atlantic sea kayaking and walks talk on digital presence with jim kennedy

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Kayak Racing.

MUSIC INDUSTRY

.

Begins one hour before darkness

Open all year round..

West Cork is a perfect place to sea-kayak,

Wall Street Journal

Trip Advisor World Top 10 most exciting alternative tours

cited ‘Kayaking in West Cork’ as one of the reason’s for selecting Ireland as the top destination to visit in the world!!

Quiet Life

Not so quiet

Population was too small.

Move to the Venice of Ireland

Cork City

Spain, USA, Baja, Mexico, Croatia, Italy, Scotland.

Ohtli Award

Partnerships are critical.

• Clarion Hotel

• Failte Ireland

• Northern Ireland Tourism

• Tourism Ireland

• Cork Convention Bureau

• Montenotte Hotel

• Port Authorities

• World Adventure Travel Trade Ass.

• Inchydoney Island Spa Hotel.

• Cork Innovates

• Enterprise boards

We had done all we could alone.

• We decided to try and start networking.

• The obvious one was Failte Ireland.

Ambassadors for Adventure Tourism Ambassador for Wild Atlantic Way

Westport

Dunlaoighre Galway

Killarney

Digital Presence

Entire digital life Everything you have done

Everything you will do

Everything you have forgotten

Our Digital Presence (at the moment)

Leveraging Customer Data.

On first contact - email or phone

Indemnity form - name etc.

Usability test – offers, friends trip for feed back.

Google analytics – tells you who didn’t contact you as well as who has.

Video & pictures of clients on trip .

Service delivery through Great people.

The real future.

• No matter how much we plan.

• No matter how much we engage digitally .

• No matter how much we market .

• In this time of global communication

• Keep in mind we have to look after nature and be sustainable with our products and thinking .

Thank you for listening.