ASLP2 - Agriculture Sector Linkages Program in Pakistan

Professor Rob Fitzgerald & Dr Sandra Heaney-Mustafa

Australian Institute for Sustainable Communities, University of Canberra

“Celebrating the Impact of Sport for Development”

Overview

1. ASLP2 - Pakistan

2. Sport & Development – Sudan (Oxfam)

3. Social research

4. Plans and opportunities

Social Research to Foster Effective

Collaboration and Strengthen Pro-poor Value

Chains

To encourage and facilitate pro-poor collaborative

development in the Pakistan ASLP2 by undertaking the

necessary social research underpinning the four

commodity-based projects of ASLP 2 (citrus, dairy,

mango production and mango value chain)

ASLP2: Social research objectives

1. To engage the poor and marginalized groups that can

potentially benefit from participating in the selected value

chains of ASLP2 (Sandra)

2. To enhance collaboration across project teams (Barbara)

3. To assess and enhance information and communication

modalities and technologies for collaboration and value

chain enhancement (Rob)

4. To foster effective collaborative development in rural

Pakistan (John)

Social Justice and Valuing the Local

• Poor and marginalised make up a large

proportion of the population eg in Pakistan 48%

of the population live below the poverty line

• Women make up half the population in fact 52%

• July 2012 population of Pakistan 190,291,129

• Young people increasingly account for a larger

proportion of most nations populations eg

Pakistan 30% is aged between 14 and 25 (54

million ). 63% aged <25

Soccer to Vaccination

Sport in Community Development

Location, location,

location

A war zone on the border between

what is now Eritrea and Sudan, 1989-

1991

50km from the sea as the crow flies or

3 hours via no road through the dunes

Young men at play

Same young men in a play

From soccer players to germs

OH!! a sex change now they are mothers with babies

I will vaccinate my baby!

Dead soccer player germs!!

Soccer player germ will get your un vaccinated baby

Two mothers one baby

Much more fun!!

Down in the khor (dry river bed) playing soccer

A three pronged focus to work within an

assets based approach to youth development

• Recognising young people as an asset to their societies;

• Building on young people’s capacities and agency to overcome

poverty;

• Engaging young people in decision-making, as partners in

democracy and development

The Commonwealth Plan of Action for Youth Empowerment (PAYE) 2007-2015

http://www.thecommonwealth.org/Internal/152834/154159/youth_empowerment/

• Aim to enhance the lives of youth in the

selected cluster villages by allowing them to

voice their concerns and future aspirations.

http://www.bing.com/images/search?q=pa

kistan+youth+pictures&qpvt=pakistan+yout

h+pictures&FORM=IGRE

Questions are broad to explore issues young

people themselves may raise

• What is good about life in your village?

• What are your dreams, hopes, aspirations for the future?

• What are the main challenges for you?

• What have you done (or tried) to overcome these challenges?

• What would assist you to overcome these challenges?

Community Service Centre Model

“A conveniently located public place that is recognised and valued in the local

community as a gathering place for people and an access point for a wide

range of community activities, programs, services and events” (Rossiter 2007)

•A community meeting place

•Development of an ICT skills and resource centre

•A focus for community sports

– artificial cricket pitch

– indoor sports for girls

– ICT & sport - “Kinect Sports” that could include team-based and

individual sports

Rob Fitzgerald

robert.fitzgerald@canberra.edu.au

Twitter: @rfitzgerald

Mobile: +61 417023539

INSPIRE

Website: inspire.edu.au

Facebook: www.facebook.com/inspiredu2

Twitter: @inspiredu2