Presentation By- Ashwini

- Audumbar- Sandhya

How Volkswagen started

Thought process was thought about in 1934 by Ferdinand Porsche.

Wanted to create “peoples car” to attract the Germans to this affordable first car.

To further educate himself in automobile manufacturing, he became involved in schools and shop.

First car launched

By :-Hitler, Germany

Introduction Of The Company Founded:-January 4, 1937; 79 years ago Headquarters:-Wolfsburg, Germany Key people:-Hans Dieter Pötsch, Matthias Müller Revenue:-US$244.985B  Net income:- €-4.069 billion Employees:-610,076 It has offices in 22 countries and development centers in

India, China Australia,UK, Canada and Japan.

SWOT ANALYSYS

Strengths Global reach and presence Strong and diver

Headquarter of Volkswagen in Germany

Vision and Mission

Plants of Volkswagen in world

Market Share of Volkswagen in world

Market Share of Volkswagen in India

Other Companies Volkswagen bought into

•British based•Bentley purchased by VW •Queen Elizabeth II

•Founded in 1931 •First collaboration with VW•Awards

Other companies cont…• Founded in 1910• Headquarters in Ingolstadt,

Bavaria• First modern Audi was the

Audi 100 in 1968•Founded in 1963•Headquarters in Sant’Agata Bolognese, Italy•Competition with Ferrari

Competitors of Volkswagen

Automobile Industry in India

Introduction of automobile

The Indian auto industry is one of the largest in the world. The industry accounts for 7.1 per cent of the country's Gross Domestic Product (GDP).

As of FY 2014-15, around 31 per cent of small cars sold globally are manufactured in India.

The Two Wheelers segment with 81 per cent market share is the leader of the Indian Automobile market owing to a growing middle class and a young

population. Moreover, the growing interest of the companies in exploring the rural markets further aided the growth of the sector. The overall

Passenger Vehicle (PV) segment has 13 per cent market share.India is also a prominent auto exporter and has strong export growth

expectations for the near future. In April-January 2016, exports of Commercial Vehicles registered a growth of 18.36 per cent over April-

January 2015. In addition, several initiatives by the Government of India and the major automobile players in the Indian market are expected to make India a leader in the Two Wheeler (2W) and Four Wheeler (4W) market in

the world by 2020.

Future of automobile in India

Types of Old Cars

CoupeVolkswagen

bus

Top model cars of Volkswagen

Vento Ameo

Top model cars of Volkswagen

polo Golf