aws awsome day london july 2015
TRANSCRIPT
AWSome Day: Welcome!
@AWScloud @AWS_UKI
#AWS #AWSomeDay
AWSome Day: Intro
[email protected]@IanMmmm
Ian Massingham - Technical Evangelist
9 July 2015
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2008 2009 2010 2011 2012 2013 2014
Over 1 Million Active Customers
“Active customer” is defined as a non-Amazon customer with AWS account usage activity in the past month, including the free tier
Startup Customers
http://aws.amazon.com/solutions/case-studies/
Meerkat
Enterprise Customers
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ISV Partners
http://aws.amazon.com/solutions/case-studies/
Gartner “Magic Quadrant for Cloud Infrastructure as a Service,” Lydia Leong, Douglas Toombs, Bob Gill, Gregor Petri, Tiny Haynes, May 28, 2014. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the enMre report. The Gartner report is available at hNp://aws.amazon.com/resources/analyst-‐reports/. Gartner does not endorse any vendor, product or service depicted in its research publicaMons, and does not advise technology users to select only those vendors with the highest raMngs. Gartner research publicaMons consist of the opinions of Gartner's research organizaMon and should not be construed as statements of fact. Gartner disclaims all warranMes, expressed or implied, with respect to this research, including any warranMes of merchantability or fitness for a parMcular purpose.
Gartner Magic Quadrant Cloud Infrastructure as a Service
Cloud Has Become The New Normal
What Are The Patterns Of This New Normal?
Start-ups Build Businesses From Scratch In The Cloud
1
No legacy Lower cost structureNo dependencies
SMove quickly
Building All Applications In The Cloud
Disrupt Long Standing Industries, Quickly
Hotels Storage Gaming
Collaboration Matchmaking
Speed Is Not Just For Start-ups: Companies of All Sizes Move Faster Than Ever Before
2
It’s Impossible To Stay Competitive Today Without The Cloud
In The Old Days…
Spend millions for expensive, inflexible, slow-moving infrastructure that is
#FrozenInTime
Old World
Large upfront capital investment
Basic compute and storage only
Responsible for feature upgrades
Slow to get new capabilities
Low, variable cost
Broad and deep platform
New features arrive daily
Ready to use
Enterprises Are Using The Cloud For New Apps & Digital Transformation
StatCast App platform Healthcare E-commerce
Digital Personal Finance Web Digital content
Customers Want Access To The Sunday Roast with all the Trimmings
3
Key Components Of Agility
+ =
Quick to provision
Don’t have to reinvent the wheel
Vast infrastructure technology platform
More Functionality Than Any Other Infrastructure Provider
Core Services
Infrastructure
More Functionality Than Any Other Infrastructure Provider
Enterprise Applications
Administration & Security
Core Services
Platform Services
Infrastructure
AWS Marketplace
2008 2009 2010 2011 2012 2013 2014
516
280
159
826148
24
AWS Rapid Pace Of Innovation 516 major new features and services launched in 2014
Invention Is Continuous4
For Example, Consider Compute…
m1.small General Purpose (M3)
Compute Optimized (C4)
Memory Optimized (R3)
GPU Optimized (G2)
Storage Optimized (D2)
IO Optimized (I2)
Low cost, burst-able performance (T2)
New
Building With Smaller Blocks
Quicker to build Lower costEasier to adapt and update
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Containers, the Cloud & Application Architecture
Applicationportability
Environmentfidelity
Continuousdeployment
High availability& scale
Amazon EC2 Container Service
Launch and terminate Docker containers
Across a cluster of EC2 instances
Mount persistent volumes at launch
Private Docker repositories
Shrinking Compute To Atomic Scale With AWS Lambda
AWS Lambda: An Event Driven Computing Service
Events from AWS services Cloud Functions in Node.js
Automatic execution with no servers to provision
How Are Customers Using AWS Lambda?
Data triggers Stream processing Indexing & synchronization
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IoT Server-free back-end
us-west-2
ELB
ELB
Bidders
Ad Servers
us-east-1ELB
ELB
Bidders
Ad Servers
eu-west-1
ELB
ELB
Bidders
Ad Servers
ap-southeast-1
ELB
ELB
Bidders
Ad Servers
ap-northeast-1
ELB
ELB
Bidders
Ad Servers
Kinesis
S3
60B Events/Day
600k Files/Day
SQS
SQS
SQS
SQS
Machine Learning
Analytics
Dynamic Creatives
Profiles
DynamoDB us-west-2
DynamoDB us-east-1
DynamoDB eu-west-1
DynamoDB ap-southeast-1
DynamoDB ap-northeast-1
Cloud functions in
Java
NewNewCall Cloud Functions Directly
!
Integration with Amazon Cognito
New Amazon SNS triggers
NewAWS Mobile SDK support
New
New AWS Lambda Functionality For Mobile Developers
Now Generally Available + New Features
Amazon Machine Learning real time prediction API
Application DynamoDBIdentity via Cognito
Direct
Event-driven
Learning more about AWS
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aws.amazon.com/new
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Certification
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Self-Paced Labs
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Try products, gain new skills, and get hands-on practice
working with AWS technologies
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Training
Validate your proven skills and expertise with the AWS platform
Build technical expertise to design and operate scalable, efficient applications on AWS
AWS Training & Certification
AWS Self-Paced Labs
Gain practical, hands-on experience working with technology in a practice environment
Explore and experiment with new products
Acquire new and practical skills in a convenient, flexible, and consumable format
More than 50 AWS self-paced labs are available ranging from introductory to advanced topics
aws.amazon.com/training/self-paced-labs
Instructor-Led Training
Solutions Architects
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Specialty
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Certification Roadmap
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AWS Certified Solutions Architect –
Professional Level Exam
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Associate Level Exam
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AWS Certified Developer –
Associate Level Exam
Available
Solutions Architect Developer SysOps Administrator
Planned
AWS Certified DevOps Administrator – Professional Level Exam
Try a New Service
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