WELCOME TO THE BEGINNERS EDITION FOR

LINKEDINPresented by Jonathan Saar- VP of

Educational Solutions

What is LinkedIn For?

Professional Networking Tool Human Resources and Recruiting Career Path Building Industry Networking and Collaboration Company Research

How Do I Build Connections?

Business Card

How Do I Build Connections?

LinkedIn’s Add Connection Tool

How Do I Build Connections?

Email Signature

How Do I Build Connections

Use the “People You May Know” Feature on the Home Page

Exercise Time

Let’s take about 15 minutes and work on adding connections

Add your fellow students Try using the search feature to find

people Analyze Your Connection Reach

Editing and Beefing Up Your Profile

Step 1 –The Top Box

Editing and Beefing Up Your Profile

Step 2- The Middle Box

Key Area

Editing and Beefing Up Your Profile

Make Those Website Descriptions Unique!

Editing and Beefing Up Your Profile

Step 3- The Final Box

Editing and Beefing Up Your Profile

Step 4- The Bonus Box-Take A Moment to Review

Editing and Beefing Up Your Profile

Adding Skills and Asking for Recommendations

How Can LinkedIn Further My Career?

Job Feature

How Can LinkedIn Further My Career?

Your Connections Can Help You in Job Search

How Can LinkedIn Further My Career?

Follow Companies that Interest You

Morning Recap

What is LinkedIn for? Why is it important to enlarge our

connection base? Why is optimizing your profile so

important? In what ways can LinkedIn help my career

path?

LinkedIn Groups Q&A

Share with the class what groups you are part of

Why did you join them? What purpose have they served you? Do you find it challenging to participate? What potential benefits will come by

being an active member of your group?

“Group” Exercise

Let’s take 10 minutes and find 3-5 groups that will be useful to you professionally

Company Profiles-Benefits

Having every employee listed in one public place

Post jobs on your own job board Validating your own employees Another free tool to promote your

company Syndicate your companies Twitter feed

AMLI Residential

Berkshire Property Advisors

Company Profile-Services

Company Profile Banners

You can create up to 3 different banners with links back to pages on your site

Status Updates

Status Updates Search Exercise

Let’s Take 10 Minutes and search key words relevant to your business

Sharing Time

Was that exercise helpful? Did you find anything interesting?

Why Status Updates are so Critical

Grows your network much quicker Shows you as an authority figure for your

industry Showcases you as an envoy for your

industry When you post something it keeps you in

tune with others are interested in

Proactive Networking to Further Your Career

Step 1- Connect with everyone in your company

Step 2- Connect with people who are active on LinkedIn

Benefits- Career Preparedness, Personal Brand Awareness

Results- Promotions, Raises, Less loss of job downtime

LinkedIn Questions & Answers

Exercise!

Let’s take 10-15 minutes and browse questions and answers

Find questions that you may have some expertise in answering

Pose a question that you would like an answer to

Review how others are answering questions

What Did You Learn?

What potential benefits can you see from using this feature?

Adding Applications

Exercise!

For the next 15-20 minutes choose some applications that you feel will help your profile look more impressive

Following Exercise

Let’s take 10 minutes and choose some companies that are either clients or competition and follow them

Benefits of Following

Question: Why do you think it is a good idea to be in touch with what is happening with other companies?

Y’all Were Great!!!

Keep in touch with me on FacebookFacebook.com/TheTrainingFactorFor some really nerdy content check me out atFacebook.com/SociusNerdius There are club level seats still available!