By Kiera Garrison & Paige Hetherington

AUDIENCE RESEARCH

TRAILER #1 - INSIDIOUS• http://www.youtube.com/watch?v=tVkVzbxI8vw

QUESTIONS #1

• What is the most effective part of this trailer?

• How does the ticking of the timer at the beginning make you feel?

• After watching this trailer, do you want to watch the film? If so why? If not why?

• On a scale of 1 to 10, 10 being the scariest, how scary would you say this film is? And why?

TRAILER #2 - SINISTER• http://www.youtube.com/watch?v=pgYxydrVlDk

QUESTIONS #2

• What is the most effective part of this trailer?

• After watching this trailer, do you want to watch the film? If so why? If not why?

• On a scale of 1 to 10, 10 being the scariest, how scary would you say this film is? And why?

POSTER

VS

QUESTIONS

• What interests you about the image on the first poster? And why?

• What is your opinion of the colour scheme in the second poster?

• Which poster do you prefer and why?