AUGMENTED REALITY & TOURISM

RAUL GASA

AUGMENTED REALITY BARCELONA - MEETUP-062014-Marzo-20

MOBILE WORLD CENTRE

Brand & Social Strategy06 ISIDRO NAVARROAR & VR - Architect

INTRODUCTIONAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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• Introduction• Applications• Related Themes• Related technology

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APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘CITYVIEWAR’ – HitLabNZ, Google GlassCityViewAR is a mobile Augmented Reality application that allows people to see how the city was before the earthquakes and building demolitions. People can walk around the city and see life-sized virtual models of what the buildings looked like on site before they were demolished, and see pictures and written information..

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WEB VIDEO

APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘PENGUIN NAVI’ – HAKUHODO PENGUIN NAVI application uses augmented reality GPS system with Junaio featuring penguins that lead the way to the aquarium. The penguins walk and move exactly like real penguins. It was the first motion captured technology applied to penguins.

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WEB VIDEO

APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘I LIVE UMBRIA’An integrated system of promotion and development of the region through the use of new technology called Augmented Reality.

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WEB VIDEO

APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘MOBILE READY’ – Mobile World CapitalThe Mobile Ready initiative aims to bring mobile technology to the city raising awareness by promoting and disseminating its use. The main activities described correspond to strategic sectors related to commerce, shopping, creative industries, art and culture, innovation and tourism.

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WEB VIDEO

APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘GUIDEO’ - VAIVENAugmented reality interface. This resource will enable the user to visualize different multimedia contents superimposed on the real world by focusing the mobile’s camera on a certain point of the street where there is an Augmented Reality sign, thus allowing the reproduction of the given content.

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WEB VIDEO

APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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MOLLEJUOMollejuo application provides Augmented reality geo-location contents for tourism.

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WEB VIDEO

APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘ENREDA MADRID’ENREDA MADRID wants to show from a different perspective uniting culture and technology. It is part of virtual and how an activity that allows you to live a technological and cultural experience, while acquiring knowledge.

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WEB VIDEO

APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘BCN ARQUITECTURA’‘BCN Arquitectura’ application includes augmented reality to guide people through architectural routes.

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APPLICATIONSAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘ARKSOLUT’ – ARKSPAI 2G ARKSOLUT application The new features are the Augmented Reality in all levels and the proposal of 18 tours to help visiting the city and surroundings.

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RELATED THEMESAugmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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‘PANTOCRATOR’ - VIDEOMAPPINGBURZON*COMENGE & PLAYMODES . The objective of this mapping is to translate the original paintings that are currently held at the MNAC (National Art Museum of Catalonia) in their place of origin, the church of Sant Climent, and digitally reproduce the pictorial set as it was in 1123.

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WEB VIDEO

Augmented Reality & TOURISMBy ISIDRO NAVARRO

RELATED TECHNOLOGY

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YELP – SOCIAL NETWORKYELP is an online urban city guide that helps people find cool places to eat, shop, drink, relax and play, based on the informed opinions of a vibrant and active community of locals in the know.

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WEB VIDEO

Augmented Reality & TOURISMBy ISIDRO NAVARRO

RELATED TECHNOLOGY

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AVUXI – SOCIAL NETWORKAVUXI USES the power of the internet and cloud computing to analyze large data sets, also known as Big Data (mobile traffic data, coverage of places, relevant mentions, photos, check-ins, likes and much more), to create a simple, instantly understandable visualization.

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WEB

Augmented Reality & TOURISMBy ISIDRO NAVARRO

AUGMENTEDREALITYBARCELONA.COM@AR_BCN

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ISIDRO NAVARROLinkedInYoutube

SlideshareGoogle+Twitter

FacebookScholarMeetup

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