attracting top talent and pitfalls of virtual recruiting

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Attracting Top Talent The Benefits and Pitfalls of Virtual Recruiting

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Post on 14-Jan-2015

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This session on virtual recruiting discusses how social media is changing the fields of recruiting and human resources. Learn how companies should engage their candidates and employees using virtual engagement tools. Speaker, Jessica Miller-Merrell discusses the newest and hottest field in recruiting called Social Recruiting. Our session will go beyond basic social media and consider global recruitment trends. Learn about the unchartered legal waters and potential liabilities that have yet to be decided by the current courts system.

TRANSCRIPT

Page 1: Attracting Top Talent and Pitfalls of Virtual Recruiting

Attracting Top Talent

The Benefits and Pitfalls of Virtual Recruiting

Page 2: Attracting Top Talent and Pitfalls of Virtual Recruiting

About Your Speaker

Jessica Miller-Merrell, SPHR known as @blogging4jobs is a pioneer in the Human Resource & Recruiting industries first using chat rooms & dating website for candidate recruitment in 2001.

With over 10 years of experience in HR and recruiting, Jessica and her company Xceptional HR provide social media strategy with an emphasis in HR & recruiting. She hosts the first Internet television show called Job Search Secrets and is the author of Tweet This! Twitter for Business.

Page 3: Attracting Top Talent and Pitfalls of Virtual Recruiting

not changing but evolving

Page 4: Attracting Top Talent and Pitfalls of Virtual Recruiting

not changing but evolving

Page 5: Attracting Top Talent and Pitfalls of Virtual Recruiting

95 million users

The Big three

•Professional profiles.

•Community of choice for recruiters.

•Opportunities for targeted community creation.

•Keyword search.

Page 6: Attracting Top Talent and Pitfalls of Virtual Recruiting

190 million users

•Third largest search engine.

•Communities of influencers.

•Targeted search. •Automation vs. Engagement.

The Big three

Page 7: Attracting Top Talent and Pitfalls of Virtual Recruiting

600 million users

•Largest & fastest growing social network.

•Opportunities for targeted community creation.

•Most visited website in the planet.

•Challenges with keyword search.

The Big three

Page 8: Attracting Top Talent and Pitfalls of Virtual Recruiting

Social secrets

• You don’t need a social media account to source on Social Media.

•You do need corporate social media accounts to engage your audience on Social Media.

•The average social media user is age 37.

Page 9: Attracting Top Talent and Pitfalls of Virtual Recruiting

Social secrets

•Americans users spend 6-12 hours a month on Facebook.

•48% of social media users would recommend a brand (including their company) on social media.

•The largest growing segment on Facebook is 45-60 year olds.

Page 10: Attracting Top Talent and Pitfalls of Virtual Recruiting

Social secrets

Page 11: Attracting Top Talent and Pitfalls of Virtual Recruiting

Social secrets

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Think like a marketer. . .

Social secrets

Page 13: Attracting Top Talent and Pitfalls of Virtual Recruiting

Social Media pitfalls

• OFCCP & AAP

• EEO & Protected Classes

• Online Background Check

• Public vs. Private

• Credible & Factual Information

Page 14: Attracting Top Talent and Pitfalls of Virtual Recruiting

cases of Interest

• Facebook Firing & NLRB– Protected concerted activity

• Marshal v. Mayor– Social media searches

• City of Onatrio v. Quon– Texting as electronic document

Page 15: Attracting Top Talent and Pitfalls of Virtual Recruiting

Final thoughts

• Enhancement not replacement

• Demonstrate & Document Consistency

• Protected Classes

Page 16: Attracting Top Talent and Pitfalls of Virtual Recruiting

Questions

?

Page 17: Attracting Top Talent and Pitfalls of Virtual Recruiting

free Stuff

Visit www.blogging4jobs.com & click on sidebar to download a copy of my free e-book on

Facebook Fan Pages or visit http://bit.ly/fGNCvp.

Page 18: Attracting Top Talent and Pitfalls of Virtual Recruiting

more about the speaker

Jessica Miller-Merrellwww.blogging4jobs.com

[email protected]

@Blogging4Jobs