antalis - introduction to print media
TRANSCRIPT
• International paper merchant
• 43 countries, headquarters in Paris
• Antalis SwedenStockholm, Göteborg & Malmö
• 4 Business SectorsPrint, Office, Visual Communication & Packaging
• About 7000 SKU (Stock Keeping Units)
• Short review of paper making
• Design Paper – Arjowiggins Creative Paper
• Packaging – Primary & Secondary
• Visual Communication
• Specialty Media
Agenda
• Be able to take into account the importance of the choice of paper in print production
• Differentiate between design paper, paperboard & synthetic
• Be able to choose relevant print media for a specific project
• Sustainable choices in relation to different print media
Goals
• Sensual SKIN
• Refined Metallics
• Soft Touch
• Futuristic Cosmic
• Eye-catching Translucent
• Intriguing rough Matter
Packaging – Primary
Paperboard
• SBB – Solid Bleached Board
• FBB – Folding Box Board
• Kraft – Kraft Paperboard
• Recycled – Grey Board
FBB – Folding Box Board
• Mechanical pulp
• Stiffness
• Bulk
Prime FBB Bright
Artisan, White
Incada Silk, Incada Exel
Recycled – Grey Board
• Recycled
• PCW – Post Consumer Waste
• WLC – White Line Chipboard
• Economic
Visual Communication
• Foam board – KAPA, Forex
• Honeycomb – Falconboard
• Vinyl – Avery Dennison, Coala
• Polypropylene – Priplak
• Wrapping – Avery Dennison
• Windowmount – Stafix, Coala
• Textile/Mesh – Heytex, Coala
• Magnetic - Coala
• Indoor, less than 3 months
• Removed, repositioned &
reused
• No glue - No residue
• Quick roll-out/removal
Static cling
• Light, Strong & Flexible
• Recyclable
• Cut & Crease with ease
• UV-offset, UV-inkjet and
Screen
Polypropylene Plastic
• Create Inspiring Environment
• Quick Apply & Easy Remove
• Multiple Embossings
Visual Communication – Wallpaper
• Noticeable
• Highly influential on buying decision
• Reach group outside of traditional media
Visual Communication – Fleet Wrap
Agency: Bates Y&R, Copenhagen, 2009
Avery Dennison SWF 900
• Faster positioning & air bubble-free
• Long term removability
• Opaque, textured, special affect,
metallic
Visual Communication – Car Wrap
Supreme Wrapping™ Film ColorFlow
• Short term
• Use all surfaces
• Tough yet removable
• Non-slip without laminate
Visual Communication – Coala Walk & Wall
Specialty Media
Thermotransfer
Waterproof
Ink Jet
Opaque
Carbonless
Tissue
Kraft
Transparent
Bible/Thin
Fine Art
• Be able to take into account the importance of the choice of paper in print production
• Differentiate between design paper, paperboard & synthetic
• Be able to choose relevant print media for a specific project
• Sustainable choices in relation to different print media
Fulfilled the goals?