awalin sopan, p.j. rey, jae- wook ahn , catherine plaisant, alan neustadtl, ben shneiderman

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The Dynamics of Web-Based Community Safety Groups: Lessons Learned from the Nation of Neighbors Awalin Sopan, P.J. Rey, Jae-wook Ahn, Catherine Plaisant, Alan Neustadtl, Ben Shneiderman @awalinsopan Human-Computer Interaction Lab, University of Maryland

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The Dynamics of Web-Based Community Safety Groups: Lessons Learned from the Nation of Neighbors. Awalin Sopan, P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman. @ awalinsopan Human-Computer Interaction Lab, University of Maryland. Watch Jefferson County. - PowerPoint PPT Presentation

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Page 1: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

The Dynamics of Web-Based Community Safety Groups: Lessons Learned from the

Nation of Neighbors 

Awalin Sopan, P.J. Rey, Jae-wook Ahn,

Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

@awalinsopanHuman-Computer Interaction Lab, University of Maryland

Page 2: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Watch Jefferson CountyCommunity members

Law Enforcement

Collaboration

Success

Page 3: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Nation of NeighborsOnline neighborhood crime watch platform.Members sharing neighborhood crime information.

ReportPost, ReplyInvite, Accept

Page 4: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Nation of Neighbors Website

Page 5: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

NoN Reporting Interface

Page 6: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Computer Scientists

Social Scientists

Community Managers

Combined Forces

Page 7: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

1. What constitutes a successful community ?

2. Who are the influential members ?

3. How does the community dynamics change over time?

Research Questions

Page 8: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

1. Successful CommunitiesBrainstorm with community manager.

Define metrics to assess the communities: • Active Months• Number of Members• Total Activity• Interaction Intensity

Integrate the metrics in ManyNets.

Page 9: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Communities in ManyNets

members

Page 10: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Communities in ManyNets

activities

Page 11: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Communities in ManyNets

Interaction Intensity

Page 12: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Activities in Communities

Invitation Report

Distribution of Activity type

All Communities Successful Communities

Page 13: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Fewer members, more invitations.- New communities focus on recruiting members.

More members, more reports.

22% of participation were anonymous.

Activities in Communities

Page 14: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

2. Influential PeopleLeaders: Highly active members

Contributing to a large portion of the total activity.

Page 15: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

2. Influential People

Leaders invite new people to community.

Invitation

Distribution of Activity types of leaders

Page 16: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Leaders and Growth

No of Leaders Member growth per month

0 0.61 2.72 5.5

Regression analysis result

Page 17: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Leaders and Non-leadersNon-leadersPost

Non-leaders Report

Non-leaders Invites

Non-leaders mean activity per month

Leaders Post 1.0Leaders Report 2.7

Leaders Invites 1.1

Number of Leaders

2.7

Regression analysis result

Page 18: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Existence of leaders increases participation of members and growth of community.

16 communities have leaders. None of them has any Law Enforcement official.

Leaders make Difference

Page 19: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Sort activities from a community into bins by month.

Display monthly activities on separate rows.

3. Dynamics over Time

Page 20: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

3. Dynamics over Time

Reports became the most prevalent activity over time. Invitation decreased over time.

Tim

e

Page 21: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

Take Away Messages for Community Managers

Leaders

Reports

Promote leadership

among citizens

Successfulcommunity

Integrate with popular social

media

Visual analytics to understand communities

Page 22: Awalin Sopan,  P.J. Rey, Jae- wook Ahn , Catherine Plaisant, Alan Neustadtl, Ben Shneiderman

We cordially thankArt Hanson, Nation of Neighbor

NSF (grant # IIS - 0968521)

http://www.cs.umd.edu/hcil/NON/[email protected]