ASSIGNMENT 4Meadhbh Sheppard - 10098879

Lakahika Serasinhe -09004322

Denis Cronin -

Anthony Egan - 10131892

Our Product

• Motionpix is a simplified low-cost motion camera system that can program Basic camera movements to be exact.

Business Canvas

Value Proposition• Affordability = €200-------- Our market niche

• Advanced techniques = 1 actor playing multiple roles while camera is moving  • Timed motion = Time Lapse

• Panning = precise speed when panning

• Motion control = allows repetition of camera movements

• Stability = Rig can be mounted onto 2 tripods for better stability

• Portability = can be easily taken apart and put back together

• Instructional = Online Tutorials On our dedicated website

Key Activities

• Buying in bulk = Weekly orders from customers tells us what quantity we should buy in Bulk.

 • Shipping = DHL express With Tracking

• Quality control = All products shall go through extensive testing before shipment

What’s already out there?• Professional motion cameras

• DIY motion cameras

Key Partners

• Sponsorship - Camera Companies(Kodak,Canon)

 • Investors – Retailers, Photography Societies

• Arduino

• Metals Depot – Supplies all required metal parts

 • B&H Photo Video – Photo/Video distributor

 • farnell.com – Supplies electronic components

Key Resources• Arduino = Programmable speed and distance of the

camera mount. Using a computer connected to a USB port to the Camera Mount.

• Servo Motors = The main electronic component. This moves the camera Mount along the slider

Who will we sell toWe cater for all Photographers and Videographers

• Main focus beginners

• Get new businesses using it

• Advertising a new concept to anyone who is looking to put up a lot of content on their website

• This is cost efficient and creates something professional and new

Mass Market

• Short film makers • Hotels • Restaurants • Anyone who whishes to show people their venue in a unique way

What support do we offer our customers

 

Big online presence• Company website• Facebook• Pinterest • Youtube

• Simply tutorials will be added to our online sites to make sure customers get the most out of our product

• Tips and Tricks for customers

Forums

• An online forum will be set up so customers can discuss their problems and we can see and get in contact with any problems people are having

• People can also contact us on any of our online platforms if they want to talk to use directly

Cost structure• Postage and packaging

• €50-100 a year for a company website

• Marketing campaigns to spread awareness

• Staff wages

Revenue Streams

We hope to get start-up money through exchanging sponsorship for advertising slots on the company website.

Through the sale of our assets we expect to generate substantial revenue.