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Martin Mayer, Diplom Systems Practitioner (Open) [email protected] Welcome It’s really the Drupal community and not so much the software that makes the Drupal project what it is. So fostering the Drupal community is actually more important than just managing the code base. - Dries Buytaert

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Page 1: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Welcome

It’s really the Drupal community and not so much the software that makes the Drupal project what it is. So fostering the Drupal community is actually more important than just managing the code base.

- Dries Buytaert

Page 2: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

About Me

Freelancer

Page 3: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

About Me

System Scientist with focus onSelf Organizing Systems

Freelancer

Page 4: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

About Me

System Scientist with Focus onSelf Organizing Systems

Freelancer

Organizer of the Munich Drupal User Group Meetings

Page 5: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

About You

Why are you here?

Page 6: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Drupal empowers us!

As an individual, you can build your dreams

Page 7: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Drupal empowers us!

As small organization or NGO you can have a big voice

Page 8: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Drupal empowers us!

You enterprise becomes more viable

Page 9: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Drupal empowers us!

Your Governmental organisation frees resources for other tasks

Page 10: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Drupal empowers us!

And many of you can feed yourself and your families

Page 11: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How Drupal empowered Me

Page 12: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Drupal is built, diversivied and popularized by the community

Page 13: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Drupalis Open Source

Page 14: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Drupalis Open Source

The Communitygrows

Page 15: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Core isenhanced

Drupalis Open Source

The Communitygrows

Page 16: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Core isenhanced

Drupalis Open Source

The Communitygrows

Modulesare

provided

Page 17: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Core isenhanced

Drupalis Open Source

The Communitygrows

Modulesare

provided

Supportis

provided

Page 18: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Core isenhanced

Drupalis Open Source

The Communitygrows

Modulesare

provided

Supportis

provided

Drupal becomesmore powerful

Page 19: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Core isenhanced

Drupalis Open Source

The Communitygrows

Modulesare

provided

Supportis

provided

Drupal becomesmore powerful

Drupal has more

Installations

Page 20: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Core isenhanced

Drupalis Open Source

The Communitygrows

Modulesare

provided

Supportis

provided

Drupal becomesmore powerful

More Fundsare available

Drupal has more

Installations

Page 21: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How did Drupal become this Tool of Empowerment?

Core isenhanced

Drupalis Open Source

The Communitygrows

Modulesare

provided

Supportis

provided

Drupal becomesmore powerful

More Fundsare availablepositive

Feedback Loop

Drupal has more

Installations

Page 22: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Is there a universal principle behind this?

Page 23: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

The Universal Principle in 3 Steps

Createsomething

helpful

Page 24: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

The Universal Principle in 3 Steps

Createsomething

helpful

Create a self organising

structure

Page 25: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

The Universal Principle in 3 Steps

Createsomething

helpful

Let peoplecontribute

Create a self organising

structure

Page 26: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

The Universal Principle in 3 Steps

Createsomething

helpful

Let peoplecontribute

Create a self organising

structure

Page 27: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

The Universal Principle in 3 Steps

Createsomething

helpful

Let peoplecontribute

Create a self organising

structure

positive Feedback

Loop

Page 28: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

The Universal Principle in 3 Steps

Createsomething

helpful

Let peoplecontribute

Create a self organising

structure

positive Feedback

Loop

positive Feedback

Loop

Page 29: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

The Universal Principle in 3 Steps

Createsomething

helpful

Let peoplecontribute

Create a self organising

structure

positive Feedback

Loop

positive Feedback

Loop

This principle works on different scales

Page 30: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Prerequisites: Trust

Most people naturally want to cooperate, but many do not trust

Page 31: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Prerequisites: Caring

Page 32: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How these Principles work in the Munich Community

Co-creating Expertise at the Drupal LAN Parties

Page 33: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How these Principles work in the Munich Community

Popularising Drupal and co-creating expertise at the User Group Meetings

Page 34: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

How these Principles work in the Munich Community

Supporting each otherin our Skype group

Page 35: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

How these Principles work in the Munich Community

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 36: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Economic Success in the Munich Community

