apple ipad 2 vs amazon kindle fire: learnings from social media
DESCRIPTION
How different are Amazon Kindle Fire and Apple iPad according to the users? Social Nuggets analyzed over 200,000 social media conversations to find more about people's opinions on these 2 tablets, the way they use them and other interesting trends. Check out more at www.SocialNuggets.netTRANSCRIPT
iPad 2 vs Kindle Fire: Learnings From Social Media
December 21, 2011 www.socialnuggets.net 1
iPad 2 vs Kindle Fire: Learnings From Social Media
The tablet market place has been one of the most dynamic in all of consumer
electronics. With the recent successful introduction of Amazon's Kindle
Fire, we've begun to see a transition from "apps on tablets" and "books on e-
readers" to the establishment of two competing media consumption ecosystems.
In this webinar, we compare the consumer reactions to both the iPad 2 and the
Kindle Fire and discuss some surprising outcomes that point to continued growth
and disruption.
Watch the recording...
iPad 2 vs Kindle Fire: Learnings From Social Media
December 21, 2011 www.socialnuggets.net 2
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iPad 2 vs Kindle Fire: Learnings From Social Media
December 21, 2011 www.socialnuggets.net 3
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December 21, 2011 www.socialnuggets.net 4
About SocialNuggets:
SocialNuggets proactively collects social media data, cleans it, categories it, analyzes it and then
makes it available to its customers in the Consumer Electronics industry so that they can derive insights
to make better decisions.
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