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Page 1: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles
Page 2: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Background & Adoption

Page 3: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

• Discovery Background

• Quickly• By small development teams• Using rudimentary relevance algorithms built around

searching article titles and words within the full text• Often as a side project for companies who invest

more technical resources into ILS

First generation discovery services were developed:

Page 4: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EDS Background

• Years in the making• Extraordinary technical development resources pre-launch • By far the main technical focus of EBSCO post launch

(EBSCO is not diverted by ILS, instead choosing to partner with existing ILS vendors):

357 of 451 developers & software engineers working on EDS product line as of 2015

• Sophisticated relevance and value ranking algorithms refined through unparalleled user research

EDS Discovery Health is next generation technology:

Page 5: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EDS Discovery Health supports access to quality medical resources in six fundamental ways

1. Quick access to all the resources in the medical library with customizable, next-generation interface

2. Always relevant and current results

3. Increased visibility and usage of your library’s resources

4. Integration with your existing intranet, EHR, local policies and procedures

5. Customizable profiles for different groups of users

6. Subject indexing or thesauri fully integrated with PubMed’s indexing, CINAHL headings & MeSH from a variety of resources

Page 6: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

“Web-Scale Discovery in an Academic Health Sciences Library: Development and Implementation of EDS”

Jolinda L. Thompson, Kathe S. Obrig, and Laura E. Abate

• “…discovery promises the ease and speed of Google’s keyword search, sorting massive retrieval sets with complex relevancy-ranking algorithms to bring the most relevant resources to the top of the results lists. The faceting features gives users ways to drill down to the specific results desired by sorting source types, locations, publishers, author, and so forth.”

• “It (EBSCO Discovery Service) is a far more focused search tool, both in terms of resources included & options for narrowing retrieval.”

Excerpts from: “Web-Scale Discovery in an Academic Health Sciences Library: Development and Implementation of EDS”Medical Reference Services Quarterly, February 2013

Page 7: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Open Relevance Ranking

Page 8: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Openness About Relevance Algorithm

• Neither web search engines nor first generation discovery services are open about how their relevance algorithm works

• EDS is open for all customers and potential customers

• Truly sophisticated relevance algorithms are not easy to duplicate – even with the basic recipe

Page 9: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Open / Superior Relevance RankingThe system has the following priorities and has

no bias toward content from any provider:

1. Match on subject headings from controlled vocabularies

2. Match on article titles

3. Match on author keywords

4. Match on keywords within abstracts

5. Match on keywords within full text

Page 10: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Relevance Ranking

Page 11: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

The first result in Google is detailed information about how relevance ranking / value ranking works in EDS…

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Only EDS Discovery Health delivers the critical content with the smartest searching

technology

Page 13: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Demonstration

Page 14: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EBSCO’s algorithm seems to be able to identify better metadata—

and that it’s often not choosing EBSCO’s metadata.

Gary DaughtDirector of Library Services,

P.H. Welshimer Memorial Library

“”

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Metadata

Page 16: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Open Metadata Sharing & Technology Collaboration

• EBSCO has offered its metadata from full-text databases, e-books, and full-text historical archives to any discovery vendor In exchange for technical collaboration

(e.g., OPAC functionality, etc.)• Subject index providers (including EBSCO) will not provide

metadata from A&I databases until/unless first generation discovery services advance to accommodate these datasets

• www.ebscohost.com/metadata-sharing-policy

Page 17: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Technology & Metadata are both advantages of EDS Discovery Health

• EDS Discovery Health already incorporates the features and approach necessary for inclusion of the most important third party databases

• EBSCO obtains the highest quality metadata by listening to and responding to the needs of content providers

Page 18: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EDS is the only one that is integrated with a delivery

platform…We can be assured that

it is stimulating use [of PsycINFO®],

not substituting for it.

Linda BeebeSenior Director (retired),

PsycINFO

Stakeholders Strive to Define Standards for Web-Scale Discovery SystemsBy Michael Kelley on October 11, 2012

Page 19: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Subject indexing and thesauri are fully integrated with PubMed’s

indexing and MeSH from:

CINAHL | PsycINFO® | Cochrane

and many more

Page 20: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EDS Discovery Health fully integrates OPAC functionality

• Encore

• VUFind

• Enterprise

• CyberTools

• Many others

Page 21: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EDS Discovery Health is the most

technically open discovery service…

Page 22: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

…by being

fully mobile

Page 23: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Auto-detected mobile users...Skinning/Branding…Facets…Usage Reporting

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…by being

international

Page 25: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Languages Handled by EDS Discovery Health

Page 26: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

…by anticipating

User Intent

Page 27: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

68,000+ “Research Starters” provided by Salem Press PhDs & Magill’s Medical Guide

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Your LibGuides become part of EDS Discovery Health & appear when appropriate

Each library may include apps as desired

Page 32: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Forthcoming to EDS Discovery

Health

Page 33: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EDS Discovery Health will enable users to link to the native database, with its

authorities, limiters, field search, etc.

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TOPICAL SEARCH DOMINATESTopical search dominance applies to all

markets/searches

Based on one-week sample of randomly selected EDS search queries by market (Sept-2014)

Page 36: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Topical Query Subject Indexing in EDS Discovery Health

PET scanPositron Emission TomographyTomography, Emission-ComputedEmission Tomography

adhd Attention-deficit hyperactivity disorderAttention deficit disorder with hyperactivity

cervical erosion Cervical erosionUterine Cervical erosion

tumorsTumoursNeoplasmsNeoplasms, cystic, mucinous, and serous

atarax Hydroxyzine (Drug)Hyrdroxyzine

Problem: Missed Connections

User queries and subject indexing not always aligned.Different vocabularies often use different terminology for the same concept.

Page 37: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Multiple concept match: adhd AND autism

Page 38: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EDS Discovery Health will include mapping of “see also” and “use for”

terms from more than 135 thesauri from important indexes

• Academic Search• America: History & Life• Art Abstracts• ATLA Religion Database• Business Source• CAB Abstracts• CINAHL• Food Science & Technology

Abstracts• GeoRef• HeinOnline• Historical Abstracts

• Index Islamicus• Inspec• LGBT Life• MathSciNet• MLA International Bibliography• Philosopher’s Index• PsycINFO• PSYNDEX• PubMed / MEDLINE (MeSH)• SocINDEX• SPORTDiscus• And many more

Page 39: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Video is desired by some medical university users

• Medical university EDS search logs are analyzed regularly

• User research is conducted with undergraduates, graduate students and faculty

• Discovery end users are looking for more than just journals & books

• EDS indexes Alexander Street Press and Films On Demand for mutual customers

• EDS is also adding full access to videos from Medcom

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Option for “Bento Box” Result List

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Page 42: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

EBSCO Apps & Services– browsable website for all available apps, plugins, extensions

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Anticipating User Intent Highlighting Content Library Interaction

30+ EDS Field Engineers have created 100+ (& growing)customer-driven apps & plugins

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Page 45: Background & Adoption Discovery Background Quickly By small development teams Using rudimentary relevance algorithms built around searching article titles

Thank You