without depth you cannot create dimen- sion or balance. You’ll create a natural-looking dimension on overly lightened hair to simplify your balayage with modern dimension, allowing you to make more money and take less time. Sherry will also explain baby lights and how to create the signature blonde pop. Texture vs. Race KEYA NEAL – KOLORE KULTURE I MONDAY, JUNE 17 I 10:00am – 1:00pm Many salon professionals experience trepidation when confronted with clients of diverse textures and this workshop offers insight and skills into how to turn this fear into positive, technique-focused energy. During this transformative workshop, incorporating a panel discussion, texture theory, and a highly interactive round-robin style of hands-on work, you will have an opportunity to execute techniques on each model. You will have the opportunity to practice your color, cutting, styling, and blow-drying textured hair techniques right in this workshop. This workshop will leave you with the confidence to welcome all textures of hair to your chair and service anyone beyond your comfort zone!

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Page 1: Balayage & Branding shows JENNIFER MACDOUGALL – BEAUTY SOCIAL NYC … · 2019-04-04 · highlights coming out directly from the scalp. Marco will demonstrate where to place the

HANDS-ON WORKSHOPS ADDITIONAL FEE REQUIRED $200 BY 5/13/19 – $225 AFTER 5/13/19. FEE INCLUDES ONE-DAY EXHIBIT HALL ADMISSION

Balayage & Branding JENNIFER MACDOUGALL – BEAUTY SOCIAL NYC & SUZIE BOND – BOND BEAUTY SATURDAY, JUNE 15 I 10:00am – 1:00pm

In this ultimate hands-on workshop in balayage and branding you’ll learn a quick, 3-section balayage for maximum impact, creative hair painting, feathering the perfect hairline, what products and tools to use and why, and how to maximize your time behind the chair.You’ll also learn how to photograph your work like a pro for social media and how to create Instagrammable hair content that will attract your tribe of dream clients.

Effortless Color Essentials DJ RIGGS & BERRY BACHEN – MAINENTRANCE ARTISTS I SATURDAY, JUNE 15 I 2:30pm – 5:30pm

Learn balanced color-blending techniques and perfect balayage application with controlled applications. Learn to master the use of styling tools and finishing techniques to complement each color. You’ll gain confidence customizing color, style and finishing techniques!

Off-the-Scalp Highlights MARCO PELUSI – MARCO PELUSI HAIR STUDIO I SUNDAY, JUNE 16 I 10:00am – 1:00pm

Watch renowned haircolorist, Marco Pelusi, teach his signature approach to off-the-scalp highlighting and practice it yourself in this workshop! Marco’s clean and simple technique tackles the pitfalls faced when clients want dimension in their haircolor, but do not want highlights coming out directly from the scalp. Marco will demonstrate where to place the highlights in relation to the scalp area, the best highlight placement techniques, and most importantly, his signature ‘tipping’ technique for the mid-lengths and ends of the hair.

Balayage with Modern Dimension SHERRY RATAY – SHERRY RATAY, INC I SUNDAY, JUNE 16 I 2:30pm – 5:30pm

Learn how to create a modern dimensional look. Sherry will help you understand the importance of light and dark, keeping in mind that without depth you cannot create dimen-sion or balance. You’ll create a natural-looking dimension on overly lightened hair to simplify your balayage with modern dimension, allowing you to make more money and take less time. Sherry will also explain baby lights and how to create the signature blonde pop.

Texture vs. Race KEYA NEAL – KOLORE KULTURE I MONDAY, JUNE 17 I 10:00am – 1:00pm

Many salon professionals experience trepidation when confronted with clients of diverse textures and this workshop offers insight and skills into how to turn this fear into positive, technique-focused energy. During this transformative workshop, incorporating a panel discussion, texture theory, and a highly interactive round-robin style of hands-on work, you will have an opportunity to execute techniques on each model. You will have the opportunity to practice your color, cutting, styling, and blow-drying textured hair techniques right in this workshop. This workshop will leave you with the confidence to welcome all textures of hair to your chair and service anyone beyond your comfort zone!

