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1. PlantIllumina1onTriciaGoodFA102a,ResearchandBrandDevelopment 2. PlantIllumina1onTriciaGoodAssignmentOne,ResearchGrowyourownglowingplanthFp://www.kurzweilai.net/grow-your-own-glowing-plant 3. PlantIllumina1onTriciaGoodAssignmentOne,ResearchMadeu1lizingsynthe1cbiologytechnology.hFp://www.glowingplant.com/ 4. PlantIllumina1onTriciaGoodAssignmentOne,ResearchTheplantisaboutasharmlessasamoddedlivingthingcanbe.hFp://www.kurzweilai.net/grow-your-own-glowing-plant 5. PlantIllumina1onTriciaGoodAssignmentOne,ResearchBioluminescenttreescouldreplacestreetlights.hFp://www.dogonews.com/2014/4/19/dutch-designer-aspires-to-replace-street-lights-with-glow-in-the-dark-trees 6. PlantIllumina1onTriciaGoodAssignmentOne,Descrip1onofFutureProductEnergyEfficientIllumina1on 7. PlantIllumina1onTriciaGoodAssignmentTwo,NamingProcessSelectedWords:Glowing,Bioscience,Synthe1c,RemarkableGeneratednamepossibili1es:BioGlo(createdbycombiningglowingandbioscience)Synth(createdbytweakingsynthe1c)Selectedname:BioGloJus1fica1on:Thenamesoundsinteres1ng.Itisdescrip1veoftheproductwithoutsayingexactlywhatitis.Itissimpleandeasyforpeopletoremember. 8. PlantIllumina1onTriciaGoodAssignmentTwo,BrandCharacterDiagramCharacter/PersonaCoolUniqueIntelligentTrendyPurposeIllumina1ngEnergyefficientDecora1veEnvironmentallyfriendlyLanguagePrac1calWhimsicalStylishGlowingToneScien1ficFuturis1cPrac1calFunBioGlo 9. PlantIllumina1onTriciaGoodAssignmentThree,LogotypeResearch,WordfromDiagramScien1fic 10. PlantIllumina1onTriciaGoodAssignmentThree,LogotypeResearchhFp://www.gtresearchnews.gatech.edu/gtri-present-future/hFp://www.brandtech.com/hFp://newswire.uark.edu/ar1cles/19788/sustainability-consor1um-ranked-by-scien1fic-american-as-a-world-changer 11. PlantIllumina1onTriciaGoodAssignmentThree,FinishedLogotype 12. PlantIllumina1onTriciaGoodAssignmentFour,SocialMediaBranding,ResearchWalmart:hFps://www.facebook.com/walmart/infoLiFleBites:hFps://www.facebook.com/LiFleBitesSnacks/info?tab=page_infoCharmingCharlie:hFps://www.facebook.com/CharmingCharlie/info 13. PlantIllumina1onTriciaGoodAssignmentFour,SocialMediaBranding,Crea1ngCommunity-Tex1ngfriendsandfamily-MessagingpeopleonSkype-Askingthemtotelltherefriends-Peoplepos1ngaboutitontheirownFacebook-Wordofmouth 14. PlantIllumina1onTriciaGoodAssignmentFour,SocialMediaBranding,FacebookPages 15. PlantIllumina1onTriciaGoodAssignmentFour,SocialMediaBranding,FacebookPages 16. PlantIllumina1onTriciaGoodAssignmentFour,SocialMediaBranding,FacebookPages