back of the napkin / blah-blah-blah seminar

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Overview of my most comprehensive innovation and visual thinking seminar. A highly-interactive two-day session, ideal for generating breakthrough ideas for teams of ten to one-hundred.

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Page 1: Back of the Napkin / Blah-Blah-Blah Seminar
Page 2: Back of the Napkin / Blah-Blah-Blah Seminar

Welcome. From now on, we are going to:

Page 3: Back of the Napkin / Blah-Blah-Blah Seminar

The single greatest challenge facing strategic business leaders today is not marketing, HR, finance, or operations. It is clarity.

With live in a complicated time underscored by a simple reality: leaders today have to make more ideas more clear to more people more quickly than ever before.

If leaders talk and people don’t understand, those leaders fail. And when those leaders fail, their organizations fail.

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Page 4: Back of the Napkin / Blah-Blah-Blah Seminar

We are unclear on strategy & uncertain of plan.

We are overwhelmed with information.

We are deprived of insight.

2011 © Dan Roam 4

We are confident on vision & strategy.

We know our problem.We have a roadmap to

our solution.

Page 5: Back of the Napkin / Blah-Blah-Blah Seminar

Vivid Thinking is a completely new* way of combining our highly-developed VERBAL mind with our precariously undeveloped VISUAL mind.

A highly structured approach, Vivid brings talking, drawing, and thinking back together in a simple and intuitive way.

Vivid Thinking gives us a better way to look at strategic problems, discover hidden ideas, and share those ideas with other people.

2011© Dan Roam 5

Vivid is a set of tools:

Vivid is a process:

*Vivid is actually 30,000 years old, but we forgot most of it a long time ago.

Page 6: Back of the Napkin / Blah-Blah-Blah Seminar

Vivid Thinking is not some highfalutin concept with zero real-world applicability.

On the contrary, Vivid Thinking is a neurobiologically-derived set of thinking tools that anyone can use immediately – for the simple reason that Vivid Thinking mirrors the evolutionary pathways of our own mind.

2011© Dan Roam 6

Vivid Thinking works because it works like we do.

The engine of Vivid Thinking is our own mind.

Page 7: Back of the Napkin / Blah-Blah-Blah Seminar

Whether a keynote or full 2-day seminar, we’ll learn how Vivid Thinking provides a simple and powerful way to clarify problems, set strategy, and start moving forward together.

2011© Dan Roam 7

Dan’s flagship offering is his complete 2-day team seminar. He also offers 1-day executive sessions and 1-hour keynotes.

Page 8: Back of the Napkin / Blah-Blah-Blah Seminar

7:30 – 8:30 . . . . Breakfast8:30 – 10:15

Looking“Whoever draws the best picture...”Introduction to the Vivid Thinking process.

10:15 – 10:30 . . . Break10:30 – 12:00

The Vivid Thinking toolkit.Small problems: Practice makes perfect.

12:00 – 1:00 . . . .Lunch

1:00 – 2:30

Seeing“We can’t solve a problem we can’t see.”Vivid Grammar: Which big problem?

2:30 – 3:00 . . . . Break

3:00 – 5:00The 6x6 Rule: Which big picture?Team work: Working the problem.

2011 © Dan Roam 8

7:30 – 8:30 . . . . . . Breakfast8:30 – 10:15

Imagining“Those who see the possibilities, win.”Meet the Vivid Lens.

10:15 – 10:30 . . . Break10:30 – 12:00Navigating the Vivid Forest.Practical lessons in applied strategic imagination.

12:00 – 1:00 . . . . Lunch

1:00 – 2:30

Showing“Goodbye Blah-Blah-Blah...”Seeing the future.

2:30 – 3:00 . . . Goodbye to participants

3:00 – 5:00

Leaders’ Diagnostic: Regroup on what we’ve learned& mapping the way forward.

Day 1: Seeing our problem Day 2: Mapping our path

Dan’s executive sessions and keynotes draw from this set of comprehensive materials.

Page 9: Back of the Napkin / Blah-Blah-Blah Seminar

This course is for all business pathfinders who want to find a better way.If you: Lead* Innovate Plan Design Sell Manage

You will benefit from the lessons of Vivid Thinking.2011 © Dan Roam 9

Vivid helps us discover new ideas in small groups.

Vivid helps us develop ideas in large groups.

Vivid helps us share (and sell) our ideas to really large groups.