SAVE $10 PER DAY

REGISTER BY MAY 13 @ IBSLASVEGAS.COM

SAVE $25 ON EACH WORKSHOP

REGISTER BY MAY 13 @ IBSLASVEGAS.COM

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Page 2: Balayage & Branding shows JENNIFER MACDOUGALL – BEAUTY SOCIAL NYC … · 2019-04-04 · highlights coming out directly from the scalp. Marco will demonstrate where to place the

HANDS-ON WORKSHOPS ADDITIONAL FEE REQUIRED $200 BY 5/13/19 – $225 AFTER 5/13/19. FEE INCLUDES ONE-DAY EXHIBIT HALL ADMISSION Bridging the Gap: Deconstructing Men’s Hair

MARK BUSTOS – SILVER VINE ROOM I MONDAY, JUNE 17 I 10:00am – 1:00pm

Make your male clients your most loyal clients by giving them a finished look that will retain its’ shape and still look great when they return for their next haircut. At the end of this workshop, you’ll go back to your salon having mastered important male haircutting techniques, increasing retail by understanding the psychology behind the pitch, and being able to set yourself apart by providing the best customer service. If you’re a hairdresser, you don’t want to miss this workshop!

Take the Fear Out of Cutting DJ MULDOON – THE FACTORY I SATURDAY, JUNE 15 I 2:30pm – 5:30pm

Join DJ Muldoon as he reveals how to unleash your haircutting creativity utilizing proper form, function and flow techniques. DJ will take you through the fundamentals and teach you how to fuse salon styles with creative ideas. You’ll elevate your day-to-day salon work to a new level and will gain confidence in your skills after taking this class!

Braids & Bridal Techniques KELLY DESERIO – TED GIBSON EDU I SUNDAY, JUNE 16 I 10:00am – 1:00pm

Join Kelly DeSerio for this hands-on workshop featuring the two hottest money-making hair trends, in one class! You will leave this workshop feeling skilled in innovative trends, tips and tricks that will impress your clients with unique, versatile looks and styles. These impressive styles will turn heads at the office and make a bride feel like a queen! Not only will you get a boost to your creativity, you will see a big difference in your bottom line through this workshop!

Make Waves LORNA EVANS – LORNA EVANS EDUCATION I MONDAY, JUNE 17 I 10:00am – 1:00pm

Australian long-hair styling educator, Lorna Evans, will share how to master the art of her killer modern waves in this workshop. As a stylist, you HAVE to know how to create modern waves! Why? Because it’s what many clients are asking for. And, it’s what they’ll get - after you learn Lorna’s secrets in this not-to-be-missed session. Long Hair styling need not be difficult or time consuming - the proof is in the finish!

Perspective is Key IRA POPE – SHARK FIN SHEARS I SATURDAY, JUNE 15 I 10:00am – 1:00pm

In this workshop, you will learn Ira Pope’s coveted “Clock Cutting Concept,” which will allow you a brand-new perspective on creating shapes. Through utilizing the Clock Cutting Concept, you will learn a seven-section round layer shape, the highest money-making haircut in salon history! You’ll also learn a three-section line or “Bob,” also utilizing the Clock Cutting Concept. Wayne Dyer said, “Change the way you look at things and the things you look at change.” This Clock Cutting Concept will change how you look at cutting hair - perspective is key!

Iconic Section Fading Techniques WANZA POOLE & CRAIG MCLAURIN – ICONIC BARBER I SATURDAY, JUNE 15 I 2:30pm – 5:30pm

Learn a different way of fading - starting on one side and continuing to the other, using adjustable arm clippers and implementing lines of demarcation, in this class. Iconic Barbers, Wanza and Craig will show you important fading techniques in this workshop that will make your clients look great and bring more money into your pockets!

SAVE $25 ON EACH WORKSHOP

REGISTER BY MAY 13 @ IBSLASVEGAS.COM

Page 3: Balayage & Branding shows JENNIFER MACDOUGALL – BEAUTY SOCIAL NYC … · 2019-04-04 · highlights coming out directly from the scalp. Marco will demonstrate where to place the

HANDS-ON WORKSHOPS ADDITIONAL FEE REQUIRED $200 BY 5/13/19 – $225 AFTER 5/13/19. FEE INCLUDES ONE-DAY EXHIBIT HALL ADMISSION Razor Cutting Made Simple

RYAN TEAL – TEAL I SUNDAY, JUNE 16 I 10:00am – 1:00pm

Explore the rules of razor cutting and learn how an UN-guarded straight razor can be used to create any shape that a straight scissor can! Ryan will show you how to add one of the most diverse tools to your kit and make every haircut fun, fast and a money maker. If you are a stylist looking to learn new skills and techniques that will help raise your bottom line, this class is for you!

