សារនុ ឧត្តមមនុ ី , ផាន ផែន ខន ស្រីល័ក្ខ , រុែល វចិសិ្ត្

K I N G D O M O F C A M B O D I A

NATION RELIGION KING

Human Resources University

Lecture E a r Y e n g e a n g

YEAR II SEMESTER I

Group 17

B a s i c M a r k e t i n g

Human Resources University Basic Marketing

I. ៖ - : ........................................................................................... - : ................................................................................ II. ៖ - ? : ................................................................................... - : .............................................................................. - : .................................................................................. - : .................................................................................. - : ........................................................................... - : ........................................................................................... - : ................................................................................... - : ................................................................................... III. ៖ - ? : ................................................................................................ - : ...................................................................................... - : ......................................................... IV. ( ) ៖ - ? : ........................................................................................ - : ........................................................................... - : ............................................................................ - : .............................................................................

V. ៖

Human Resources University Basic Marketing

- ? : .............................................................................. - : ............................................................................. - : ........................................................................ VI. ៖

- : ......................................................................................... - : ..............................................................................

Human Resources University Basic Marketing

I.

ឯ ឯ , , , , ។

១៩៩៥ ២០០៨ ។ ៖ ១

។ ៖ ១០ ៖ ៣២៩ ១

។ ៖ ០៧០ ៥៤ ៥៤ ៨០, ០១១ ៨១ ១១ ២១

Human Resources University Basic Marketing

II.

ឬ ។

- ។ ៖ · : · :

: - - - - ( ) - ( ) + ៖ - - - ។

Human Resources University Basic Marketing

+ ៖

- : - : , ។ · ។

+ ៖ ។

- = ឬ

· : - - - ។

Human Resources University Basic Marketing

+ ( ) ៖ ។ · : - - - -

+ ( ) ៖ - ។ · : - -

-

-

៖

+ : ឬ ឬ ។ + : ។ + : ឬ ។

Human Resources University Basic Marketing

· : - ។

· : - ឬ ។

· : - ។

· : - ។

Human Resources University Basic Marketing

៖

Human Resources University Basic Marketing

៖ : ១០kg, ៣២kg, ២៥០g, ១៥០g ១០០g ។

: ៣០ ។

: ។

: ណ៌ល្អ ។

Human Resources University Basic Marketing

Human Resources University Basic Marketing

III.

ឬ ។

: - - - ។

: - - - ។

: - - -

+ : ។

Human Resources University Basic Marketing

- = ។ - = ។

+ : - -

+ : - - ( ឬ ) :

:

៤០០៛ ២០០០៛ ។ ។

២៥០០

១,៤០០,០០០៛ ។

Human Resources University Basic Marketing

IV. ( )

( ) ។ ឬ ? - ។

៖ · ·

+ : - : - : · ·

+ : - : ។

Human Resources University Basic Marketing

:

- : ។ ។ - : ។ ។

។

Human Resources University Basic Marketing

V.

ឬ ។ ( ឬ ) - - -

· : - - - -

+ : ។

- - - ' ' - ។

Human Resources University Basic Marketing

+ - ។ - : · - ។ · : ។

+ : ឬ ។ + : ឬ ។

១០០ ។ ឯ ១០%

។

Human Resources University Basic Marketing

VI.

១០ ។

។ ។ ឯ

៖ - - -