assignment 4 meadhbh sheppard - 10098879 lakahika serasinhe -09004322 denis cronin - anthony egan -...
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ASSIGNMENT 4Meadhbh Sheppard - 10098879
Lakahika Serasinhe -09004322
Denis Cronin -
Anthony Egan - 10131892
Our Product
• Motionpix is a simplified low-cost motion camera system that can program Basic camera movements to be exact.
Business Canvas
Value Proposition• Affordability = €200-------- Our market niche
• Advanced techniques = 1 actor playing multiple roles while camera is moving • Timed motion = Time Lapse
• Panning = precise speed when panning
• Motion control = allows repetition of camera movements
• Stability = Rig can be mounted onto 2 tripods for better stability
• Portability = can be easily taken apart and put back together
• Instructional = Online Tutorials On our dedicated website
Key Activities
• Buying in bulk = Weekly orders from customers tells us what quantity we should buy in Bulk.
• Shipping = DHL express With Tracking
• Quality control = All products shall go through extensive testing before shipment
What’s already out there?• Professional motion cameras
• DIY motion cameras
Key Partners
• Sponsorship - Camera Companies(Kodak,Canon)
• Investors – Retailers, Photography Societies
• Arduino
• Metals Depot – Supplies all required metal parts
• B&H Photo Video – Photo/Video distributor
• farnell.com – Supplies electronic components
Key Resources• Arduino = Programmable speed and distance of the
camera mount. Using a computer connected to a USB port to the Camera Mount.
• Servo Motors = The main electronic component. This moves the camera Mount along the slider
Who will we sell toWe cater for all Photographers and Videographers
• Main focus beginners
• Get new businesses using it
• Advertising a new concept to anyone who is looking to put up a lot of content on their website
• This is cost efficient and creates something professional and new
Mass Market
• Short film makers • Hotels • Restaurants • Anyone who whishes to show people their venue in a unique way
What support do we offer our customers
Big online presence• Company website• Facebook• Pinterest • Youtube
• Simply tutorials will be added to our online sites to make sure customers get the most out of our product
• Tips and Tricks for customers
Forums
• An online forum will be set up so customers can discuss their problems and we can see and get in contact with any problems people are having
• People can also contact us on any of our online platforms if they want to talk to use directly
Cost structure• Postage and packaging
• €50-100 a year for a company website
• Marketing campaigns to spread awareness
• Staff wages
Revenue Streams
We hope to get start-up money through exchanging sponsorship for advertising slots on the company website.
Through the sale of our assets we expect to generate substantial revenue.