Votre CafeAbrar Al Failakawi 9059Bader Al Otaibi 11826Hajar Al Otaibi 9685Maryam Al Shaaban 10850

Logo

Introduction

Problem Solution

Long queue waiting Having two windows in both sides of the cafe

Expensive coffee Offering a good coffee with reasonable prices

Different quality form branch to another

Prepare the coffee as the customer expected

Continue…

Business Vision To Expand our café as a quick service in different locations in Kuwait, also to be leader in the market.

Business MissionTo provide an excellent service, high quality of drinks

and food with a quick service.

What will be Done?

Votre café will have the following:

• Physical space.• Website.• Social media: Instagram, Snapchat.• Training Program.• Business Plan.

Relevance to Kuwait

• Some segments prefer to be served while there are in their seats

• People prefer a quick service where they do not need to park

Opportunity

Employees Students Elderly Teenagers Kids0%

5%

10%

15%

20%

25%

30%

35%

40%

Employees; 35% Students; 35%

Elderly; 15%

Teenagers; 10%

Kids; 5%

Customer Segment

Innovation

How we are different?

• Our idea is different by the location where the café will be located at the gas station

Social Responsibility

• The benefit of the business:

• Helping people who want to take a coffee in easy way.

• They can take coffee without being late for the job.

Business Model Sustainability

Year 1 Year 2 Year 3

Revenue 84,315 149,042 213,789

Cost 53,247 64,819 76,630

Profit 31,068 84,223 137,159

BreakevenIn the first year:Quarter one net income is: 3,655Quarter two net income is: 6,361Quarter three net income is: 9,142=sum covers the project cost 19,158

Problem

A. Long queue.B. Expensive

prices.C. Different

tastes of coffee from one place to another.

Solution

A. Reduce the queue line by having 2 windows on both sides.

B. Offering a good coffee with reasonable prices.

C. Prepare the coffee as the customer expected.

Unique Value Proposition

A. Easy to reach.

B. Quick service.

C. High quality ingredients.

D. Opened 24/7.

Unique Advantage

The business does not have unique advantage

Customer Segments

Ages: 18-55(70%) students& employees,Less than 18 (30%) kids& teenagers and elderly.

ChannelsA. Social

media(Instagram, Snapchat)

B. Website

Key ActivitiesA. Prepare and

sell hot & cold beverages.

B. Prepare & sell snacks.

Cost StructureMoney will spend on:A. Café preparation .B. Equipment: coffee machines, computers, fridge,

microwave, toaster, kettles.C. Café rent.D. Supplies.E. Advertisements.F. Employees’ salaries

Revenue Streams

A. Selling coffee and snacks in the café.

Progress to Date• Set a plan for the project such as:

• Project baselines.• Business Plan.• Financial Projects. • Marketing Plan. • Risk Management Plan.

• We created an Instagram account and Snapchat

• We designed a website

Progress to Date• Find some one to fund us.• Look for suppliers. • Contact the gas station owner to take

permission.

Online Presence

• http://cba440spring2016.wix.com/votrecafe

• https://www.instagram.com/votrecafe/

Thank you for listening