Angela J. Bland, MPH HWI Communications Specialist

TKC CommunicationsCenters for Disease Control and Prevention

(770) 488-5323abland@cdc.gov

Today’s Presentation

• Worksite health promotion (WHP)

• CDC’s Healthier Worksite Initiative (HWI)– Background information– Web site demonstration

• Q&A

Worksite Health Promotion

WHP

• Combination of educational, organization, and environmental activities & programs designed to motivate and support healthy lifestyles among a company’s employees and their families.

D.H. Chenoweth, Worksite Health Promotion 1998.

HWI Origin & Scope

• October 2002– Dr. Gerberding called for a WHP initiative at CDC

• Spring 2003– Program staff hired

• Based on the four HealthierUS “pillars”• All CDC employees nationwide• Focus on policy & environmental changes

– Designed to complement CDC’s Lifestyle Program

HWI’s Niche in CDC’sEmployee Wellness Programs

Direct ServicesLifestyle Program

EnvironmentHWI

PoliciesHWI

HWI Vision and Mission

Vision….A worksite where healthful choices are easy choices.

Mission…The Healthier Worksite Initiative will develop, evaluate, and disseminate science-based programs that promote worksite health for all CDC/ATSDR employees, and serve as a model and resource for other [federal and state] worksites.

HWI Internet Site

Purpose• To serve as a resource for federal and state

wellness planners• To share lessons learned• Not created as “the ultimate” WHP Web site

Target audience• Planners of federal WHP programs and states

http://www.cdc.gov/hwi

Homepage

Homepage (continued)

Homepage (continued)

Sidebar

• Topic menu• HWI logo• Tips box (rotating)• Contact information

Discussion Board

• Online forum– Ask and answer questions– Share resources

• Federal and state employees– With a .gov or .us E-mail address– Work in WHP

Program Design

Program Design (continued)

Policies

Policies (continued)

Toolkits

Toolkits (continued)

Toolkits (continued)

Toolkits (continued)

Toolkits (continued)

Toolkits (continued)

• Nutritious eating– Garden market

• Physical activity– Discount fitness club

network– StairWELL– Walkability

• Preventive health screenings– Mental health

screenings

• Healthy Choices– Lactation support

program– Tobacco-free Campus

(in clearance)

Garden Market Toolkit

Garden Market Toolkit (continued)

• Introduction• Assessing need and

interest• Planning

• Promotion• Implementation• Evaluating success• CDC garden market

example

Topic navigation bar

Garden Market Toolkit (continued)

Topic components

• Introduction and hyperlinks to topics

• Topics

• Next steps

• Example tools

• Other helpful information

Garden Market Toolkit (continued)

Quick Resources

Next Steps

1. Visit and explorethe HWI Web site

2. Sign-up on the discussion board

3. Contact HWI for technical support healthierworksite@cdc.gov

Learning Objectives

• Describe the mission and focus of HWI– 2 facets to HWI’s mission

• To promote worksite health for all CDC employees• To serve as a resource for federal and state

worksites

– Focus primarily on policy and environmental changes around the HealthierUS “pillars”

Learning Objectives

• Locate the HWI Internet Web site– http://www.cdc.gov/hwi

• Cite two options for technical assistance through the HWI Web site– Contact us box (healthierworksite@cdc.gov)– Discussion board

Questions?

Angela J. Bland

(770) 488-5617

abland@cdc.gov

healthierworksite@cdc.gov