MUSIC MAGAZINE

AUDIENCEAlejandra Lopez Media

Music Genres & Targeting of Audience

• Some definitions:• Music Genres: categories that identifies pieces of music.• Target Audience: group of customers that the business has decided to aim

its marketing efforts and ultimately its merchandise towards.

As there are lots of small groups in our society keen on different music genres, there has to be lots of different music magazines. Each magazine is directed to a target audience (small group of people with same interests).