android dev and mwc report
DESCRIPTION
This presentation is Japanese and partially English. - Report of MWC - Android development - Milog, Japan famous Android developer, strategy.TRANSCRIPT
「Androidアプリの課金/プロモーションの成功の秘訣」
1. In App Billing 2. 3rd-‐Party App Store 3. Global Apps/ Conference/ Sandbox.
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Who Am I??
Developing a Coolest App in the world, and +1,000 apps…
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0
5000
10000
15000
20000
25000
30000
Nov 21 Nov 23 Nov 25 Nov 27 Nov 29 Dec 01 Dec 03 Dec 05 Dec 07 Dec 09 Dec 11 Dec 13 Dec 15
New Users
TOTAL DL
AcWve Users
Sessions
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+50,000 DLs within a month. But, account is suspended for some
reasons.
On TechCrunch.
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From now
We’re going to launch
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What’s Mobile World Congress???
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スーツケース紛失?
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KDDIさんと16時間Flight.
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KDDIさんと16時間Flight.
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孫さぁぁ~~~ん!!
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前夜イベント参加
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韓国、台湾、中国、神。
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韓国、台湾、中国、神。
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韓国、台湾、中国、神。
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Sumsung is Huge…
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docomo globalもGood.
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docomo globalもGood. Tips. • Japanese Official Market takes 2
months to accept. • Global docomo market could accept
during dinner Wme.
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PS携帯いーよ。LGも。
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PS携帯いーよ。LGも。 Tips. • Experia Play is Android 2.3. • LG Tablet can record 3D video.
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日本にもチャンス…??
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3rd-‐Party App Store.
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Orange, Voda App Store.
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Orange, Voda App Store.
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Approach Managers.
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Approach Managers.
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Company Name Careers/Device Own App Store How to distribute
Sumsung Device ○ Ask managers.
LG Device △(App Advisor) Ask managers.
Huawai Device △(Not open) Ask managers.
ZTE神泉 Device ×
Ericson Career(O2, Sony Erricson and many…)
○(OEM for Careers) Ask managers.
Vodafone Career △ Web?
Orange Career △ Ask managers.
Verison Career ○ Web?
Motorola Device △( Only South America, Africa..??)
Web?
Acer Device ×? Ask managers.
HTC Device △? Ask managers.
3rd-‐Party App Store.
QQ is a Chinese Giant!!!
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At Erricson VIP Room.
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3rd-‐Party Ecosystem.
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3rd-‐Party Ecosystem. Tips. • “au one Market”, “andronavi”,
“GMO market” is out of AndroidMarket.
• ADD prohibits 3rd-‐Party Market obviously.
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In App Billing is Launched.
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In App Billing is Launched. Tips. • Should use Official Payment if you
develop android apps mainly. • PayPal is not good, probably…
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Facebook Phone!!
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Sandbox@Google I/O!!
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Sandbox@Google I/O!!
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Sandbox@Google I/O!! Tips. • Mainly start-‐up in Silicon Valley, and
some EU start-‐up • NoWficaWon is just 3 weeks before. • 50 seats for Google I/O and 3
Candidates from Tokyo. • Unique Android API. 36 TwiBer @yoheikiguchi
Android Guru.
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Android Guru.
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Android Guru. Tips. • RaWng is important. Should be +4. • Number of raWng, area, speed. • Android Guru could decide Featured
apps in each area.
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Android is Booming!!
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Get Android Pins!!
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Get Android Pins!!
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Cool App is Cool Everywhere.
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Go To Silicon Valley!!
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To Be a Global Start-‐up.
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To Be a Global Start-‐up. What are we going to do?? • Set up US (China) office. • Raise $X MM from Global VCs. • Distribute on many App Stores,
collaboraWng with many partners.
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