The Art of Razor Cutting & Color Movement CHRISTOPHER DOVE & JOHN SIMPSON – COCREA8 I SUNDAY, JUNE 16 I 2:30pm – 5:30pm

Razoring is a vital technique for creating beautiful texture and movement. It takes finesse and skill! Join industry veterans, Christopher and John, for in-depth lessons on the fundamental principles of razor cutting. You will learn how to create invisible layers and how to execute surface and detail razo-ring techniques. Learn how to analyze hairlines, growth patterns and texture to customize each look, and how to elevate all of your color work through methods of foiling, painting, melting and shadowing.

Viral Braids CHRISTINA CARLSSON – AMIKA I SATURDAY, JUNE 15 I 10:00am – 1:00pm

Ever wish you could recreate all these hot braids flooding your timeline? This is the class for you. Insta-famous looks are deconstructed and taught “from the crown” for a simplified yet intense learning experience, which will leave you ready to take your skills to the next level. From accent braids and tribal inspired looks to statement braids, these advanced looks are easily customizable and photo-ready, guaranteed to get you likes.

Dimension Techniques for Individual Volume Lashes, 2D-6D QUYEN NGUYEN – EVALASH I SATURDAY, JUNE 15 I 2:30pm – 5:30pm

Learn how to apply individual volume lashes using 2D-6D lashes. Quyen will teach you how to cus-tomize different looks to fit different eye shapes. She will also explain how to incorporate pre-made volume fans and will help you trouble-shoot problems with individual lashes while explaining why volume lashes have more advantages. In this class, you’ll also learn how to speed up your volume lash services to make more money.

Threading, Henna Tint & Brow Extensions – Learn the Trio! QUYEN NGUYEN – EVALASH I SUNDAY, JUNE 16 I 10:00am – 1:00pm

Learn valuable techniques every lash and brow expert needs to know! Quyen will demonstrate how to thread and shape brows, then tint them and lastly, add eyebrow extensions. These techniques will help you achieve great results on your clients, and will allow you to correct and re-shape with confidence and ease. All students will be provided a full kit for the class.

Beauty Makeup Mastery LISA STRAWTHER – MAKING UP LAS VEGAS I SUNDAY, JUNE 16 I 2:30pm – 5:30pm

In this workshop, Lisa will share practical approaches to Beauty Makeup. With Lisa’s guidance, you will complete a full face - matching skin tone, determining eyebrow shape, contour/highlight, applying lashes and more. Lisa will walk you through each step! In this hands-on environment you will get Lisa’s instant support and expert feedback. You will leave the workshop with a finished and stunning, beauty look that works in the real world. A certificate of completion will also be provided.

SAVE $25 ON EACH WORKSHOP

REGISTER BY MAY 13 @ IBSLASVEGAS.COM

Page 4: Balayage & Branding shows JENNIFER MACDOUGALL – BEAUTY SOCIAL NYC … · 2019-04-04 · highlights coming out directly from the scalp. Marco will demonstrate where to place the

CONFERENCE PROGRAM SUBJECT TO CHANGEA CONFERENCE PROGRAM TO

EMPOWER YOU!Each year, the IBS Las Vegas team creates a program that is empowering, educational and inspiring, and this year, we’ve got everything you need to take your career and skills to the next level!

NEW THIS YEAR!• The Barbershop – featuring companies

and education by the top men’s groom-ing artists in the industry

• The Ink Shop – featuring tattoo artists, in-booth demonstrations & networking opportunities to build into your salon business

• Main Stage performances by industry elites, including Nicholas French, Ira Pope, Mickey Colon & Philip Foresto, Lorna Evans, Najah Aziz and more

• Barber Competitions & barbering education right on the Main Stage so you can improve your skills & take your career to new heights!

And, as always, your ticket gains you access to hundreds of educational classes, an exhibit hall with more than 350 innovative beauty companies, thousands of products and tools at professionals-only pricing, enlightening in-booth demonstrations and free access to the largest spa and wellness show in the nation – IECSC!

