are you listening comfortably
Embed Size (px)
TRANSCRIPT

The Power of Customer ReviewsBen Clarke-SmithHead of Customer Success

are you listening comfortably?

Trusted conversations
Complete coverage
No lengthy questionnaires
At the right time
To the right people

Reviews influence 89% of purchasing decisions
Source: BrightLocal Consumer Report

Customer feedback has changed

Online or instore
Desktop, mobile or tablet
Text, pictures and video
24hrs a day, 7 days a week
Categorised
Quantified
100% verified

95% of unhappy customers would return
Source: National Association of Retail Marketing

Clarity of insight

Actionable insights
Automated reporting
One to one
One to many
Trend analysis
Customer profiling
Understanding

72% say positive reviews increase trustSource: BrightLocal Consumer Report
