asmak presentation show
TRANSCRIPT
Content Introduction to asmak Principle ValuesUSP of asmakFish Diets for better
healthBreaded ProductsFrozen Products
asmak• Established in May1999,Asmak International Fish Farming Holding Co. PJSC.
Headquarters in Abu Dhabi.
• Is the pioneer in the region’s aquaculture industry. With region-wide operations
spanning across the UAE, Saudi Arabia, Bahrain and Oman, Asmak has established
world-class operations with global reach.
• The company owns a wide spectrum of interests within the aquaculture and seafood
industry, ranging from hatcheries to processing, trading and distribution services.
• Asmak is a trusted name in supplying high quality fresh and frozen seafood products
across the region.
• Asmak has expanded its portfolio of products and services to value-added and
breaded seafood products that are sold under the ‘asmak’ brand.
Principles and Values
• “To Provide end to end seafood solutions to our customers with prime focus on Middle East and North
African region”
• Focus on developing fish hatcheries and develop fish farms in the MENA region.
• Sourcing top quality raw materials which are processed and packed using modern technology for
distribution in the MENA region and internationally.
• To become one of the Leader in the Sea food Industry for MENA region.
USP of asmak• Pioneer in Aquaculture and Sea food Industry (UAE & MIDDLE EAST)
• Asmak Listed in Abu Dhabi Securities Exchange.
• Owns a Certification from EU,FDA , ISO 22000 and HACCP for the processing of plants.
• Plants Equipped with latest state-of-the-art technology for top class quality with
hygienic conditions.
• One Stop-Shop for a wide range of seafood products.
• Processing, Trading and Distribution.
• Supply to hotels, restaurants and caterers.
• Exports across GCC, Middle East, Africa, Europe, and North American territories.
• Customization of services to satisfy the customers with value added and breaded sea
food products.
“Fish Diets for Healthy Life”• A good fish diet supplies us with different nutrients most notably Omega3 which
is very essential for a Human Body because of the following reasons:-
– Helps in lowering the level of bad fats in the body.
– Helps in maintaining good cardiovascular health.
– Helps in substantial growth of brain of a new born babies.
– Helps in nourishing brain tissues and better eyesight.
– Helps in reducing the risk of developing Asthma.
– Helps in diabetes check by managing blood sugar levels.
– Helps in reducing the risk of cancer.
– Helps in reducing the chances of heart diseases.
– For older People, this prevents the occurrence of Dementia, a disease
related with forgetfulness.
What is E451 and E621?
Preservatives which are made from natural ingredients to keep the product softer after defrosting and to lengthen the
expiration date.
Breaded Products
1. Fish Fillets 240 gm
2. Fish Nuggets 240 gm
3. Fish Fingers 240 gm
4. Jumbo Shrimps 240 gm
5. Popcorn Shrimps 240 gm
6. Calamari Rings 240 gm
7. Fish Burger 280 gm
Fish Fillets Quality factors
Weight ranges from 35 to 45 gm per piece with max. 5% deviation allowed.
Meat Content 70%, Bread crumbs 25% & Spices 5%.
No dehydration. Raw material used is untreated White
Fish fillet. Good appearance and Uniform sizes. Natural spices and no artificial flavors. High quality bread crumbs from
Germany. Flash fry technology is used to make the
product firm and also to cook instantly. In-house Lab were products are tested
for Total Quality control.
Ingredients
Minced Cat Fish (70%)
Wheat Flour
Bread Crumbs
Salt
Water
Emulsifier (E451)
Flavor Enhancer (E621)
Fish Nuggets Quality factors
Weight ranges from 22 to 23 gm per piece with max. 5% deviation allowed.
Meat Content 70%, Bread crumbs 25% & Spices 5%.
No dehydration. Raw material used is untreated white
fish fillet. Good appearance and Uniform sizes. Natural spices and no artificial flavors. High quality bread crumbs from
Germany. Flash fry technology is used to make
the product firm and also to cook instantly.
In-house Lab were products are tested for Total Quality control.
Ingredients
Minced Cat Fish (70%)
Wheat Flour
Bread Crumbs
Salt
Water
Emulsifier (E451)
Flavor Enhancer (E621)
White Pepper Powder
Garlic Powder
Fish Fingers Quality factors
Weight ranges from 22 to 23 gm per piece with max. 5% deviation allowed.
Meat Content 70%, Bread crumbs 25% & Spices 5%.
No dehydration. Raw material used is untreated White
Fish fillet. Good appearance and Uniform sizes. Natural spices and no artificial flavors. High quality bread crumbs from
Germany. Flash fry technology is used to make
the product firm and also to cook instantly.
In-house Lab were products are tested for Total Quality control.
Ingredients
Minced Cat Fish (70%)
Wheat Flour
Bread Crumbs
Salt
Water
Emulsifier (E451)
Flavor Enhancer (E621)
Jumbo Shrimps• Quality factors
Weight ranges from 22 to 23 gm per piece with max. 5% deviation allowed.
Meat Content 70%, Bread crumbs 25% & Spices 5%.
