anurag lal mef global consumer trust summit keynote presentation

BUILDING TRUSTED ENGAGEMENT CHANNELS

Copyright, Proprietary and Confidential – Infinite Convergence Solutions Inc.

NetSfereSecure Enterprise Messaging

Keynote Speech, June 23, 2016

MEF Global Consumer Trust Summit

Anurag Lal, CEO, Infinite Convergence

AGENDA


Mobility & Messaging Phenomena

Enabling Trusted Engagements @ Infinite Convergence

Mobile Ecosystem & Consumer Data

Mobile Consumer Engagement


An extremely engaged mobile consumer is the key to a thriving mobile ecosystem

MEDIA & CONTENT PROVIDERS SERVICE PROVIDERS

TECHNOLOGY & PLATFORM PROVIDERSFINANCIAL

INSTITUTIONS

MOBILE OPERATORS DEVICE

MANUFACTURERS

GOVERNMENT & REGULATORY AGENCIES

APP DEVELOPERS

Consumer Data & Engagement


Consumer data is critical for customer engagement

Nature of data collected, stored and analyzed for consumer engagement Transactional Data Behavioral Data Contextual Data

Consumer Data is driving innovation Via customized experiences Creating new opportunities

But the challenges remain Building trust with consumers who hold vital data Creating partnerships within and outside the core Mobile Ecosystem Finding ways to collaborate, gain insight & implement the results quickly

MOBILITY & MESSAGING PHENOMENA


Mobile User Behavior – Messaging vs Others


0% 20% 40% 60% 80% 100% 120%

Maps

Music

Games

Video streaming

News

Photos

Social

Email

Internet

Voice/video calls

Mobile Messaging

Source: Pew Research Center, 2015

Messaging is now #1 in use and popularity on mobile devices, exceeds voice and email

Mobile devices has changed the way people communicate

6.3 BN

Mobile Users

by 2020

USERS2015

Mobile Messaging App User Growth


Mobile messaging is pervasive

Of Smartphone Users

2015

1.5+ B 65% 4.2+ B

Source: eMarketer, 2015, GSMA 2016

USERSProjected By 2020

Mobile Messaging – The Data Challenge


Enterprises & Consumers are vulnerable and at risk

SECURITY

CONTROL

COMPLIANCE

Unsecured consumer messaging apps compromise confidential data putting all stakeholders ( Enterprises, Customers, Suppliers, Partners) at tremendous risk

Lack of control severely limits Stakeholder's ability to manage and store confidential information securely without compromising the integrity of the data

Vulnerable to statutory regulations and policy non-compliance

MOBILE MESSAGING: ENABLING TRUSTED ENGAGEMENTS

@ INFINITE CONVERGENCE


Mobile OperatorsThe Dumb Pipe Challenge


Operators need to be more visible, more knowledgeable of consumer habits to deliver value

Mobile continues to drive growth and innovation Mobile Industry generated $3.1 TN in value as contribution to world GDP in 2015 78% of this value - on top of mobile operators networks and 4.7 B unique subscribers

Source: GSMA Intelligence, The Mobile Economy 2016

Consumer Data Driven Value

Enterprises The Data Security and Privacy Challenge


Unsecure consumer messaging apps for business communication are prevalent

Source: Infinite Convergence Survey and Study, 2015

Enterprises The Data Security and Privacy Challenge


Lack of understanding concerning 3rd party app security vulnerability

Source: Infinite Convergence Survey and Study, 2015

Consumer data is an important aspect of the holistic service experience

Privacy and trust is imperative to ensuring consumer confidence

All aspects of mobile ecosystem including mobile messaging

An opportunity exists to give control and ownership back to the consume

Industry to collaborate on best practices, standards and governance

BUILDING TRUSTED ENGAGEMENTSNetSfereSecure Enterprise Messaging


THANK YOU

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Connect With Me:

Personal Site: Anuraglal.com

LinkedIN: www.linkedin.com/in/anuragl

Twitter: @AnuragL

http://www.anuraglal.com/

https://www.linkedin.com/in/anuragl

https://twitter.com/Anuragl