Leaders: *It’s worth noting the potent team-building outcomes of Vivid Thinking as well:

Page 10: Back of the Napkin / Blah-Blah-Blah Seminar

When we leave:

2011 © Dan Roam 10

Teams will know how to identify what type of problem they face and which Vivid Picture will help them solve it.

Leaders will know exactly what their teams are thinking – and will know how to move forward in mapping out strategies that make sense.

Page 11: Back of the Napkin / Blah-Blah-Blah Seminar

More than 25,000 people around the world have learned to “look better” at Dan’s seminars. Join Dan and see for yourself.

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Page 12: Back of the Napkin / Blah-Blah-Blah Seminar

What seminar participants say:

2011 © Dan Roam thebackofthenapkin.com 12

Was an excellent conference! Well worth my personal investment. Absolutely exceeded my expectations. Dan was excellent, he made everyone feel comfortable and was passionate about the subject. I have become a huge fan!

- Startup Entrepreneur

I flat-out loved this conference! Being led through the exercises and working through all the concepts - in a very hands on way - was POWERFUL. Under Dan's guidance, and working with my team members on the exercises, everything just clicked into place!

- Project Lead at tech giant

I loved your material, and your Visual Codex is revolutionary. That Codex will change the way in which the world communicates.

- Engineering Company CEO

I've been talking about the Back of the Napkin course with almost everyone I have met with since returning to work. The ideas are fresh and transformational and I have immediately put them to good use.

- Consulting Company CEO

Page 13: Back of the Napkin / Blah-Blah-Blah Seminar

Praise for Dan’s books:

“Inspiring! It teaches you a new way of thinking in a few hours—what more could you ask from a book?”—Dan Heath, author of Made to Stick“I learned so much from this book. With style and wit, Dan Roam has provided a smart, practical primer on the power of visual thinking.”—Daniel H. Pink, author of A Whole New Mind“A must read for younger generation managers.” —Businessweek“Roam shows that even the most analytical right-brainers can work better by thinking visually.” —Newsweek “[Roam] shows you how to create simple drawings that are simple but effective tools in breaking down complex notions and letting you share an idea across cultures and levels of expertise with aplomb.” —Fast Company

2011© Dan Roam thebackofthenapkin.com 13

“Dan Roam is the Zen Master of simple visuals. A fantastic book for business people or educators alike!”—Garr Reynolds, author of Presentation Zen“The elegance of this book lies in how it makes clear and simple the insanely hard work of making things clear and simple.”—David Allen, author of Getting Things Done"The more words you need, the less enchanting you are. Read this book to find out why—and how to fix the problem."—Guy Kawasaki, author of Enchantment“Finally! A book that teaches visual literacy. Dan Roam has distilled visual communications into visual grammar that is smart and applicable immediately.”—Nancy Duarte, principal, Duarte Design, Inc, author of Slideology

Page 14: Back of the Napkin / Blah-Blah-Blah Seminar

Dan Roam is the author of the international bestseller The Back of the Napkin: Solving Problems and Selling Ideas with Pictures, hailed by BusinessWeek, Fast Company, and The Times of London as “the best creativity and innovation book of the year.” The Back of the Napkin has been printed in twenty-five languages and is taught in business seminars around the world.

Dan’s new book Blah, Blah, Blah: What to Do When Words Don’t Work will be published Nov. 1, 2011 by Penguin Portfolio.

Dan has helped leaders at Microsoft, Google, Wal-Mart, Boeing, and the United States Senate solve complex problems through visual thinking. Dan and his whiteboard have been featured on CNN, MSNBC, ABC News, Fox News, NPR, and in the White House. Dan lives in San Francisco.

2011 © Dan Roam thebackofthenapkin.com 14

Seminar clients include:

Boeing AircraftBlue Shield of CaliforniaCarnegie Mellon UniversityCharles SchwabCiscoeBayFrito-LayGAP IncGartnerGlobal Business NetworkGoogleIBMIDEOInfosys ConsultingKraft FoodsLucasfilmMaxisMicrosoftNationwideNEAPeet’s Coffee & TeaRazorfishSiemensShaklee CorporationStanford UniversityThe Thomson CorporationThornton TomasettiTime WarnerThe United States SenateUniversity of Illinois, U-CUS NavyWal-Mart Inc.Wells Fargo BankThe White House

Page 15: Back of the Napkin / Blah-Blah-Blah Seminar

Dan Roam

Represented exclusively byThe Bright Sight Group

268 Wall Street, Princeton, NJ 08540609-924-3060 www.brightsightgroup.com My books are available at all

booksellers, bricks and clicks.