No dehydration. Raw material used is untreated
Shrimps. Good appearance and Uniform sizes. Natural spices and no artificial
flavors. High quality bread crumbs from
Germany. Flash fry technology is used to make
the product firm and also to cook instantly.
In-house Lab were products are tested for Total Quality control.
Ingredients
Minced Shrimps(70%)
Wheat Flour
Bread Crumbs
Salt
Water
Emulsifier(E451)
Flavor Enhancer(E621)
Garlic Powder
Dried Onion
Popcorn Shrimps Quality factors
Weight ranges from 10 to 23 gm per piece with max. 5% deviation allowed.
Meat Content 70%, Bread crumbs 25% & Spices 5%.
No dehydration. Raw material used is untreated
Shrimps. Good appearance and Uniform sizes. Natural spices and no artificial flavors. High quality bread crumbs from
Germany. Flash fry technology is used to make
the product firm and also to cook instantly.
In-house Lab were products are tested for Total Quality control.
Ingredients
Minced Shrimps(70%)
Wheat Flour
Bread Crumbs
Salt
Water
Emulsifier(E451)
Flavor Enhancer(E621)
Calamari Rings Quality factors
Weight ranges from 15 to 16 gm per piece with max. 5% deviation allowed.
Meat Content 70%, Bread crumbs 25% & Spices 5%.
No dehydration. Raw material used is untreated
Calamari Rings. Good appearance and Uniform sizes. Natural spices and no artificial flavors. High quality bread crumbs from
Germany. Flash fry technology is used to make
the product firm and also to cook instantly.
In-house Lab were products are tested for Total Quality control.
Ingredients
Calamari Rings
Wheat Flavor
Bread Crumbs
Salt
Water
Emulsifier(E451)
Flavor Enhancer(E621)
Fish Burger Quality factors
Weight ranges from 70 to 75 gm per piece with max 5% deviation allowed.
Meat Content 70%, Bread crumbs 25% & Spices 5%.
No dehydration Raw material used is untreated Cat
fish. Good appearance and Uniform sizes Natural spices and no artificial flavors. High quality bread crumbs from
Germany. Flash fry technology is used to make
the product firm and also to cook instantly.
In-house Lab were products are tested for Total Quality control.
Ingredients
Minced catfish(70%)
Wheat Flour
Bread Crumbs
Salt
Water
Emulsifier(E451)
Flavor Enhancer(E621)
White Pepper Powder
Garlic Powder
Dried Onion
Frozen Food Products
Cooking Shrimps 400 gm Large Shrimps 400 gm Jumbo Shrimps 400 gm Seafood Cocktail 500 gm Calamari Rings 500 gm White Fish Fillets 1 Kg
Cooking Shrimps Quality Factors
Wild and farmed (FDA approved).
Shrimps PUD (Peeled Undeveined).
Blanched(cooked briefly) Product.
Only protective coat of 20% glazing.
Naturally packed without treatment or additives.
Packed in a food grade modern packaging.
In-house Lab were products are tested for Total Quality control.
Ingredients
PUD Shrimps
Salt
Water
Emulsifier(E451)
Large Shrimps Quality Factors
Wild and farmed (FDA approved).
Shrimps PDTO (Peeled Deveined Tailed On).
Only protective coat of 20% glazing.
Naturally packed without treatment or additives.
Packed in a food grade modern packaging.
In-house Lab were products are tested for Total Quality control.
Ingredients
PDTO Shrimps
Salt
Water
Emulsifier(E451)
Jumbo Shrimps Quality Factors
Wild and farmed (FDA approved).
Shrimps PDTO (Peeled Deveined Tailed On).
Only protective coat of 20% glazing.
Naturally packed without treatment or additives.
Packed in a food grade modern packaging.
In-house Lab were products are tested for Total Quality control.
Ingredients
PDTO Shrimps
Salt
Water
Emulsifier(E451)
Seafood Cocktail Quality Factors
A blend of tasty seafood. Its contains PUD shrimps,
Muscle Meat, Crab Steak, Octopus Cut Pieces, Squid Tentacles and Strips.
Only protective coat of 20% glazing.
Naturally packed without treatment or additives.
Packed in a food grade modern packaging.
In-house Lab were products are tested for Total Quality control.
Ingredients
Calamari
Shrimps
Mussels Meat
Crab
Octopus
Salt
Water
Emulsifier (E451)
Calamari Rings (Squid Rings) Quality Factors
Premium Quality with white milky colored Rings.
Only protective coat of 20% glazing.
Naturally packed without treatment or additives.
Packed in a food grade modern packaging.
In-house Lab were products are tested for Total Quality control.
Ingredients Calamari Rings
Salt
Water
Emulsifier (E451)
White Fish Fillet Quality Factors
Catfish (FDA approved). Only protective coat of 20%
glazing. Naturally packed without
treatment or additives. Packed in a food grade modern
packaging. In-house Lab were products
are tested for Total Quality control.
Ingredients
White Fish Fillets (catfish)
Salt
Water
Emulsifier (E451)
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