anuradha goyal

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Content Entrepreneurship © Anuradha Goyal 2012

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Content Entrepreneurship

© Anuradha Goyal 2012

Mass Media

2

Magazines

Radio

Television

Newspaper

Social Media

3

family friends

olleaguesC eighborsN

Digital Social Media

4

5

Landscape

Social Media Entrepreneurs

Travel Entrepreneurs

6

Travel Entrepreneurs

First & Biggest online

Content EntrepreneursStatic Dynamic

7

Connecting Platform

8

Perfect Story Has…

9

Travel Story

PlacePlace

AudienceAudienceYouYou

Place

Factual Information

Descriptive Narrative

Anecdotes

Characters &

Dialogues

10

Audience

11

PastPast FutureFuture

You

12

See Hear Smell Taste Touch

Motivations to travel

13

Engage with the World

Switch off from the World

Cautious Adventurous

What is your comfort Zone

14

Think No thinking

Quality Content

First Hand – Go, See, Note, Click, Shoot, Observe, Feel, Internalize - Write

Author’s Voice

15

Say it regularly

16

Choose your frequency

Frequency Vs Influence

17

Frequency

Influ

ence

Appealing

18

Engage SensesEngage Senses

PicturesPictures

WordsWords

VideosVideos

LinksLinks

Engage senses

19

Sincerity

Regular readers can gauge you Disclose Respect your readers & their opinion

20

Keep Learning

Read and interact with Other Blogs Sharpen your Niche Have a long term view Read, Read, Read

21

Success

What It Looks Like What it actually is

22

Thank You

Anuradha [email protected]

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