aynuf sdn bhd (1032859m) -...
TRANSCRIPT
1
AYNUF SDN BHD (1032859M)
COMPANY PROFILE
Manufacturing Plant:
Lot 2, Pertubuhan Peladang Kawasan Pokok Sena,
13200 Kepala Batas, Pulau Pinang
No.2503-A Taman Samudera,
32040 Bandar Seri Manjung, Perak.
Marketing Office:
No. 18, Jalan P11B 1/5,
Persint 11,
62300 Putrajaya
2
CONTENTS
INTRODUCTION
COMPANY BACKGROUND
MOVE FORWARD
OPERATION
AVAILABLE PRODUCTS
UPCOMING PRODUCTS
MARKETING STRATEGY
OUR PRODUCTS
CERTIFICATIONS
3
INTRODUCTION
Aynuf Sdn Bhd is a privately-owned company started on a
small scale at home since January 2006; producing food paste
products and biscuits. We have expanded by acquiring a factory
under the supervision of the Department of Agriculture, which is
located at Lot 4, Bukit Merah Food Processing Zone, Permatang
Pauh, Penang. This is an opportunity for the company to obtain
business licenses, Halal certification, increase production capacity
and expand the market. With this the company can convince
distributors and wholesalers of Aynuf products.
Malaysia, towards a developed country, is facing a challenge
to produce nutritious, healthy, delicious and clean, and quality
products. Aynuf Sdn Bhd sees this as the potential in food
production. This pursuit Aynuf Sdn Bhd to venture into food
industry; aim to produce products that truly meet the demand.
Aynuf Sdn Bhd also looks at industrial relations with the
environment and local communities where the company provides
jobs and business opportunities. This in turn can expand our
economy, particularly the state and nation as a whole.
Aynuf Sdn Bhd makes an effort to provide better service for
customers of all walks of life. Our strength is to produce a unique
product on the market, especially paste fish paste, fried chicken /
roast meat, curry and other vaste varieties of spices. The recipes
are from family tradition over generations by maintaining the
authenticity of the traditional taste.
4
COMPANY BACKGROUND
a) Company Name : Aynuf Sdn Bhd
b) Regsitration Number : PG0167290-X
c) Established : 22 December 2005
d) Manufacturing Address : Lot 2, Pertubuhan Peladang
Kawasan Pokok Sena,
13200 Kepala Batas, Pulau Pinang.
:No. 2503-A Taman Samudera,
32040 Bandar Seri Manjung, Perak.
e) Office Address : No. 18, Jalan P11B 1/5,
Presint 11,
62300 Putrajaya.
g) Contact Person : 1) Md Yasin Atan
H/P: 019-277 6817
Email: [email protected]
2) Noridahwatty Muhammad Nawi
H/P: 019-427 8818
Email: [email protected]
h) Bank : Maybank (Branch Seberang Jaya)
i) Account Number : 566070604551
5
MOVE FORWARD
As a competitive food production company, we have outlined
the goals to be a leading food processing company that caters and
demand and consumer needs.
First, the company will continue to improve and enhance the
quality and safeguarding the quality of its products from time to
time to meet the consumers’ needs.
Second, the company is responsive of the consumers’ flavor
and aroma. To meet it, we innovate products that are delicious and
easy to use. This is an option for consumers to simplify and speed
up the cooking activities.
Third, out brand. The company solely focused on meeting
market demands and customers are always happy to deal with us.
This is to provide a greater confidence to customers to consume our
products.
Fourth, the company will expand the market to the whole
country up to export markets with emphasis on the provision and
supply the needs of the customer's request.
Finally, the Aynuf Sdn Bhd’s involvement agro-based
industries is to take up the challenge by the country that
"Agriculture is Business".
6
OPERATION
Aynuf Sdn Bhd is ever mindful and take care of the product
quality, cleanliness and guaranteed freshness. Thus, each of the
process should be guided by procedures. This starts from the
receipt of raw materials to the finished products.
Processing is done by machine mainly cutter (vegetable
cutter), slicer, blender, grinder, cooking cauldrons and sealer.
At this time, the company has received Matching Grants MOA
for high-capacity machines and semi-manual. This is to improve
production quality and minimize energy and time.
In addition, the company has managed to obtain Halal certification
by JAKIM (Government Department issuing Halal certificate).
7
AVAILABLE PRODUCTS
1. Product Name: FISH GRILLED PASTE
Design of Aluminium Foil for Grilled Fish Paste
Weight : 100gm
Preparation for the Grill :
1 packet of Aynuf Fish Grilled
Paste,
2 to 3 fish and aluminium foil (or
banana leave).
How to Grill : Cut open both sides of the fish. Apply the paste
on the fish. Liner pan with aluminum foil or banana leave.
Bake in the open until cooked. Ready to eat.
Ingredients : Shallots, lemon grass, chili paste, spices, sugar,
salt, food flavor, citric acid and permitted preservative salt.
Serves 4 persons.
Storage : Store at room
temperature. Once opened, store
in refrigerator.
8
2. Product Name : CHICKEN & MEAT GRILLED PASTE
Design of Aluminium Foil Chicken & Meat Grilled Paste
Weight: 100gm
Preparation for the Grill :
1 packet of Aynuf Chicket & Meat
Grilled Paste, 5 -7 pieces of
chiecken, aluminium foil (or banana
leave).
How to Grill : Mix chicken with
the paste and marinate (season overnight for maximum flavor).
Liner pan with aluminium foil (or banana leaves). Fry or bake until
cooked. Then it is ready to eat.
Ingredients : spices, ginger,
galangal, turmeric, onion, garlic, sugar, salt, food flavors, citric acid,
salt and permitted preservatives.
Serves for 4 persons.
Storage : Store at room
temperature. Once opened, store in
refrigerator.
9
3. Product Name : NOYS COOKIES
1. NOYS ALMOND LONDON 430GM
2. NOYS CRYSTAL BALL 370GM
3. NOYS DELI COCOA CRUNCH 350GM
4. NOYS SHORTBREAD 430GM
5. NOYS JALINAN KEJU 350GM
Ingredients: Wheat Biscuit, Butter, Eggs, Caster Sugar, Beans,
Chocolate Cooking and Cake Decoration.
Storage: Store in an airtight container after opening
10
UPCOMING PRODUCTS
Design of Sticker for Paste in Bottle Packaging 250gm
IN BOTTLE
PACKAGING :
1. FISH GRILLED
PASTE
2. CHICKEN
GRILLED PASTE
3. FISH CURRY
PASTE
4. KURMA PASTE
5. CHICKEN
CURRY PASTE
Weight : 250gm
Serves 4 persons.
Storage : Store at
room temperature.
Once opened, store in
refrigerator.
11
MARKETING STRATEGY
Marketing strategy has been planned by taking into consideration of the
economy, target markets and purchasing power. Thus, we have strategized in
short-term and long-term strategies, which consists of:
a) Short-Term Marketing Plan
Place the products at met markets and sundry shops.
Appoint agents.
Implrove the packaging and labeling qualities
b) Long-Term Marketing Plan
Place the products to hypermarkets and supermarkets.
Market the products to wholesalers and distributors.
Export markets.
We have successfully completed the short-term marketing. We are in
the long-term marketing plan. Other marketing and promotion efforts are:
1. Food sampling promotion at hypermarkets, expo and SME events.
2. Free sampling to target customers.
3. Join advertising and promotion at participating hypermarkets.
12
SIJIL HALAL YANG DIIKTIRAF OLEH JAKIM