HOTEL & TRAVEL DISCOUNTS Visit IBSlasvegas.com/hotel or call 866.364.9514 for access to special rates!

CONFERENCE PROGRAM AT A GLANCE – FREE WITH YOUR PAID EXHIBIT HALL ADMISSION CONFERENCE PROGRAM SUBJECT TO CHANGE

SAVE $10 PER DAY

REGISTER BY MAY 13 @ IBSLASVEGAS.COM

PRESENTED BY

The IBS Las Vegas Main Stage hosts performances that are both inspiring and motivational, while also profit-building. For the first-time ever, don’t miss these elite artists for presentations that will rock your world and boost your skills!

PERFORMANCES BY: NICHOLAS FRENCH, LORNA EVANS, NAJAH AZIZ, IRA POPE, MICKEY COLON & PHILIP FORESTO AND MORE!

MAIN STAGE FREE WITH YOUR PAID EXHIBIT HALL ADMISSION. PROGRAM SUBJECT TO CHANGE.

SUMMITS & BUSINESS BUILDING ADDITIONAL FEE REQUIRED $175 BY 5/13/19 – $200 AFTER 5/13/19. FEE INCLUDES ONE-DAY EXHIBIT HALL ADMISSION

The Suite Summit HOST: BONNIE BONADEO PANEL DISCUSSION I SATURDAY, JUNE 15 10:00am – 1:00pm

PANELISTS: TRES BENZLEY – THE ULTIMATE CONSULTATION • PETER ROSAS – THE ULTIMATE CLIENT MANAGE-MENT SYSTEMS • STEPHEN MORGAN – ULTIMATE SUCCESS OF BEING A SUITE RENTER

IBS Las Vegas’ second annual Suite Summit is designed for independent contractors and suite salon owners looking to build their suite business and succeed as entrepreneurs. Expert speakers will provide support and wisdom on a variety of topics that will aid in increasing your entrepreneurial skills and profit potential. Topics include: social media marketing, building community, communica-tion and leadership, contracts and lease agreements, cash flow, inventory control on products and retail, client booking and client support systems. For segment topics please visit ibslasvegas.com.

The Amazing Career & Lifestyle Workshop

CARLOS VALENZUELA – CARLOS VALENZUELA BEAUTY I SUNDAY, JUNE 16 10:00am – 1:00pm

This workshop is a must-attend for every salon professional. Carlos will teach you, step-by-step, how to create the best version of yourself while maximizing your salon career, staying healthy, enhancing relationships, building wealth, and planning retirement. Carlos will help you uncover issues you didn’t even know existed. Using true-to-life salon professional examples, Carlos will guide you to building a simple, daily plan to maintain your health, energy, movement, finances, relationships and happiness. He will ask you to imagine what your life may be like if you don’t make your needs a priority and if you keep everything the same. You’ll learn to address the physical and emotional toll a salon career can take, while also learning how to get off the paycheck-to-paycheck cycle. You’ll get to take home an interactive workbook and will have access to follow-up online programs after the class. This may well be the most memorable three-hours of your career!

Becoming an Influential Leader & Growing your Bottom Line BONNIE BONADEO – THE BEAUTY AGENT NETWORK I MONDAY, JUNE 17 10:00am – 1:00pm

Leadership and profits go hand in hand and getting to the next level of your business requires effective and authentic leadership. Join Bonnie in this interactive hands-on workshop and gain insight to the 5 Pillars to being an effective and emotionally intelligent leader. You will learn how to garner self-awareness, how to pin down your personal brand, emotional management and connection and how to effectively lead your staff and employees. Don’t miss this workshop that will help you grow personally, professionally, and financially. For the First-Time in the IBS Las Vegas Exhibit Hall!

Featuring education, competitions, and exhibitors offering show-only pricing on products & tools!BARBERSHOPTH

EDON’T MISS

SAVE $10 PER DAY

REGISTER @ IBSLASVEGAS.COM

IECSC LAS VEGASthe spa and wellness show

Featuring an additional 600+ leading spa and wellness companies on the IECSC Exhibit Floor.

FREE WITH YOUR IBS LAS VEGAS TICKET!DON’T MISS

SAVE $25 ON EACH WORKSHOP

REGISTER BY MAY 13 @ IBSLASVEGAS.COM