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ArcGIS and Bing Maps—Better Together

ESRI® ArcGIS™ customers understand the value of 

geographic information system (GIS) technology for integrating

data with a spatial component, regardless of the source, so that

it can be analyzed as a whole to make critical business and

planning decisions. GIS can provide powerful information—not

 just about how things are, but how they will be in the future

based on change.

A key benet provided by GIS technology is data visualization—

presenting GIS data in the context of location so you can better

visualize it, understand it, and ultimately act on it. When data

is plotted on a map, the big picture view makes the geospatial

relationship between the data points more clear, and trends and

patterns become more apparent.

Addhigh-qualitybasemaplayerstoyourESRI®ArcGIS™productswithMicrosoft®Bing™MapsPlatform.

UseBingMapsstreetmapsandaerialimagerytovisualizedatainthecontextofitslocationforbetter

decisionmaking.BecauseBingMapsisintegratedasabuilt-inservicethroughouttheESRIArcGIS9.3.1

System,youcanquicklytakeadvantageofthebenetsoftheintegration.

The Bing Maps Platform provides data visualization

for augmented situational awareness. From a big picture view,

you can drill down on a point of interest to better understand

it within the context of its location and surroundings through

high-resolution aerial imagery, street maps, and combined map

and labeled aerial layers.

And with the ArcGIS 9.3.1 System release, Bing Maps canbe easily accessed by ArcGIS customers.

Minneapolis-St Paul International Airport uses Bing Maps to provide airport noise data.

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Benets of the Integration

Create and publish rich maps fasterand more easily.Create, edit, and analyze custom GIS data supported by

geocoding services. With Bing Maps and ArcGIS Server 9.3.1,

you can create applications and publish data with Bing Maps

base layers with the convenience of built-in access. The tightintegration of the Bing Maps platform and the ArcGIS System

throughout the GIS workow yields faster development and

deployment times for more accurate and timely information

sharing. The ArcGIS Server Web Mapping APIs and the .NET

Web Application Development Framework all have seamless

access to Bing Maps base maps and geocoding.

Bring rich visualization and analysis to a broad range of 

operational, commercial, and executive decision makers.

Bing Maps and ArcGIS provide a platform for a range of uses,

including making operational decisions, planning for emer-

gencies, managing sales territory performance, and providing

data to users in intuitive, easy-to-understand applications.

Benet from a comprehensive,enterprise-class platform.Because Microsoft and ESRI products work together, you

don’t need to allocate additional resources for systems

integration and interoperability. ESRI integrates with other

Microsoft products—including SQL Server® 2008,

SharePoint® Server 2007, and Microsoft Dynamics®—that

may be part of your Bing Maps solution. Together, Microsoft

and ESRI make it easier for you to nd, visualize, and act on

information from many sources.

Strengthen constituent and customer connections.Using Bing Maps and ArcGIS to publish your public

applications provides users with a high-quality, up-to-date,

recognizable multi-scale base map that can help give them

better insight into your data.

The City of Seattle uses Bing Maps to track land use information.

This document is for informational purposes only. Microsoft makes no warranties,

express or implied, in this summary. ©2010 Microsoft Corporation. All rights reserved.

Microsoft and Bing are trademarks of the Microsoft group of companies.

Learn More

For more information, please visit: microsoft.com/maps

Contact us at:

Microsoft Bing Maps: maplic@microsoft.com

ESRI ArcGIS: info@esri@esri.com

As a built-in service integrated throughout the ESRI ArcGIS

9.3.1 System, Bing Maps delivers high-quality base map layers

for creating, managing, visualizing, and delivering data. Thisintegration helps organizations become productive with GIS

more quickly, improve business processes, gain insight into

geographic information, and improve customer connections

to your data and applications Additional benets of the

ArcGIS and Bing Maps integration include the ability to:

You can easily get started using Bing Maps with ArcGIS

products today. Bing Maps street maps and aerial imagery

is available at no cost to ArcGIS Desktop 9.3.1 users on

maintenance, and a free 90-day Bing Maps for Enterprise

platform evaluation is available to ArcGIS 9.3.1 Server users.

Following the evaluation period, Bing Maps can be licensed

through either ESRI or Microsoft.

Getting Started with BingMaps and ArcGIS