army rumour service slides
DESCRIPTION
Army Rumour Service's slides from Meet the CommunityTRANSCRIPT
![Page 1: Army Rumour Service slides](https://reader036.vdocuments.mx/reader036/viewer/2022082623/546d911cb4af9f752c8b53f6/html5/thumbnails/1.jpg)
arrse.co.uk
Olive Net Ltd
• 3 Community Sites– Army Rumour Service– Navy-Net– RearParty
• Stats– 7 million impressions/
month– 250k unique visitors
• National media presence
![Page 2: Army Rumour Service slides](https://reader036.vdocuments.mx/reader036/viewer/2022082623/546d911cb4af9f752c8b53f6/html5/thumbnails/2.jpg)
arrse.co.uk
![Page 3: Army Rumour Service slides](https://reader036.vdocuments.mx/reader036/viewer/2022082623/546d911cb4af9f752c8b53f6/html5/thumbnails/3.jpg)
arrse.co.uk
Ask Tory Defence Spokesman?
• 10 days in March 2010• Worked with Yoosk on FCO
Afghanistan Conference• Embedded on ARRSE– Generated excitement– Existing users (anonymity)
• Aim to produce 5 Qs for Dr Liam Fox to answer
![Page 4: Army Rumour Service slides](https://reader036.vdocuments.mx/reader036/viewer/2022082623/546d911cb4af9f752c8b53f6/html5/thumbnails/4.jpg)
arrse.co.uk
Outcome• Yoosk– 158 Questions– 1,875 votes
• YouTube– 3 videos @ 5 mins– 2,100 views
• ARRSE– 132 replies– 12,500 views
• Total Cost £3k
![Page 5: Army Rumour Service slides](https://reader036.vdocuments.mx/reader036/viewer/2022082623/546d911cb4af9f752c8b53f6/html5/thumbnails/5.jpg)
arrse.co.uk
Olive Net
• 3 Community Sites– Army Rumour Service– Navy-Net– RearParty
• Stats– 7 million impressions/
month– 250k unique visitors
• National media presence