aspel presentation june 2012

What is ASPEL? MatchmakingProject

management

Certification &

AccreditationSharing

best practice

Market

Research Business model

Association for Professional Executive Learning


management

Certification &


best practice

Market


What is ASPEL?

ASPEL is the first association designed from the outset

to be global in scope and of benefit to all professionals

working in the field of executive learning*.

Our mission is to support Learning Professionals in their

contribution to the sustainable development of

institutions, companies and individuals worldwide.

* Includes leadership and managerial development; excludes occupational training

What is

ASPEL?

The Learning &

Development industry:

• Is valued at over $600

billion worldwide;

• of which business

schools attract

approximately 30%

• Includes 10,000

Business schools,

• hundreds of thousands

of small companies,

• and millions of learning

professionals

• But is

opaque, fragmented and

unregulated


management

Certification &


best practice

Market


What is ASPEL?

ASPEL:

• is a Community Interest Company registered in the UK

• provides a range of online and on-demand services

• cooperates with a number of strategic partners to

enhance member benefits

• supports learning initiatives for those who could not

normally afford them

What is

ASPEL?

ASPEL has:

• 200 site visits per day

• 500 contacts

• 12 members

• 6 strategic partners

• 2 community

contribution projects


management

Certification &


best practice

Market


Our Advisory Board

ASPEL is ably supported by an Advisory Council which

provides a wealth of experience of the Executive Learning

industry. AC members include Corporate Learning

Officers, CEOs and Directors of Learning

companies, professors, independent consultants, and Directors

of other associations.

The Advisory Council:

• meets twice a year

• provides advice on

services, members

and marketing

strategies

What is

ASPEL?


management

Certification &


best practice

Market


we can all use a little assistance.

Slide 5

In a crowded, complex

and competitive market,

What is

ASPEL?

Here’s how we can help you …


management

Certification &


best practice

Market


Sharing Best Practice

• X number of articles

• Y number of e-books

• etc

Sharing

Best Practice

Infographics

E-books


management

Certification &


best practice

Market


Solution Seekers

Solution Providers

Government Institutions

Multi-Lateral Agencies

Multinationals

Companies

Business Schools

Specialist Providers

Executive Development Centres

Professors / Consultants / Coaches

Matchmaking

Member Matchmaking


management

Certification &


best practice

Market


Levels of Service

Slide 8

• 2 match-making

projects

• 20 people introduced

• 2 successful

matches made

Matchmaking

1. Online DirectoryFreely available to all approved members

2. Long ListingWe discuss your requirements and provide you

with a long list of potential suppliers

3. Short Listing We conduct a complete & comprehensive

process to provide you with a ‘best match’

shortlist


management

Certification &


best practice

Market


Certification – the Framework

Slide 9

Level:

Certificate in:

Quality Entrant Practitioner Master Practitioner Expert

Individual

Development

Coaches peers and

colleagues

Coaches at middle

management or

professional levels

Coaches at senior

levels; contributes to the

wider community

Is a top expert in the

field of coaching.

Contributes to the

(inter)national

community

Group

Development

Competent in skills

training or team

coaching within a

defined topic area

Facilitates at middle

management or

professional levels

Develops new products

or services related to

facilitation of group

development;

contributes to the wider

community


field of facilitation,

training and group

development;

contributes to the

(inter)national

community

Organizational

Development

Conducts defined OD

projects effectively

Has a proven

knowledge base which

s/he applies effectively

across a range of

interventions, areas,

departments

Initiates new OD

projects; contributes to

the wider community


field of organizational

development;

contributes to the

(inter)national

community

Online Learning Supports the

development and

implementation of online

products and services

Designs and develops

online solutions in

response to specified

needs

Develops new products

or services; contributes

to the wider community


field of online learning;

contributes to the

(inter)national

community

Certification


management

Certification &


best practice

Market


Slide

10

Certification – the Process

Certification

Applicant is

approved

Portfolio submitted

online

Committee reviews portfolio

Clients & customers contacted

Committee ‘meets’ to

agree award

Certification awarded


management

Certification &


best practice

Market


And here’s how you can help us to help you …

Slide 11


management

Certification &


best practice

Market


How you can help …

• Become a member (it’s free!)

• Contribute to best practice on the website

• Become a member of the Advisory Council

• Become a member of the Certification Committee

• Volunteer for pro bono development initiatives

• and spread the word!

Slide

12

• X number of projects

• Y number of

volunteer days


management

Certification &


best practice

Market


Slide

13

We look forward to welcoming

you as a member

Thank you!

aspel presentation june 2012

Business

learning development

executive learning industry

field of executive learning

corporate learning officers

managerial development

advisory council

number of strategic

small companies