Many FreelancersSeveral Drupal Companies

e.g.:

Page 37: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

PresentationsSupport

Page 38: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

betterpersonal

reputation

Support

Page 39: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

Drupalbetterknownbetter

personalreputation

Support

Page 40: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

Drupalbetterknown

moreDrupalsites

betterpersonal

reputation

Support

Page 41: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

moreexpertshired

Drupalbetterknown

moreDrupalsites

betterpersonal

reputation

Support

Page 42: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

moreexpertshired

Drupalbetterknown

moreDrupalsites

betterpersonal

reputation

Support

morecode

written

Page 43: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

moreexpertshired

Drupalbetterknown

moreDrupalsites

betterpersonal

reputation

moreexpertise

Support

morecode

written

Page 44: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

moreexpertshired

Drupalbetterknown

moreDrupalsites

betterpersonal

reputation

moreexpertise

Support

morecode

written

more codecontributed

Page 45: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

moreexpertshired

Drupalbetterknown

moreDrupalsites

betterpersonal

reputation

moreexpertise

Support

morecode

written

more codecontributed

positive Feedback

Loop

Page 46: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

moreexpertshired

Drupalbetterknown

moreDrupalsites

betterpersonal

reputation

moreexpertise

Support

morecode

written

more codecontributed

positive Feedback

Loop

Page 47: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Active Communities have a Higher Rate of Economic Success

CommunityActivities

Presentations

moreexpertshired

Drupalbetterknown

moreDrupalsites

betterpersonal

reputation

moreexpertise

Support

morecode

written

more codecontributed

positive Feedback

Loop

Page 48: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: Donetsk

Page 49: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: Donetsk

Page 50: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: Donetsk

Donetsk:Code SprintsDrupal Cafes

Page 51: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: Donetsk

Many succesful feelancersSeveral large Drupal Companies in the UkraineSome have Joint Ventures with Western Companies

Page 52: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: St. Petersburg

Several Types of Meetings

Page 53: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: St. Petersburg

An own community site

Page 54: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: Moscow

“I don't publish my modules because somebody could take and sell my code“

Page 55: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: Moscow

A lack of trustcauses a lack of cooperation

Page 56: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Cultural Differences: Moscow

Moscow Camps were run by Ukrainians for some years, because Muscovites could not agree on organizing them.

Page 57: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

How can you keep growing?

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 58: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

What motivates people to cooperate?

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 59: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

When do people free ride?

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 60: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

In some Societies Cooperation Prevails

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Little incentive to do better than others.Free riding: People tend to wait for others to contribute.

Page 61: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

In some Societies Competition Prevails

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

A communality is not created or dies quickly.Free riding: People tend to take but not to contribute.

Page 62: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Create a Hybrid of Cooperation and Competition

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 63: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Foster Interest in Continual Participation

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 64: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Foster Interest in Continual Participation

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Motivating continual participation:

Becoming part of a social system

Page 65: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Foster Interest in Continual Participation

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Motivating continual participation:

Receiving help

Page 66: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Foster Interest in Continual Participation

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Motivating continual participation:

Earning reputation and recognition

Page 67: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Foster Interest in Continual Participation

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Motivating continual participation:

Becoming a wanted specialist

Page 68: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Make Conflict Resolution Mechanisms easily Available

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 69: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Let Monitoring Come from Within the Community

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 70: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Let Members Participate in Shaping Operational Rules

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Page 71: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Reach the Critical Mass as Quickly As You Can

You need a certain critical mass to set a virtuous circle into motion

Its size depends on several factors like urgency and available alternatives

Page 72: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Reach the Critical Mass as Quickly As You Can

What you can do:

focus on the most urgent topics

specialize on topics which cannot be found elsewhere

start with a very active core team

Page 73: Ask not only what your Drupal can do for you, ask what you can do for your Drupal - Martin Mayer

Martin Mayer, Diplom Systems Practitioner (Open) [email protected]

Удачи!

My fellow Drupalists, ask not what your Drupal can do for you,

ask what you can do for your Drupal.

- Drupliconnedy

(Freely adapted from John F. Kennedy)


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